Oktopost
@oktopost.bsky.social
The only social media management tool that's B2B to the core ✨
Time is running out to nominate your B2B marketing campaign.
We're celebrating bold, creative work across the industry.
Hundreds of nominations are in. There’s still time to add yours. Learn more in this month’s edition of The B2B Social Compass: www.linkedin.com/pulse/its-ti...
We're celebrating bold, creative work across the industry.
Hundreds of nominations are in. There’s still time to add yours. Learn more in this month’s edition of The B2B Social Compass: www.linkedin.com/pulse/its-ti...
It’s time to celebrate the standout marketing campaigns of 2025. Give your brand the spotlight.
Nominate your standout B2B campaign for the 2025 Innovation Awards. Social-led, creative, and measurable, entries close December 18, 2025.
www.linkedin.com
December 4, 2025 at 1:44 PM
Time is running out to nominate your B2B marketing campaign.
We're celebrating bold, creative work across the industry.
Hundreds of nominations are in. There’s still time to add yours. Learn more in this month’s edition of The B2B Social Compass: www.linkedin.com/pulse/its-ti...
We're celebrating bold, creative work across the industry.
Hundreds of nominations are in. There’s still time to add yours. Learn more in this month’s edition of The B2B Social Compass: www.linkedin.com/pulse/its-ti...
Meet Archana Dhankar 👋
A LinkedIn Top Voice, TEDx Speaker, & B2B Social’s Rising 30 alum and judge of the 2025 B2B Marketing Innovation Awards.
She knows what bold B2B marketing looks like, now it’s your turn to show her. Nominate your brand by Dec 18: www.oktopost.com/marketing-in...
A LinkedIn Top Voice, TEDx Speaker, & B2B Social’s Rising 30 alum and judge of the 2025 B2B Marketing Innovation Awards.
She knows what bold B2B marketing looks like, now it’s your turn to show her. Nominate your brand by Dec 18: www.oktopost.com/marketing-in...
December 4, 2025 at 1:43 PM
Meet Archana Dhankar 👋
A LinkedIn Top Voice, TEDx Speaker, & B2B Social’s Rising 30 alum and judge of the 2025 B2B Marketing Innovation Awards.
She knows what bold B2B marketing looks like, now it’s your turn to show her. Nominate your brand by Dec 18: www.oktopost.com/marketing-in...
A LinkedIn Top Voice, TEDx Speaker, & B2B Social’s Rising 30 alum and judge of the 2025 B2B Marketing Innovation Awards.
She knows what bold B2B marketing looks like, now it’s your turn to show her. Nominate your brand by Dec 18: www.oktopost.com/marketing-in...
Is your organization truly ready for AI, or just adopting tools without the structure to support them? In our latest Radically Transparent episode, Shaun Ma, VP of Digital Customer Engagement of Schneider Electric, breaks down the real AI readiness gap in B2B marketing.
December 4, 2025 at 1:41 PM
Is your organization truly ready for AI, or just adopting tools without the structure to support them? In our latest Radically Transparent episode, Shaun Ma, VP of Digital Customer Engagement of Schneider Electric, breaks down the real AI readiness gap in B2B marketing.
150+ social media tips straight from your B2B Social's Rising 30 are dropping soon 👀
October 9, 2025 at 11:17 AM
150+ social media tips straight from your B2B Social's Rising 30 are dropping soon 👀
Looking for fun ways to keep your advocates engaged in your program?
Here are some of our favorites:
👉 money motivators
👉 time out perks
👉 rising star shoutouts
👉 gourmet gratitude
👉 badges and bragging rights
👉 custom perks and surprises
👉 memorable experiences
Here are some of our favorites:
👉 money motivators
👉 time out perks
👉 rising star shoutouts
👉 gourmet gratitude
👉 badges and bragging rights
👉 custom perks and surprises
👉 memorable experiences
October 8, 2025 at 11:33 AM
Looking for fun ways to keep your advocates engaged in your program?
