3) Connect with your audience

Too many nonprofits just post when they have something they need or an offer to share with their audience.

But, that doesn't help people connect with you.

Get to know your ideal audience & create content that connects with them on a human level.

You've got this! 🍃

2) Understand your unique point of view

What is it that you think that goes against the grain?

Are you an educational nonprofit calling out a lack of opportunities?

Are you housing nonprofit that knows we can house everyone, as long as people join together?

Say that. Go bold.

1) Get clear on your unique value:
What do you bring to the table that no one else does?
Luckily, this is usually simple for nonprofits, but I encourage you to dive deeper. Get super specific.

But with a strategy that engages with their audience and encourages conversions, their audience could be growing by 200% year after year.

Here's my advice...

Sure, some of them had someone who's role was to post on social media, sometimes even someone's who's main job was to post.

But that's all it really was. Posting.

No strategy. No exponential growth.

Maybe 3% to 4% each year, if the posts are good.