Paul Hartford
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paul-hartford.bsky.social
Paul Hartford
@paul-hartford.bsky.social
AI Agency Owner | AI Content Creation Specialist
📊 5x more people read headlines than content.
- Yet you've spent 80¢ of your dollar when writing that headline!

Stop burying brilliant ideas. Use AI strategically for scroll-stopping headlines, not just more content.

- The best content is worthless if nobody clicks. 👀

#aicontentcreation
March 18, 2025 at 11:20 AM
The loudest AI critics haven't tried it, or have abandoned it because they don't know how to create good content with it.

- They're stuck on the content hamster wheel—burning out, missing family time.

- AI isn't replacing creativity—it's reclaiming your time for what matters.

#aicontentcreation
March 17, 2025 at 2:07 PM
Most content creators' mistake is strategic, not creative. While you're creating, competitors optimize with AI.
More manual effort = diminishing returns as attention spans drop. Map your workflow, identify AI opportunities, and thoughtfully integrate tools to enhance quality, not replace creativity.
March 15, 2025 at 8:32 AM
Most content creators suffer from burnout. Behind every piece of content is someone feeling pressure to produce more, better, faster.

Platform changes, quality concerns, and inability to disconnect are crushing creator wellbeing

AI can help- reducing manual writing time while preserving your voice
March 14, 2025 at 12:04 PM
A random AI content approach wastes time & money. Use this framework:
1️⃣ Strategic Planning: Define goals, map to sales funnel, use brand guidelines
2️⃣ Research: Gather keywords, generate topics, identify gaps
3️⃣ Architecture: Create outlines, draft content, add human expertise

AI lifts, you polish.
March 13, 2025 at 10:50 AM
AI has changed content creation from blank-page staring to data-driven ideation. The best AI tools analyze performance, industry trends, competitor gaps, and audience searches. It's not replacing creativity, but giving it direction.

#aicontentcreation
March 12, 2025 at 10:16 PM