Here are some of our favorites:
👉 money motivators
👉 time out perks
👉 rising star shoutouts
👉 gourmet gratitude
👉 badges and bragging rights
👉 custom perks and surprises
👉 memorable experiences
Here are some of our favorites:
👉 money motivators
👉 time out perks
👉 rising star shoutouts
👉 gourmet gratitude
👉 badges and bragging rights
👉 custom perks and surprises
👉 memorable experiences
🗓️ Tomorrow is WEBINAR DAY!
Join us for a deep dive into how to measure and prove the success of your employee advocacy program with two of your B2B Social's Rising 30 stars!
Hurry, grab your spot: www.oktopost.com/webinars/mea...
Join us for a deep dive into how to measure and prove the success of your employee advocacy program with two of your B2B Social's Rising 30 stars!
Hurry, grab your spot: www.oktopost.com/webinars/mea...
September 29, 2025 at 12:03 PM
🗓️ Tomorrow is WEBINAR DAY!
Join us for a deep dive into how to measure and prove the success of your employee advocacy program with two of your B2B Social's Rising 30 stars!
Hurry, grab your spot: www.oktopost.com/webinars/mea...
Join us for a deep dive into how to measure and prove the success of your employee advocacy program with two of your B2B Social's Rising 30 stars!
Hurry, grab your spot: www.oktopost.com/webinars/mea...
What’s the secret to a great brand experience in the age of AI?
Consistency.
Your customer should feel like they're interacting with the same brand, the same company, every time, regardless of communication with a human or agent.
Check out the full episode: www.oktopost.com/blog/tori-je...
Consistency.
Your customer should feel like they're interacting with the same brand, the same company, every time, regardless of communication with a human or agent.
Check out the full episode: www.oktopost.com/blog/tori-je...
September 25, 2025 at 11:00 AM
What’s the secret to a great brand experience in the age of AI?
Consistency.
Your customer should feel like they're interacting with the same brand, the same company, every time, regardless of communication with a human or agent.
Check out the full episode: www.oktopost.com/blog/tori-je...
Consistency.
Your customer should feel like they're interacting with the same brand, the same company, every time, regardless of communication with a human or agent.
Check out the full episode: www.oktopost.com/blog/tori-je...
👀 Got plans next Tuesday?
Two of your B2B Social’s Rising 30, are teaming up for a high-impact session on proving the value of your advocacy program.
Real metrics, strategic insights and examples of what's working at ZoomInfo & DailyPay.
See you there: www.oktopost.com/webinars/mea...
Two of your B2B Social’s Rising 30, are teaming up for a high-impact session on proving the value of your advocacy program.
Real metrics, strategic insights and examples of what's working at ZoomInfo & DailyPay.
See you there: www.oktopost.com/webinars/mea...
September 18, 2025 at 7:48 AM
👀 Got plans next Tuesday?
Two of your B2B Social’s Rising 30, are teaming up for a high-impact session on proving the value of your advocacy program.
Real metrics, strategic insights and examples of what's working at ZoomInfo & DailyPay.
See you there: www.oktopost.com/webinars/mea...
Two of your B2B Social’s Rising 30, are teaming up for a high-impact session on proving the value of your advocacy program.
Real metrics, strategic insights and examples of what's working at ZoomInfo & DailyPay.
See you there: www.oktopost.com/webinars/mea...
Social media managers: we asked you to share the questions you rarely ask out loud.
B2B Social's Rising 30 star Jordan Tennenbaum answered all of them on Behind the Post.
He gave raw, tactical, honest answers, just like this one 👇
Tune in here: www.oktopost.com/blog/answere...
B2B Social's Rising 30 star Jordan Tennenbaum answered all of them on Behind the Post.
He gave raw, tactical, honest answers, just like this one 👇
Tune in here: www.oktopost.com/blog/answere...
September 16, 2025 at 9:08 AM
Social media managers: we asked you to share the questions you rarely ask out loud.
