Nikolas Chapoupis
@nikolas-chap.bsky.social
How early on should you decide on a single use case for your product?
We have a clear ICP, but I can't decide if we should
a) Position ourselves solely as a tool employee advocacy on LinkedIn
b) Position ourselves solely as a tool for founder-led marketing on LinkedIn
c) say we do both
We have a clear ICP, but I can't decide if we should
a) Position ourselves solely as a tool employee advocacy on LinkedIn
b) Position ourselves solely as a tool for founder-led marketing on LinkedIn
c) say we do both
February 13, 2025 at 2:44 PM
How early on should you decide on a single use case for your product?
We have a clear ICP, but I can't decide if we should
a) Position ourselves solely as a tool employee advocacy on LinkedIn
b) Position ourselves solely as a tool for founder-led marketing on LinkedIn
c) say we do both
We have a clear ICP, but I can't decide if we should
a) Position ourselves solely as a tool employee advocacy on LinkedIn
b) Position ourselves solely as a tool for founder-led marketing on LinkedIn
c) say we do both
We are currently implementing the billing for our new SaaS and I can't decide if we should go with a 7-day trial or 14-day trial...
What should you offer when you initially launch your SaaS?🤔
What should you offer when you initially launch your SaaS?🤔
February 11, 2025 at 1:22 PM
We are currently implementing the billing for our new SaaS and I can't decide if we should go with a 7-day trial or 14-day trial...
What should you offer when you initially launch your SaaS?🤔
What should you offer when you initially launch your SaaS?🤔
I'm finally restarting my podcast🙈
Who here just reached 10k MRR with his SaaS and is open to sharing the marketing tactics he used to get there?
Who here just reached 10k MRR with his SaaS and is open to sharing the marketing tactics he used to get there?
January 22, 2025 at 5:41 PM
I'm finally restarting my podcast🙈
Who here just reached 10k MRR with his SaaS and is open to sharing the marketing tactics he used to get there?
Who here just reached 10k MRR with his SaaS and is open to sharing the marketing tactics he used to get there?
Question to the SaaS founders:
How focused is too focused in terms of marketing channels early on?
Is it a valid strategy to pick a single channel and completely ignore everything else until one hits 10K MRR?
How focused is too focused in terms of marketing channels early on?
Is it a valid strategy to pick a single channel and completely ignore everything else until one hits 10K MRR?
January 20, 2025 at 3:57 PM
Question to the SaaS founders:
How focused is too focused in terms of marketing channels early on?
Is it a valid strategy to pick a single channel and completely ignore everything else until one hits 10K MRR?
How focused is too focused in terms of marketing channels early on?
Is it a valid strategy to pick a single channel and completely ignore everything else until one hits 10K MRR?
Constant reminder I need for myself:
Do the basics. Again. And again.
Do fewer things better.
... I think I need to get a tattoo of this at some point😅
Do the basics. Again. And again.
Do fewer things better.
... I think I need to get a tattoo of this at some point😅
January 17, 2025 at 4:41 PM
Constant reminder I need for myself:
Do the basics. Again. And again.
Do fewer things better.
... I think I need to get a tattoo of this at some point😅
Do the basics. Again. And again.
Do fewer things better.
... I think I need to get a tattoo of this at some point😅
In 5 minutes I'm going to be testing the alpha-version of my new SaaS startup for the first time.
I guess that's an experience only non-technical founders can relate to but damn I am either way to hyped or the three coffees I had are doing their job😅
I guess that's an experience only non-technical founders can relate to but damn I am either way to hyped or the three coffees I had are doing their job😅
January 16, 2025 at 9:58 AM
In 5 minutes I'm going to be testing the alpha-version of my new SaaS startup for the first time.
I guess that's an experience only non-technical founders can relate to but damn I am either way to hyped or the three coffees I had are doing their job😅
I guess that's an experience only non-technical founders can relate to but damn I am either way to hyped or the three coffees I had are doing their job😅
If you had to (live or death) bring a bootstrapped SaaS to 25k MRR within 12 months, how would you all approach this?
January 15, 2025 at 11:29 AM
If you had to (live or death) bring a bootstrapped SaaS to 25k MRR within 12 months, how would you all approach this?
I f*cking hate cold outbound. Why?
Here’s my life at doing cold email in 2023:
Sending 25.000 personalized emails with a staff of 3 over a six-month period.
