People First
peoplefirsthq.bsky.social
People First
@peoplefirsthq.bsky.social
People are you best channel.

Brands: Precision microinfluencer marketing at scale
https://peoplefirst.cc/?bsky

Creators: Become a paid content creator for your favorite brands
https://join.peoplefirst.cc/?bsky
The April Edition of Influencer Impact is out now!

In this issue, we cover:
- Conservatives dominating the digital space
- Why Gen Z is moving away from Twitter
- How TikTok boosted Trump in 2024
- Exciting updates from the People First Community
April 4, 2025 at 3:42 PM
Episode 3 of Influencer Impact is LIVE!

This month, we’re joined by Val Cheney, our Director of Organizing, and Jiovanni Carrasquillo, our Senior Digital Relational Organizer, to discuss how we’re building a vibrant, values-aligned creator community at People First.
April 3, 2025 at 5:10 PM
It’s that time of the month again! In the March edition of his newsletter, The Month In Digital, our co-founder Ryan Davis covered the latest trends and updates in digital marketing.

🚀 Check it out! monthindigital.substack.com/p/march-2025...
March 2025 in Digital Strategy
Everything you missed in March about digital and influencer marketing.
monthindigital.substack.com
April 1, 2025 at 5:22 PM
Our co-founder, Ryan Davis, joined Nonprofit Nation with Julia Campbell to discuss how nonprofits and advocacy groups can leverage microinfluencers and creators to drive real impact. 🎙️

Don’t miss this conversation—check it out! pod.link/nonprofitnat...
March 31, 2025 at 2:44 PM
A huge THANK YOU to everyone who has supported People First on this incredible journey. 🙏

We are honored to have won Best Influencer Agency at the Reed Awards, especially competing against such esteemed organizations across politics and social impact.
March 24, 2025 at 6:40 PM
🏆 Big news! People First has been named Best Influencer Agency at the Reed Awards!

We're beyond excited to be recognized as a leader in the space.
March 24, 2025 at 6:38 PM
We are excited to announce People First’s first exclusive DEI-focused virtual webinar on March 26th at 3:45pm ET!

This is your chance to learn from experts, connect with like-minded peers, and explore how to make your platform more inclusive, impactful, and sustainable.
March 20, 2025 at 4:49 PM
People First connects trade associations with creators who craft authentic, impactful content—driving membership growth and spurring action on public policy.

Creators can power your next win. Let’s make it happen!
March 19, 2025 at 2:36 PM
Exciting update! Along with being nominated for several Reed Awards, we’ll also be joining the conversation on stage ✨

Join us on March 21 at 3:15 PM at the National Union Building for the “Trust, Polling, and the Electorate: The Key Questions for 2025” session.
March 18, 2025 at 8:18 PM
BIG NEWS 🚨 For four amazing years, What the Polls Don’t Tell Us provided key insights beyond the numbers. But as the digital landscape evolves, so must we.

That is why we are introducing Influencer Impact—your guide for digital advocacy and political influence. (1/3)
March 12, 2025 at 3:45 PM
Episode 2 of the Influencer Impact Podcast is live!

Join co-hosts Ryan Davis and Nicole Dunger as they discuss how organizations can build an effective DEI social media strategy with Sophia Galvan.

Listen now, available wherever you get your podcasts! 🎧 #InfluencerImpact

linktr.ee/influencerim...
March 6, 2025 at 9:45 PM
Catch everything you missed in February about digital and influencer marketing in "The Month in Digital," by our co-founder Ryan Davis. monthindigital.substack.com?utm_source=n...
The Month In Digital | Ryan Davis | Substack
A monthly newsletter by Ryan Davis that unpacks the latest trends in digital marketing and influencer strategies. Click to read The Month In Digital, by Ryan Davis, a Substack publication with hundred...
monthindigital.substack.com
March 5, 2025 at 4:17 PM
New Episode Alert 🎧 The second episode of our Influencer Impact podcast is dropping soon!

