Mixpanel
mixpanel.com
Mixpanel
@mixpanel.com
Helping the world learn from its data with digital analytics everyone can use. Let's build. | Support: http://help.mixpanel.com
Don't let common roadblocks hinder your progress.

Learn to identify key inhibitors and implement the three critical pillars for accelerating continuous innovation for your products and business.

We lay out the framework used by leading companies in our new ebook 👇

mixpanel.com/m/digital-co...
June 24, 2025 at 1:50 PM
Self-serve analytics can unlock your data teams 🔓
May 13, 2025 at 6:52 PM
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April 25, 2025 at 7:10 PM
Today’s data warehouse solutions make it easier to build a single source of truth for your organization.

But when it goes wrong, it’s rarely the technology that goes awry.

Here's why warehouse journeys fail—and the steps you can take to ensure success with yours 👇

mixpanel.com/blog/avoid-d...
When data warehouse journeys fail—and how to make sure yours doesn’t | Signals & Stories
Developing systems for a diverse group of stakeholders to consume the same data is no small task; it’s a journey. Organizations rarely have patience for that journey. As a result, projects often fail ...
mixpanel.com
April 21, 2025 at 2:34 PM
A small change that makes a big impact 🤌

Mixpanel’s navigation is now on the left—giving you more space, easier access, and a smoother experience.

Jump in and explore the update today!
April 17, 2025 at 2:37 PM
Introducing Data Standards, a new way to set rules for your event tracking directly in Mixpanel 🛠️

Say goodbye to reactive data cleanup and hello to built-in consistency.

Learn about how our entire data governance toolkit helps you maintain data trust at scale 👇

mixpanel.com/blog/mixpane...
April 16, 2025 at 4:03 PM
We're looking forward to giving these out 🏆

Don't forget to nominate your organization in one of our Mixpanel Customer Awards categories: mixpanel.com/mxp/awards-2025/

Submissions are open now through April 24, and winners for each region will be announced at our #MXP2025 conferences 🎉
April 11, 2025 at 5:46 PM
Your analytics practices shouldn't be exhausting 😮‍💨

Here's everything you need to know about "data fatigue"—including how to avoid it 👇

mixpanel.com/blog/data-fa...
Data fatigue: Why teams stop asking questions (and how to fix it) | Signals & Stories
Data fatigue often manifests in subtle ways that may not impact your KPIs—yet. Some of the key signs to look for? Teams might start by asking fewer questions, relying on broad assumptions, or defaulti...
mixpanel.com
April 7, 2025 at 6:42 PM
We’re thrilled to open submissions for our global Mixpanel Customer Awards 🏆

The program honors forward-thinking companies that embrace the power of data.

Exciting prizes are at stake, and the winners will be announced at #MXP2025 🎉

Nominate your organization here: mixpanel.com/mxp/awards-2...
April 3, 2025 at 4:16 PM
How do you use Mixpanel? Get expert advice from our teams.

The How Mixpanel Uses Mixpanel ebook details the ways our product, data, marketing, and operations teams use Mixpanel to gain insights and drive optimal results.

Read it now 👇

mixpanel.com/m/how-mixpan...
April 1, 2025 at 2:02 PM
Yes, it's possible to overplan your analytics implementation.

Here's how to avoid the trap 👇

mixpanel.com/blog/why-ove...
The analytics trap: Why overplanning is stalling your insights | Signals & Stories
Insights for digital builders
mixpanel.com
March 27, 2025 at 1:29 PM
Proper naming, optimized structuring, and adequate properties.

This is what data democratization looks like 👇

mixpanel.com/blog/data-de...
How to use Mixpanel to get closer to data democratization | Signals & Stories
Explore how to democratize your product analytics by optimizing data structures. Learn strategies to streamline event tracking for better insights and easier access across your organization.
mixpanel.com
March 13, 2025 at 6:45 PM
In 2017, we interviewed a16z's Frank Chen about AI.

Did he nail it?
March 10, 2025 at 8:34 PM
You want to build a data culture. What's your first step?
March 6, 2025 at 8:08 PM
If you’re watching the same metrics, sharing findings with one another, and learning together, you can accomplish greater things.

That's why we've built Mixpanel for collaboration 🤝

mixpanel.com/blog/why-col...
Why collaboration is key for analytics | Signals & Stories
Here’s how we’re making it easier (and more fun) for teams to work together in Mixpanel.
mixpanel.com
March 4, 2025 at 7:16 PM
A friendly reminder that data informs decisions; it doesn't make them for you 💡
March 3, 2025 at 5:56 PM
Overplanning is stalling your insights 🤔
February 28, 2025 at 3:57 PM
Cancel churn with Account Analytics 💼

In Mixpanel, we've made it simple to do account-level analysis, auto-generate shareable profiles for all your accounts, and connect revenue data to see how it all factors into the bottom line.

Learn more 👇

mixpanel.com/blog/mixpane...
February 26, 2025 at 4:36 PM
We’re breaking down the barriers between front-end and back-end data with Server-Side Stitching 🤝

In Mixpanel, you can now jump straight from reports to replays for any event, whether it was tracked via SDKs, APIs, or even synced from your data warehouse.

Learn more 👇

mixpanel.com/blog/server-...
February 25, 2025 at 3:40 PM
Product metrics aren’t as valuable in isolation 💡

They relate to and affect each other, so you need a framework to understand and prioritize them.

Read about this and more in our Guide to Product Metrics:

mixpanel.com/blog/product...
February 19, 2025 at 6:24 PM
Happy to help Mobius Materials find more 📈 and 💰
January 28, 2025 at 6:06 PM
We’re thrilled about our new and improved Mixpanel for Startups program 🌱

Learn all the ways we've made the best analytics plan for startups even better from program lead Cerise Miller.
Where startups grow: Q&A with Mixpanel for Startups’ program lead | Signals & Stories
We’re thrilled to announce our new and improved startup program! Join us as we sit down with Mixpanel's Global Startup Program Lead, Cerise Miller, to learn what’s new.
mixpanel.com
January 27, 2025 at 5:06 PM
"Metrics are hard. Explain them to me like my company is 5 quarters old."

Here you go:
The top 21 metrics for startups to track | Signals & Stories
To succeed, startups need to track the right metrics from day one. This means having clear definitions for each metric, agreed upon by all teams, and knowing how to interpret the data. In this article...
mixpanel.com
January 24, 2025 at 3:06 PM
Some of the biggest business impacts of bad data, from Avo
CEO Stefania Olafsdottir:
January 22, 2025 at 8:22 PM
Your Friday gem of wisdom:

Don't forget to promote old features 💡

Get Ex-Google Head of User Growth Ken Rudin's full take in this classic blog 👇

mixpanel.com/blog/googles...
New launches are fun, but don’t forget to promote your existing features | Signals & Stories
Are you doing everything you can to drive product retention? Ken Rudin, Ex-Head of User Growth at Google, explains the little things Google does to achieve large-scale impact.
mixpanel.com
January 17, 2025 at 8:20 PM