Hating my day-to-day because I'm hearing f-off from morning till night.
Getting a return of a whopping $0.
Here’s my life at doing cold email in 2023:
Sending 25.000 personalized emails with a staff of 3 over a six-month period.
Hating my day-to-day because I'm hearing f-off from morning till night.
Getting a return of a whopping $0.
January 14, 2025 at 2:08 PM
I f*cking hate cold outbound. Why?
Here’s my life at doing cold email in 2023:
Sending 25.000 personalized emails with a staff of 3 over a six-month period.
Hating my day-to-day because I'm hearing f-off from morning till night.
Getting a return of a whopping $0.
Here’s my life at doing cold email in 2023:
Sending 25.000 personalized emails with a staff of 3 over a six-month period.
Hating my day-to-day because I'm hearing f-off from morning till night.
Getting a return of a whopping $0.
I just got off the phone with a SaaS founder who started getting DMs from prospects after just a dozen posts...
To be honest..., it broke my mind a bit, even though I believe in LinkedIn as an acquisition machine. 🤯
Here are the 3 most important things we can learn from him:
To be honest..., it broke my mind a bit, even though I believe in LinkedIn as an acquisition machine. 🤯
Here are the 3 most important things we can learn from him:
January 13, 2025 at 5:57 PM
I just got off the phone with a SaaS founder who started getting DMs from prospects after just a dozen posts...
To be honest..., it broke my mind a bit, even though I believe in LinkedIn as an acquisition machine. 🤯
Here are the 3 most important things we can learn from him:
To be honest..., it broke my mind a bit, even though I believe in LinkedIn as an acquisition machine. 🤯
Here are the 3 most important things we can learn from him:
The goal of SaaS marketing boils down to this one thing for me:
Getting into the consideration set.
Let’s face it—there isn’t a single product category out there that isn’t swamped with options.
Customers have more alternatives than they can possibly compare—or even know exist.
Getting into the consideration set.
Let’s face it—there isn’t a single product category out there that isn’t swamped with options.
Customers have more alternatives than they can possibly compare—or even know exist.
January 7, 2025 at 1:16 PM
The goal of SaaS marketing boils down to this one thing for me:
Getting into the consideration set.
Let’s face it—there isn’t a single product category out there that isn’t swamped with options.
Customers have more alternatives than they can possibly compare—or even know exist.
Getting into the consideration set.
Let’s face it—there isn’t a single product category out there that isn’t swamped with options.
Customers have more alternatives than they can possibly compare—or even know exist.
I wasted hundreds of hours planning in 2024 🫠
Over the past six years as a founder, I’ve experienced this:
Not a single plan ever survived contact with the real world.
Over the past six years as a founder, I’ve experienced this:
Not a single plan ever survived contact with the real world.
January 6, 2025 at 2:30 PM
I wasted hundreds of hours planning in 2024 🫠
Over the past six years as a founder, I’ve experienced this:
Not a single plan ever survived contact with the real world.
Over the past six years as a founder, I’ve experienced this:
Not a single plan ever survived contact with the real world.
My credo for 2025:
Do fewer things better.
Do fewer things better.
January 2, 2025 at 11:28 AM
My credo for 2025:
Do fewer things better.
Do fewer things better.
I am prepping everything to incorporate in the US as a non-US citizen, and I must say...
It's not as bad as I thought!
German bureaucracy is so nasty that I was afraid it's the same in the US.
But hopefully, I'll not get any nasty surprises 😅
It's not as bad as I thought!
German bureaucracy is so nasty that I was afraid it's the same in the US.
But hopefully, I'll not get any nasty surprises 😅
December 17, 2024 at 8:04 AM
I am prepping everything to incorporate in the US as a non-US citizen, and I must say...
It's not as bad as I thought!
German bureaucracy is so nasty that I was afraid it's the same in the US.
But hopefully, I'll not get any nasty surprises 😅
It's not as bad as I thought!
German bureaucracy is so nasty that I was afraid it's the same in the US.
But hopefully, I'll not get any nasty surprises 😅
I spent 40+ hours researching everything Patrick Campbell
(founded & sold Profitwell for 200M+) ever published on SaaS Pricing.
Here are 5 insights to nail your SaaS pricing:👇
(founded & sold Profitwell for 200M+) ever published on SaaS Pricing.
