Patrick
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patrickearly.bsky.social
Patrick
@patrickearly.bsky.social
Dirtbag Backpacker/Recovering Ad Man, Vintage Car/Burrito Connoisseur. Say hi to your dog and your Miata project for me. F*** off Nazis/Go Oregon Ducks!🦆✌🏼🍀
I’d same the same about HVAC controls and automatic shifters. People now *die* for the need to reinventing/remove tactile functions from these once-simple to understand/operate devices.
January 15, 2025 at 5:51 PM
Vaccines are the greatest invention in the history of mankind.
January 14, 2025 at 6:33 PM
It is, and these Accords set the stage for their ascent. I ended up becoming the brand strategist for Honda’s US marketing agency in the 00’s. This green hatch and all its brilliant qualities, was the cornerstone of what I brought to that table.
January 7, 2025 at 4:18 AM
Cool! My stepdad had an identical green Accord hatch in 1980 (mom got a matching green sedan in ‘81). Fantastic car. Quality was beyond US buyers’ imaginations!
January 5, 2025 at 9:15 PM
[lightbulb!]
January 5, 2025 at 9:00 PM
Yup. Got Rickrolled in 1999. Pre-YouTube took some commitment. Weirdly still funny.
January 4, 2025 at 7:15 PM
[Incredulous gasp/clutches Romulan pearls]
January 4, 2025 at 1:16 AM
Major 70’s Washington Post newsroom vibes.
January 3, 2025 at 2:41 AM
Well, you know, Eugene gonna Eugene…
January 1, 2025 at 5:15 AM
Cool — I was an “account planner” in ad agencies, a user/commissioner, practitioner of mkt research (primarily qual) to dev creative strategy. Offered a great vantage point for culture, particularly w/big (now-diminished) research budgets. You had and have a great POV to apply to today’s world.
January 1, 2025 at 5:06 AM
No one is immune to clever branding, and values-branding is a great example of that. We Xers were drawn to early examples of that like moths to flame. It grew with time and sophistication, but it remains separate from the cynicism toward “ordinary marketing.”
January 1, 2025 at 4:43 AM
There’s so much more than I could write here but cultural change at the end of the Cold War (media, marketing, economics, politics, education, etc) shifted everything, for kids more than we realized at the time. The true “echo” of that Gen reverberates with those long-ago, oft-forgotten changes.
January 1, 2025 at 4:40 AM
…Subtle than most would detect but generationally, they were very different to the “as seen on TV” boomer Gen. As a result, their (and other Gens) embrace of conspiracy theories, suspicion of motivations, and anger at institutions gen’ly makes a LOT of sense.
January 1, 2025 at 4:35 AM
The saturation of child-targeted marketing, and its increasing sophistication, that occurred in the late 70’s to early 90’s was not lost on the kids. They saw how they were a lucrative market, esp as parents were more likely to work in information capacities (vs industrial). The change was more…
January 1, 2025 at 4:31 AM
Good question, BTW. I should really revisit the work we did back then. It was deep, well-funded stuff.
January 1, 2025 at 4:26 AM
The one thing, that we take for granted now, is that young people increasingly understood “target markets” and were very savvy (and alarmingly cynical) about what corporate interests aim’s were at a young age. That has manifested itself in some positive and a lot of truly terrible ways alike.
January 1, 2025 at 4:24 AM
Once upon a decade, I was an “expert on Gen-Y” in the 90’s. Did all kinds of studies and wrote presentations on strategy for marketers. Good times. “Millennial” didn’t really stick until around 2003.
January 1, 2025 at 4:06 AM
This newspaper has completely lost touch with reality. This is sick.
January 1, 2025 at 3:51 AM
This warms my xenomorph loving heart.
December 23, 2024 at 3:09 AM
They’re verrrry hard to hate!
December 23, 2024 at 1:55 AM
My people.✊🏼
December 22, 2024 at 12:40 AM