This time, we’re chatting with the amazing Sophia Galvan—Digital Storytelling Strategist at Fenton. Don't miss out! Follow us on Apple Podcast and Spotify & tune in next week. #InfluencerImpact
March 3, 2025 at 5:03 PM
Last week in "What the Polls Don't Tell Us," we discussed why fewer people are engaging with Trump online. Stay informed—give it a read! open.substack.com/pub/people1s...
People Are Tuning Out The Trump Show
Fewer People Are Engaging with Trump Online—Here’s Why It Matters
open.substack.com
February 24, 2025 at 7:31 PM
Online engagement with Trump is dropping fast—and it’s not just Democrats. The latest edition of "What the Polls Don't Tell Us" explores why everyday people are tuning out the POTUS and what it means for social impact campaigns moving forward.
February 20, 2025 at 6:49 PM
We’ve got huge news... People First has been nominated for 5 Reed awards this year! 1/3

🏆 Best Influencer Marketing Firm of Platform
🏆 Best Influencer Marketing by a Political Campaign
🏆 Best Influencer Partnership
🏆 Best Use of Micro Influencer Outreach
🏆 Best Advocacy Social Media Campaign
February 14, 2025 at 6:27 PM
Why do real people have a real impact? See how authentic creators and relatable stories drive engagement in the latest "If Brands Put People First" newsletter. peoplefirst.cc/real-people-...
Real People, Real Impact - People First
Exclusive benchmarks from People First's brand campaigns, plus a look at 2025 influencer marketing trends.
peoplefirst.cc
February 11, 2025 at 4:44 PM
Last night during the #SuperBowlLIX, our partners, Science Moms, aired an ad discussing the impact of climate change and how we can combat it. We are proud to support their efforts to create a cleaner and safer world. sciencemoms.com
Science Moms
We are a group of climate scientists and mothers who care deeply about the planet that our children will inherit. Together, we aim to demystify climate change, talk honestly about how it will affect o...
sciencemoms.com
February 10, 2025 at 7:24 PM
📢 The latest edition of "If Brands Put People First" is here! This month, we discussed brand-new benchmarks from 100+ creator campaigns in 2024 and 2025’s “trending trends” in influencer marketing. Don’t miss out. peoplefirst.cc/real-people-...
February 7, 2025 at 6:28 PM
The first episode of Influencer Impact is live!

🎙️ Join Ryan & Nicole as they chat with Natasha del Amo, VP of Paid Media at Precision Strategies, about influencer advocacy, creator positioning, and 2025 marketing trends.

🎧 Available wherever you get your podcasts! linktr.ee/influencerim...
February 6, 2025 at 7:51 PM
From TikTok's temporary (and still pending) ban to Zuckerberg giving Meta the red pill, January was a wild month in digital. Check out "The Month in Digital" to catch up on everything you missed in January about digital and influencer marketing: open.substack.com/pub/monthind...
The Month In Digital | Ryan Davis | Substack
A monthly newsletter by Ryan Davis that unpacks the latest trends in digital marketing and influencer strategies. Click to read The Month In Digital, by Ryan Davis, a Substack publication with hundred...
monthindigital.substack.com
February 3, 2025 at 8:19 PM
Reposted by People First
Everything you missed in January about digital marketing—all in one handy newsletter.

monthindigital.substack.com/p/january-20...
January 2025 in Digital Strategy
Everything you missed in January about digital and influencer marketing.
monthindigital.substack.com
February 3, 2025 at 2:50 PM
BIG NEWS🚨 People First is launching our very own podcast! 🎙️ Next week, join hosts Ryan Davis and Nicole Dunger as they explore the world of influencer marketing with amazing guest speakers—starting with Natasha del Amo. You won’t want to miss it!
January 30, 2025 at 7:18 PM
We looked at 97 trend reports and found the top trends to look out for in social media in 2025.
January 22, 2025 at 7:01 PM
Macro vs. Micro: Engagement rates for nonprofit and political content on Instagram.
January 21, 2025 at 7:43 PM