Here are 5 insights to nail your SaaS pricing:👇
December 10, 2024 at 4:03 PM
I spent 40+ hours researching everything Patrick Campbell
(founded & sold Profitwell for 200M+) ever published on SaaS Pricing.
Here are 5 insights to nail your SaaS pricing:👇
(founded & sold Profitwell for 200M+) ever published on SaaS Pricing.
Here are 5 insights to nail your SaaS pricing:👇
Reposted by Nikolas Chapoupis
Created a Building in Public starter pack🥳
If you're an indie hacker or a solopreneur building in public, feel free to join.
👉 Share what you are building in public
❤️Like this post
🔄 And Repost
#buildinginpublic #buildinpublic #saas
go.bsky.app/B7RuFmy
If you're an indie hacker or a solopreneur building in public, feel free to join.
👉 Share what you are building in public
❤️Like this post
🔄 And Repost
#buildinginpublic #buildinpublic #saas
go.bsky.app/B7RuFmy
November 22, 2024 at 11:47 AM
Created a Building in Public starter pack🥳
If you're an indie hacker or a solopreneur building in public, feel free to join.
👉 Share what you are building in public
❤️Like this post
🔄 And Repost
#buildinginpublic #buildinpublic #saas
go.bsky.app/B7RuFmy
If you're an indie hacker or a solopreneur building in public, feel free to join.
👉 Share what you are building in public
❤️Like this post
🔄 And Repost
#buildinginpublic #buildinpublic #saas
go.bsky.app/B7RuFmy
I'm currently building the "Beta Waitlist" for my new SaaS and decided not to take the typical "Drive traffic & build an email list" approach.
Here's what I do instead:
I'm as active as possible in communities, on LinkedIn, and on BlueSky to build authentic relationships with people in my ICP.
Here's what I do instead:
I'm as active as possible in communities, on LinkedIn, and on BlueSky to build authentic relationships with people in my ICP.
November 27, 2024 at 9:16 AM
I'm currently building the "Beta Waitlist" for my new SaaS and decided not to take the typical "Drive traffic & build an email list" approach.
Here's what I do instead:
I'm as active as possible in communities, on LinkedIn, and on BlueSky to build authentic relationships with people in my ICP.
Here's what I do instead:
I'm as active as possible in communities, on LinkedIn, and on BlueSky to build authentic relationships with people in my ICP.
Reposted by Nikolas Chapoupis
Created a starter pack for people who work full time jobs by day and are startup founders by night.
Let me know if you'd like to join by liking, reskeeting (reposting lol) and commenting on the industry you work full time in and the industry your startup is in.
go.bsky.app/KgVaNus
Let me know if you'd like to join by liking, reskeeting (reposting lol) and commenting on the industry you work full time in and the industry your startup is in.
go.bsky.app/KgVaNus
November 25, 2024 at 7:26 PM
Created a starter pack for people who work full time jobs by day and are startup founders by night.
Let me know if you'd like to join by liking, reskeeting (reposting lol) and commenting on the industry you work full time in and the industry your startup is in.
go.bsky.app/KgVaNus
Let me know if you'd like to join by liking, reskeeting (reposting lol) and commenting on the industry you work full time in and the industry your startup is in.
go.bsky.app/KgVaNus
Reposted by Nikolas Chapoupis
FIRST-TIME FOUNDERS 🚀
Drop a comment if you wanna be part of my starter pack!
I’m compiling a list of first-time founders looking to help other first-time founders along the journey 🤝
#buildinpublic #startup
Drop a comment if you wanna be part of my starter pack!
I’m compiling a list of first-time founders looking to help other first-time founders along the journey 🤝
#buildinpublic #startup
November 11, 2024 at 2:44 AM
FIRST-TIME FOUNDERS 🚀
Drop a comment if you wanna be part of my starter pack!
I’m compiling a list of first-time founders looking to help other first-time founders along the journey 🤝
#buildinpublic #startup
Drop a comment if you wanna be part of my starter pack!
I’m compiling a list of first-time founders looking to help other first-time founders along the journey 🤝
#buildinpublic #startup
There is NOTHING that trumps user feedback.
I can't compete on having the best product taste.
I can't compete on having the best messaging ideas.
But I'll talk to more users than people find reasonable.
I can't compete on having the best product taste.