B2B Social's Rising 30 star Jordan Tennenbaum answered all of them on Behind the Post.
He gave raw, tactical, honest answers, just like this one 👇
Tune in here: www.oktopost.com/blog/answere...
B2B Social's Rising 30 star Jordan Tennenbaum answered all of them on Behind the Post.
He gave raw, tactical, honest answers, just like this one 👇
Tune in here: www.oktopost.com/blog/answere...
Employee advocacy leaders, you know your impact.
Now it’s time to prove it.
Join us Sept 30 with two of your B2B Social's Rising 30 stars as they share how to measure and showcase real results from their employee advocacy program.
Save your spot: www.oktopost.com/webinars/mea...
Now it’s time to prove it.
Join us Sept 30 with two of your B2B Social's Rising 30 stars as they share how to measure and showcase real results from their employee advocacy program.
Save your spot: www.oktopost.com/webinars/mea...
September 10, 2025 at 7:44 AM
Employee advocacy leaders, you know your impact.
Now it’s time to prove it.
Join us Sept 30 with two of your B2B Social's Rising 30 stars as they share how to measure and showcase real results from their employee advocacy program.
Save your spot: www.oktopost.com/webinars/mea...
Now it’s time to prove it.
Join us Sept 30 with two of your B2B Social's Rising 30 stars as they share how to measure and showcase real results from their employee advocacy program.
Save your spot: www.oktopost.com/webinars/mea...
It's hard to get your sellers to leave their workflow for employee advocacy. So we brought it to them, right inside of Outreach.
With Oktopost Advocacy for Outreach, sellers can share brand content in one click while marketing drives adoption: www.oktopost.com/blog/oktopos...
With Oktopost Advocacy for Outreach, sellers can share brand content in one click while marketing drives adoption: www.oktopost.com/blog/oktopos...
September 8, 2025 at 8:04 AM
It's hard to get your sellers to leave their workflow for employee advocacy. So we brought it to them, right inside of Outreach.
With Oktopost Advocacy for Outreach, sellers can share brand content in one click while marketing drives adoption: www.oktopost.com/blog/oktopos...
With Oktopost Advocacy for Outreach, sellers can share brand content in one click while marketing drives adoption: www.oktopost.com/blog/oktopos...
AI won’t save your B2B brand if you cut what makes it human.
It’s a tool, not the team. It can assist, but it can’t replace what actually builds brand value.
Our CEO took to our blog to break it down & you bet he proved AI can't replace social teams 😉 www.oktopost.com/blog/b2b-bra...
It’s a tool, not the team. It can assist, but it can’t replace what actually builds brand value.
Our CEO took to our blog to break it down & you bet he proved AI can't replace social teams 😉 www.oktopost.com/blog/b2b-bra...
September 7, 2025 at 9:35 AM
AI won’t save your B2B brand if you cut what makes it human.
It’s a tool, not the team. It can assist, but it can’t replace what actually builds brand value.
Our CEO took to our blog to break it down & you bet he proved AI can't replace social teams 😉 www.oktopost.com/blog/b2b-bra...
It’s a tool, not the team. It can assist, but it can’t replace what actually builds brand value.
Our CEO took to our blog to break it down & you bet he proved AI can't replace social teams 😉 www.oktopost.com/blog/b2b-bra...
Buyers don’t trust logos, they trust people.
Empowering your sales team to show up as themselves on LinkedIn might be the smartest brand move you make this year.
We break it down in this month’s B2B Social Compass → www.linkedin.com/pulse/how-mo...
Empowering your sales team to show up as themselves on LinkedIn might be the smartest brand move you make this year.
We break it down in this month’s B2B Social Compass → www.linkedin.com/pulse/how-mo...
How to motivate your sellers to build trust on LinkedIn
Empower your sales team to embrace social selling on LinkedIn. Learn how employee advocacy builds trust, drives thought leadership, and fuels pipeline growth.
www.linkedin.com
September 3, 2025 at 2:46 PM
Buyers don’t trust logos, they trust people.
