Dave Saunders
@nemock.bsky.social
Human girls and Samoyed Dad. Autodidactic. Nerd. Surgical robotics, MedTech, AI, greentech. Love to tell stories.
If you can't fit your priorities on a single page, you don't have priorities. You have wishes. Cut the noise. Focus on what actually moves the business forward.
December 1, 2025 at 4:20 PM
If you can't fit your priorities on a single page, you don't have priorities. You have wishes. Cut the noise. Focus on what actually moves the business forward.
Your roadmap is full of cool ideas. Your customers are asking for three specific things. Guess which one you should be working on? Finish what they want. Ship it. Then ask what's next.
November 30, 2025 at 3:53 PM
Your roadmap is full of cool ideas. Your customers are asking for three specific things. Guess which one you should be working on? Finish what they want. Ship it. Then ask what's next.
Cold outreach scares you. Pricing scares you. Firing that underperformer scares you. Do it anyway. The stuff you avoid is usually the stuff that matters most.
November 29, 2025 at 5:30 PM
Cold outreach scares you. Pricing scares you. Firing that underperformer scares you. Do it anyway. The stuff you avoid is usually the stuff that matters most.
Hiring won't fix confusion. More people on a fuzzy problem just means more people spinning in circles. Get crystal clear on what you're solving, then hire to execute.
November 28, 2025 at 2:50 PM
Hiring won't fix confusion. More people on a fuzzy problem just means more people spinning in circles. Get crystal clear on what you're solving, then hire to execute.
Your uncle has opinions. Your mentor has opinions. Random Twitter followers have opinions. Your paying customers have data. Listen to the last group.
November 27, 2025 at 5:28 PM
Your uncle has opinions. Your mentor has opinions. Random Twitter followers have opinions. Your paying customers have data. Listen to the last group.
Perfect is the enemy of shipped. Get it out there. Let real users tell you what's broken. Then fix it. Iterating beats overthinking every time.
November 26, 2025 at 3:34 PM
Perfect is the enemy of shipped. Get it out there. Let real users tell you what's broken. Then fix it. Iterating beats overthinking every time.
You built a solution looking for a problem. That's backwards. Find people who are already bleeding. Solve that. They'll pay you to stop the pain.
November 25, 2025 at 5:20 PM
You built a solution looking for a problem. That's backwards. Find people who are already bleeding. Solve that. They'll pay you to stop the pain.
That cash in the bank isn't survival money. It's proof-of-concept money. You've got X months to show customers will pay. Use them wisely or start over.
November 24, 2025 at 4:54 PM
That cash in the bank isn't survival money. It's proof-of-concept money. You've got X months to show customers will pay. Use them wisely or start over.
Speed without control is easy to cheer for, but it leaves real damage in its wake. Building durable systems takes patience, discipline, and a steady hand. The work is slower, but the results last.
November 24, 2025 at 2:24 PM
Speed without control is easy to cheer for, but it leaves real damage in its wake. Building durable systems takes patience, discipline, and a steady hand. The work is slower, but the results last.
You're not building this to work here forever. Whether you sell in five years or hand it off to your team, have the plan. Companies built to exit are built to last.
November 23, 2025 at 5:07 PM
You're not building this to work here forever. Whether you sell in five years or hand it off to your team, have the plan. Companies built to exit are built to last.
Check the track record. Did they build something real? Did they finish what they started? Or are they just good at writing Medium posts? Learn from people who actually did the thing.
November 22, 2025 at 3:29 PM
Check the track record. Did they build something real? Did they finish what they started? Or are they just good at writing Medium posts? Learn from people who actually did the thing.
Whether you sell or keep it, the goal is the same. A business that runs without you is worth something. A business that needs you 80 hours a week is worthless. Build the first one.
November 21, 2025 at 3:09 PM
Whether you sell or keep it, the goal is the same. A business that runs without you is worth something. A business that needs you 80 hours a week is worthless. Build the first one.
If it takes three paragraphs to describe your revenue model, you don't have one. Customers pay you for X. That's it. Get clear or stay broke.
November 20, 2025 at 3:12 PM
If it takes three paragraphs to describe your revenue model, you don't have one. Customers pay you for X. That's it. Get clear or stay broke.
When customers ghost you and the bank account is bleeding, your spreadsheet won't help. But knowing why this matters to you will. Get clear on your why before you need it.
November 19, 2025 at 3:34 PM
When customers ghost you and the bank account is bleeding, your spreadsheet won't help. But knowing why this matters to you will. Get clear on your why before you need it.
Everything else is noise. You bring in money. You spend money. You have time before you run out. Know these numbers cold. Check them weekly. Make decisions based on them.
November 18, 2025 at 3:50 PM
Everything else is noise. You bring in money. You spend money. You have time before you run out. Know these numbers cold. Check them weekly. Make decisions based on them.
I'm amazed at how much is not working this morning because of Cloudfare.
November 18, 2025 at 1:39 PM
I'm amazed at how much is not working this morning because of Cloudfare.
Once in a while, someone will recognize this mug on a Zoom call
November 18, 2025 at 12:09 PM
Once in a while, someone will recognize this mug on a Zoom call
Likes don't pay your bills. Retweets don't keep the lights on. You know what does? Customers who hand you money for solving their problems. Focus there first.
November 11, 2025 at 5:21 PM
Likes don't pay your bills. Retweets don't keep the lights on. You know what does? Customers who hand you money for solving their problems. Focus there first.
Early access: My new masterclass "Nail Your Problem-Market Fit" is ready. Normally this will be behind a paywall, but for a limited time, I'm sharing it free with this community. DM me for the direct link before it's gone.
October 22, 2025 at 3:01 PM
Early access: My new masterclass "Nail Your Problem-Market Fit" is ready. Normally this will be behind a paywall, but for a limited time, I'm sharing it free with this community. DM me for the direct link before it's gone.
I just finished recording my Problem-Market-Fit masterclass and it's available early for free (limited time only). If you're about to build something, you'll want to see this first. DM me and I'll send you the link.
October 21, 2025 at 11:53 PM
I just finished recording my Problem-Market-Fit masterclass and it's available early for free (limited time only). If you're about to build something, you'll want to see this first. DM me and I'll send you the link.
Me explaining how Scope 3 Greenhouse Gas Emissions accounting works.
March 25, 2025 at 6:49 PM
Me explaining how Scope 3 Greenhouse Gas Emissions accounting works.