I can't compete on having the best messaging ideas.
But I'll talk to more users than people find reasonable.
November 26, 2024 at 6:10 PM
There is NOTHING that trumps user feedback.
I can't compete on having the best product taste.
I can't compete on having the best messaging ideas.
But I'll talk to more users than people find reasonable.
I can't compete on having the best product taste.
I can't compete on having the best messaging ideas.
But I'll talk to more users than people find reasonable.
Does that count as a milestone?
😅
😅
November 25, 2024 at 7:08 PM
Does that count as a milestone?
😅
😅
It's marketing week for me 🔈
Here's what I try this week to push my pre-product SaaS:
🤓 ICP research:
We validated that B2B marketers would use SocialKit, but I wonder if B2B salespeople would also be interested?🤔
So I aim to get 5-10 research calls with sales folks booked.
Here's what I try this week to push my pre-product SaaS:
🤓 ICP research:
We validated that B2B marketers would use SocialKit, but I wonder if B2B salespeople would also be interested?🤔
So I aim to get 5-10 research calls with sales folks booked.
November 25, 2024 at 10:04 AM
It's marketing week for me 🔈
Here's what I try this week to push my pre-product SaaS:
🤓 ICP research:
We validated that B2B marketers would use SocialKit, but I wonder if B2B salespeople would also be interested?🤔
So I aim to get 5-10 research calls with sales folks booked.
Here's what I try this week to push my pre-product SaaS:
🤓 ICP research:
We validated that B2B marketers would use SocialKit, but I wonder if B2B salespeople would also be interested?🤔
So I aim to get 5-10 research calls with sales folks booked.
Do I have anyone in my network who's in SaaS sales?
I would need some insights from people in the trenches 💸 🙏
I would need some insights from people in the trenches 💸 🙏
November 22, 2024 at 2:50 PM
Do I have anyone in my network who's in SaaS sales?
I would need some insights from people in the trenches 💸 🙏
I would need some insights from people in the trenches 💸 🙏
The last 2 months were overwhelming 😵💫
It felt like I was trying to spin too many plates...
Trying to split my weeks into "product week" and "marketing week" now.
Wrapping up the first product week, I got a crazy amount of work done.
Let's see how marketing week goes starting Monday😅
It felt like I was trying to spin too many plates...
Trying to split my weeks into "product week" and "marketing week" now.
Wrapping up the first product week, I got a crazy amount of work done.
Let's see how marketing week goes starting Monday😅
November 22, 2024 at 9:34 AM
The last 2 months were overwhelming 😵💫
It felt like I was trying to spin too many plates...
Trying to split my weeks into "product week" and "marketing week" now.
Wrapping up the first product week, I got a crazy amount of work done.
Let's see how marketing week goes starting Monday😅
It felt like I was trying to spin too many plates...
Trying to split my weeks into "product week" and "marketing week" now.
Wrapping up the first product week, I got a crazy amount of work done.
Let's see how marketing week goes starting Monday😅
🚨 Hot Take: The era of MVPs is over 🚨
Everyone who read 3 blog posts about startups preaches:
"Build something crappy, ship it fast, get it into users' hands, and iterate."
That made sense 15–20 years ago when startups competed with Excel sheets.
But today? It’s different.
Everyone who read 3 blog posts about startups preaches:
"Build something crappy, ship it fast, get it into users' hands, and iterate."
That made sense 15–20 years ago when startups competed with Excel sheets.
But today? It’s different.
November 22, 2024 at 8:39 AM
🚨 Hot Take: The era of MVPs is over 🚨
Everyone who read 3 blog posts about startups preaches:
"Build something crappy, ship it fast, get it into users' hands, and iterate."
That made sense 15–20 years ago when startups competed with Excel sheets.
But today? It’s different.
Everyone who read 3 blog posts about startups preaches:
"Build something crappy, ship it fast, get it into users' hands, and iterate."
That made sense 15–20 years ago when startups competed with Excel sheets.
But today? It’s different.
Wanna start to build in public!
Step #1:
Setup a BlueSky account for my new startup😄
Step #1:
Setup a BlueSky account for my new startup😄
November 21, 2024 at 5:26 PM
Wanna start to build in public!
Step #1:
Setup a BlueSky account for my new startup😄
Step #1:
Setup a BlueSky account for my new startup😄