Empowering your sales team to show up as themselves on LinkedIn might be the smartest brand move you make this year.
We break it down in this month’s B2B Social Compass → www.linkedin.com/pulse/how-mo...
Empowering your sales team to show up as themselves on LinkedIn might be the smartest brand move you make this year.
We break it down in this month’s B2B Social Compass → www.linkedin.com/pulse/how-mo...
If we had a dollar for every video that made us stop scrolling…
Not sure where to start with video? Here are 5 easy tips:
1. Teach, don’t pitch
2. Always add captions
3. Show personality
4. Try voiceovers
5. Start a series
Ready, set… ACTION!
Not sure where to start with video? Here are 5 easy tips:
1. Teach, don’t pitch
2. Always add captions
3. Show personality
4. Try voiceovers
5. Start a series
Ready, set… ACTION!
September 2, 2025 at 7:44 AM
If we had a dollar for every video that made us stop scrolling…
Not sure where to start with video? Here are 5 easy tips:
1. Teach, don’t pitch
2. Always add captions
3. Show personality
4. Try voiceovers
5. Start a series
Ready, set… ACTION!
Not sure where to start with video? Here are 5 easy tips:
1. Teach, don’t pitch
2. Always add captions
3. Show personality
4. Try voiceovers
5. Start a series
Ready, set… ACTION!
Ready for your close-up? 😉🎬
93% of marketers say video helps win new customers, and short clips double engagement.
Keep it real: phone > fancy gear, 30–60s, vertical, unscripted, subtitles.
Time to hit record today!
93% of marketers say video helps win new customers, and short clips double engagement.
Keep it real: phone > fancy gear, 30–60s, vertical, unscripted, subtitles.
Time to hit record today!
August 25, 2025 at 7:27 AM
Ready for your close-up? 😉🎬
93% of marketers say video helps win new customers, and short clips double engagement.
Keep it real: phone > fancy gear, 30–60s, vertical, unscripted, subtitles.
Time to hit record today!
93% of marketers say video helps win new customers, and short clips double engagement.
Keep it real: phone > fancy gear, 30–60s, vertical, unscripted, subtitles.
Time to hit record today!
How do you lead through change? You shape it.
In just 21 minutes, Marcy Comer CMO at Eagleview shows how to:
• Turn low-performing spend into growth
• Build trust-driven, high-performing teams
• Embrace innovation without losing focus
Tune in 🎧 www.oktopost.com/blog/radical...
In just 21 minutes, Marcy Comer CMO at Eagleview shows how to:
• Turn low-performing spend into growth
• Build trust-driven, high-performing teams
• Embrace innovation without losing focus
Tune in 🎧 www.oktopost.com/blog/radical...
August 21, 2025 at 7:18 AM
How do you lead through change? You shape it.
In just 21 minutes, Marcy Comer CMO at Eagleview shows how to:
• Turn low-performing spend into growth
• Build trust-driven, high-performing teams
• Embrace innovation without losing focus
Tune in 🎧 www.oktopost.com/blog/radical...
In just 21 minutes, Marcy Comer CMO at Eagleview shows how to:
• Turn low-performing spend into growth
• Build trust-driven, high-performing teams
• Embrace innovation without losing focus
Tune in 🎧 www.oktopost.com/blog/radical...
93% of marketers say video has helped them land new customers.
And the real MVP? Short video clips, 30-60 seconds, pull in twice the engagement of longer ones.
Ready, set… ACTION! 🎬😉 www.oktopost.com/blog/short-f...
And the real MVP? Short video clips, 30-60 seconds, pull in twice the engagement of longer ones.
Ready, set… ACTION! 🎬😉 www.oktopost.com/blog/short-f...
August 20, 2025 at 7:27 AM
93% of marketers say video has helped them land new customers.
