Nancy Scola
nancyscola.bsky.social
Nancy Scola
@nancyscola.bsky.social
Journalist on tech & policy & politics; contributing writer at POLITICO Magazine and Washingtonian. D.C.-based, Jersey-made.
The rest is here. (It's in Inc's premium section; consider a subscription!) Hope you'll give it a read. www.inc.com/nancy-scola/...
Andrew Yang Wants to Pay You to Use Your Phone Less
Noble Mobile is giving customers money back for not doomscrolling. Here’s why Mark Cuban and Scott Galloway are backing the idea.
www.inc.com
October 23, 2025 at 4:54 PM
The whole thing is, of course, a bit of a flyer, but it's got some high-profile supporters.

The first investor is @profgalloway.com, and @mcuban.bsky.social told me, "I'm a fan of Andrew's. I hope he makes a killing!"
October 23, 2025 at 4:54 PM
There's also a Yangian twist. One of the problems with the U.S., says Yang, is we're on our phones too much. Noble pays you back about a buck in "Data Dividend" for every gigabyte under 20 you use.

Stanford's Anna Lembke, author of "Dopamine Nation," told me she's intrigued:
October 23, 2025 at 4:54 PM
But Yang also pitches his Noble Mobile as a chance to leverage the fact that Americans pay a premium for 'Big Three' cell phone service to make the economic math work better for everyday people—what he frames as one of the central ambitions of his political career.
October 23, 2025 at 4:54 PM
First, running a mobile virtual network operator, or MVNO, is undeniably potentially a very good business.

Not for nothing did Ryan Reynolds sell his Mint Mobile—essentially the bulk reselling of T-Mobile service—for $1.3 billion.
October 23, 2025 at 4:54 PM
I am being exceptionally petty, yes, but having seen several of your posts cross my X timeline today I'm wondering if this no longer applies: www.offmessage.net/p/real-news-...
Real News Companies—And Most Reporters—Should Be Off Twitter
It's no longer just ethically questionable—it's incompatible with basic professionalism.
www.offmessage.net
February 6, 2025 at 11:00 PM