Mr Richard Clarke
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mrrichardclarke.bsky.social
Mr Richard Clarke
@mrrichardclarke.bsky.social
⚽️ Run SportsContentStrategy consultancy, podcast, newsletter
🧠 Led content strategy #Arsenal #Rapids96 #Liga1 🇮🇩
🏏 Sports writer, Columnist, Author
🎓MSc leader @ucfb
For UK sports fans of a certain age, David Icke talking to Joey Barton about shapeshifting reptilians on a channel called Common Sense is a clear sign that 'The End of Days" is approaching
December 10, 2025 at 9:22 AM
Potters Bar Town's striker won Twitter today
#Salah
December 9, 2025 at 8:15 PM
November 23, 2025 at 6:23 PM
#RIPMani

The Stone Roses were the most important and influential band of my university years and 20s

End of story. No discussion

Just pleased I managed to see them in their later tours
November 20, 2025 at 4:21 PM
We used to have Indie Landfill, see pic

Despite (or because of) all the data it possesses, we now have '#Netflix Landfill' - formulaic, homogenous, disposable TV

No-one gets sacked for following data & prevailing wisdom but there r few creative gambles

It's forgettable vanilla
October 18, 2025 at 10:25 AM
Last column of the season in @thecricketpaper

The County Championship is the best sporting event in the UK.

Unfortunately, it is not looked after
September 28, 2025 at 2:36 PM
The Hampshire CCC coach had his last game today. He is going back home to South Africa to run his farm.

So the players bought him a leaving present...

...a bull
September 27, 2025 at 5:00 PM
There are Mince Pies in my local supermarket. Before the cricket season is over

England has fallen
September 23, 2025 at 6:43 PM
Interviewed Jesse Cole of the @TheSavBananas over five years ago for my @SportsContentSt podcast

Incredible to see how they have progressed
August 28, 2025 at 8:36 PM
Smashing night at the ball game

#Mets #LGM
August 5, 2025 at 3:59 AM
I❤️NY
August 3, 2025 at 12:50 PM
Five years ago and still one of the best things I have done
July 28, 2025 at 7:35 PM
LinkedIN is becoming my least favourite platform.

It is the worst form of social comparison but, unfortunately, a necessary evil

Not toxic but entirely false and self-congratulatory
June 30, 2025 at 3:36 PM
Best part of #RolandGarros final yesty was the fair play on show.

And that is a high bar as the game was stunning.

Just maybe, you don't have to be a dick to win in sport

(Likewise, Justis Huni, who took defeat to Fabio Wardley with incredible grace)

www.thetimes.com/spo...
June 9, 2025 at 2:17 PM
Women's football is...
May 24, 2025 at 5:57 PM
There is nothing like Indonesian football.

Worked there for two years. Loved it
May 20, 2025 at 6:51 AM
RIP Brian Glanville. He wrote the first football book I ever read

Bought it with pocket money as part of a primary school scheme

He was writing with enthusiasm and incisiveness about football when few were and the game was not trendy
May 17, 2025 at 4:32 PM
Lalit Modi, a controversial administrator in cricket, posts some strident views to his 3.7m followers

23 hours later, it has 2,851 views

Just backs up a narrative that is getting louder and louder.

The original concept of the follower is stone dead
May 17, 2025 at 2:38 PM
So the Colts' NFL schedule release video got taken down for infringing Minecraft's IP rights

Really surprised this does not happen more. And it all goes a little bit legal

While parody etc can be claimed, clubs are still grabbing attention using others' content.
May 15, 2025 at 5:23 PM
This post by Minnesota United's official account has received a lot of attention. Mainly because David Beckham called it 'disrespectful'

It is but, at the same time, fans will love it.

#SMSports #Digisport
May 12, 2025 at 10:07 AM
May 8, 2025 at 7:57 AM
#MKDons badge redesign is, in part, a homage to the iconic roundabouts of Milton Keynes.

"A symbol of connection, movement and identity within our unique city"

Or, just like thousands of other badges, it's just round.

(Square ones are a problem in the Instagram avatar anyway)
May 6, 2025 at 6:44 PM
The Premier League is being dragged into a little more openness by the power of YouTube. Plateauing media rights means that saying no to TV is getting harder and harder

Why not get in front of it?
May 5, 2025 at 9:21 AM
Some excellent WWE-style narrative curation by Matchroom on fight night for #EubankBenn

Eubank Sr showed up to re-unite with his son after Jr talked emotionally of their estrangement all week at the press conferences.
April 27, 2025 at 8:24 PM
Hearn is getting flak for this post and who knows if true redemption is possible for Conor Benn after those tests?

But nothing is more likely to revive a reputation in the UK than overperforming unexpectedly yet losing narrowly (maybe unluckily) then accepting it.
#EubankBenn
April 27, 2025 at 1:57 PM