And the real MVP? Short video clips, 30-60 seconds, pull in twice the engagement of longer ones.
Ready, set… ACTION! 🎬😉 www.oktopost.com/blog/short-f...
And the real MVP? Short video clips, 30-60 seconds, pull in twice the engagement of longer ones.
Ready, set… ACTION! 🎬😉 www.oktopost.com/blog/short-f...
No one wants to be the brand that shows up late to the meme party...
Ilan Fisher from Team8 joined us on #BehindThePost to share why meme marketing matters, and when it’s too late to join in.
🎧 Tune in and don’t miss the next trend: www.oktopost.com/blog/seizing...
Ilan Fisher from Team8 joined us on #BehindThePost to share why meme marketing matters, and when it’s too late to join in.
🎧 Tune in and don’t miss the next trend: www.oktopost.com/blog/seizing...
August 19, 2025 at 7:31 AM
No one wants to be the brand that shows up late to the meme party...
Ilan Fisher from Team8 joined us on #BehindThePost to share why meme marketing matters, and when it’s too late to join in.
🎧 Tune in and don’t miss the next trend: www.oktopost.com/blog/seizing...
Ilan Fisher from Team8 joined us on #BehindThePost to share why meme marketing matters, and when it’s too late to join in.
🎧 Tune in and don’t miss the next trend: www.oktopost.com/blog/seizing...
We’re hosting an Executive Advocacy Panel this Wednesday, and you’re invited 💌
You asked for a strategy session on executive advocacy, and we’re delivering.
☕ Grab your coffee, clear your schedule, and save your spot here: www.oktopost.com/webinars/rol...
You asked for a strategy session on executive advocacy, and we’re delivering.
☕ Grab your coffee, clear your schedule, and save your spot here: www.oktopost.com/webinars/rol...
August 18, 2025 at 7:07 AM
We’re hosting an Executive Advocacy Panel this Wednesday, and you’re invited 💌
You asked for a strategy session on executive advocacy, and we’re delivering.
☕ Grab your coffee, clear your schedule, and save your spot here: www.oktopost.com/webinars/rol...
You asked for a strategy session on executive advocacy, and we’re delivering.
☕ Grab your coffee, clear your schedule, and save your spot here: www.oktopost.com/webinars/rol...
Ready to become your org’s B2B employee advocacy leadership expert? 🎓
Get certified with Oktopost Academy’s step-by-step program, built from 10+ years of experience to help you launch, scale, and prove results.
Customers, enroll today: www.oktopost.com/academy/empl...
Get certified with Oktopost Academy’s step-by-step program, built from 10+ years of experience to help you launch, scale, and prove results.
Customers, enroll today: www.oktopost.com/academy/empl...
August 14, 2025 at 7:45 AM
Ready to become your org’s B2B employee advocacy leadership expert? 🎓
Get certified with Oktopost Academy’s step-by-step program, built from 10+ years of experience to help you launch, scale, and prove results.
Customers, enroll today: www.oktopost.com/academy/empl...
Get certified with Oktopost Academy’s step-by-step program, built from 10+ years of experience to help you launch, scale, and prove results.
Customers, enroll today: www.oktopost.com/academy/empl...
She’s got that main character energy ✨
Meet Christina Pearo: the content coach your feed’s been missing, and one of this year’s #B2BSocialsRising30 💫
Six months ago she didn’t even know what B2B SaaS was. Now she’s making Social Media Managers feel seen, heard, and hyped to hit publish.
Meet Christina Pearo: the content coach your feed’s been missing, and one of this year’s #B2BSocialsRising30 💫
Six months ago she didn’t even know what B2B SaaS was. Now she’s making Social Media Managers feel seen, heard, and hyped to hit publish.
August 13, 2025 at 7:23 AM
She’s got that main character energy ✨
Meet Christina Pearo: the content coach your feed’s been missing, and one of this year’s #B2BSocialsRising30 💫
Six months ago she didn’t even know what B2B SaaS was. Now she’s making Social Media Managers feel seen, heard, and hyped to hit publish.
Meet Christina Pearo: the content coach your feed’s been missing, and one of this year’s #B2BSocialsRising30 💫
Six months ago she didn’t even know what B2B SaaS was. Now she’s making Social Media Managers feel seen, heard, and hyped to hit publish.
Your executives have the loudest voice… but only if they use it.
Join our webinar to learn how to get executive advocacy buy-in, keep your leaders consistent, and scale content without losing their voice.
Save your spot: www.oktopost.com/webinars/rol...
#ExecutiveAdvocacy #B2BSocial
Join our webinar to learn how to get executive advocacy buy-in, keep your leaders consistent, and scale content without losing their voice.
Save your spot: www.oktopost.com/webinars/rol...
#ExecutiveAdvocacy #B2BSocial
August 12, 2025 at 7:05 AM
Your executives have the loudest voice… but only if they use it.
Join our webinar to learn how to get executive advocacy buy-in, keep your leaders consistent, and scale content without losing their voice.
Save your spot: www.oktopost.com/webinars/rol...
#ExecutiveAdvocacy #B2BSocial
Join our webinar to learn how to get executive advocacy buy-in, keep your leaders consistent, and scale content without losing their voice.
Save your spot: www.oktopost.com/webinars/rol...
#ExecutiveAdvocacy #B2BSocial
The Oktopost Academy is officially OPEN!
Earn your certification in B2B Employee Advocacy, sharpen your strategy, and lead with confidence.
Enroll today: www.oktopost.com/academy/empl...
#B2BSocialMedia #EmployeeAdvocacy
Earn your certification in B2B Employee Advocacy, sharpen your strategy, and lead with confidence.
Enroll today: www.oktopost.com/academy/empl...
#B2BSocialMedia #EmployeeAdvocacy
August 11, 2025 at 7:02 AM
The Oktopost Academy is officially OPEN!
Earn your certification in B2B Employee Advocacy, sharpen your strategy, and lead with confidence.
Enroll today: www.oktopost.com/academy/empl...
#B2BSocialMedia #EmployeeAdvocacy
Earn your certification in B2B Employee Advocacy, sharpen your strategy, and lead with confidence.
Enroll today: www.oktopost.com/academy/empl...
#B2BSocialMedia #EmployeeAdvocacy
Let’s scroll to the real end of the internet... your website footer 👇
@linkedin.com's definitely sitting there (it’s not going anywhere), but what other social icons are hanging out in your site’s basement?
@linkedin.com's definitely sitting there (it’s not going anywhere), but what other social icons are hanging out in your site’s basement?
August 10, 2025 at 10:13 AM
Let’s scroll to the real end of the internet... your website footer 👇
@linkedin.com's definitely sitting there (it’s not going anywhere), but what other social icons are hanging out in your site’s basement?
@linkedin.com's definitely sitting there (it’s not going anywhere), but what other social icons are hanging out in your site’s basement?
Oktopost was named a Market Leader in Employee Advocacy by Featured Customers! 🎉
We’re proud to help B2B brands turn employees into brand advocates.
A huge thank you to our customers, industry friends, and team who made this possible 💙
#EmployeeAdvocacy #B2BMarketing
We’re proud to help B2B brands turn employees into brand advocates.
A huge thank you to our customers, industry friends, and team who made this possible 💙
#EmployeeAdvocacy #B2BMarketing
August 5, 2025 at 2:50 PM
Oktopost was named a Market Leader in Employee Advocacy by Featured Customers! 🎉
We’re proud to help B2B brands turn employees into brand advocates.
A huge thank you to our customers, industry friends, and team who made this possible 💙
#EmployeeAdvocacy #B2BMarketing
We’re proud to help B2B brands turn employees into brand advocates.
A huge thank you to our customers, industry friends, and team who made this possible 💙
#EmployeeAdvocacy #B2BMarketing