Minerva Strategies
@minervastrategies.bsky.social
Creating #positivechange through smart #communications ✨
Joy, Sara, Dori, Crystal, Caroline, marissa, Kennedy
Joy, Sara, Dori, Crystal, Caroline, marissa, Kennedy
For many of us in the communications space, SWOT analysis is a tool we know and use often. While helpful, it can often be very threat focused. The Minerva team has recently begun exploring the SOAR analysis framework.
January 22, 2026 at 10:13 PM
For many of us in the communications space, SWOT analysis is a tool we know and use often. While helpful, it can often be very threat focused. The Minerva team has recently begun exploring the SOAR analysis framework.
Is your organization missing #communications leadership? We can help. ➡️
Minerva Strategies is now offering #interim senior communications #leadership, flexible services designed for organizations in transition.
Contact us today for a free consultation. minervastrategies.com/minerva-can-...
Minerva Strategies is now offering #interim senior communications #leadership, flexible services designed for organizations in transition.
Contact us today for a free consultation. minervastrategies.com/minerva-can-...
Minerva Can Be Your Interim Senior Communications Leader - Minerva Strategies
It’s a new year and Minerva Strategies is excited to offer a new service to our clients: interim senior communications leadership. Read more to find out why this offering is critical to organizations ...
minervastrategies.com
January 20, 2026 at 7:24 PM
Is your organization missing #communications leadership? We can help. ➡️
Minerva Strategies is now offering #interim senior communications #leadership, flexible services designed for organizations in transition.
Contact us today for a free consultation. minervastrategies.com/minerva-can-...
Minerva Strategies is now offering #interim senior communications #leadership, flexible services designed for organizations in transition.
Contact us today for a free consultation. minervastrategies.com/minerva-can-...
Today the Minerva team came together for our virtual holiday party! We enjoyed sweet treats delivered to our door from local bakeries, played a trivia game created by Senior Associate, Dori, and shared our highlights from the year. Our team wishes you all a happy holiday season! ❄️
December 18, 2025 at 11:01 PM
Today the Minerva team came together for our virtual holiday party! We enjoyed sweet treats delivered to our door from local bakeries, played a trivia game created by Senior Associate, Dori, and shared our highlights from the year. Our team wishes you all a happy holiday season! ❄️
Joy & Caroline had the pleasure of meeting up with our longtime clients Shinnyo-en last week for our third annual messaging training with temple staff in Orange County. We focused on welcoming curious people to Shinnyo-en's spiritual practice through telling personal stories of connection.
December 9, 2025 at 11:47 PM
Joy & Caroline had the pleasure of meeting up with our longtime clients Shinnyo-en last week for our third annual messaging training with temple staff in Orange County. We focused on welcoming curious people to Shinnyo-en's spiritual practice through telling personal stories of connection.
Washington ranks 48th nationally in youth flourishing.
Our partners at Washington Thriving have a plan.
Minerva is proud to have contributed to this statewide initiative to transform how Washington approaches behavioral health for its youngest residents. plan.washingtonthriving.org
Our partners at Washington Thriving have a plan.
Minerva is proud to have contributed to this statewide initiative to transform how Washington approaches behavioral health for its youngest residents. plan.washingtonthriving.org
The Washington Thriving Strategic Plan - Washington Thriving
Building a connected, coordinated behavioral health system for Washington’s children, youth, and young adults.
plan.washingtonthriving.org
December 4, 2025 at 11:49 PM
Washington ranks 48th nationally in youth flourishing.
Our partners at Washington Thriving have a plan.
Minerva is proud to have contributed to this statewide initiative to transform how Washington approaches behavioral health for its youngest residents. plan.washingtonthriving.org
Our partners at Washington Thriving have a plan.
Minerva is proud to have contributed to this statewide initiative to transform how Washington approaches behavioral health for its youngest residents. plan.washingtonthriving.org
Congratulations to Sara Veltkamp, Minerva vice president and partner, for 12 years at Minerva Strategies! We're appreciative of the leadership, hard work, and good humor she brings to our team. Thank you, Sara!
November 17, 2025 at 10:43 PM
Congratulations to Sara Veltkamp, Minerva vice president and partner, for 12 years at Minerva Strategies! We're appreciative of the leadership, hard work, and good humor she brings to our team. Thank you, Sara!
Earlier this month, the Minerva team got the chance to connect in-person and virtually during our annual hybrid retreat! Half of the team met in Chicago while the other half of the team met in Seattle, and both groups connected via video call. Cheers to another retreat in the books!
November 5, 2025 at 11:48 PM
Earlier this month, the Minerva team got the chance to connect in-person and virtually during our annual hybrid retreat! Half of the team met in Chicago while the other half of the team met in Seattle, and both groups connected via video call. Cheers to another retreat in the books!
Congratulations to Crystal Isbell, our business operations manager, for 3 years at Minerva Strategies! Her hard work and support help us all do our best work for our clients. We're very thankful to have her on our team. Thank you, Crystal!
November 4, 2025 at 9:21 PM
Congratulations to Crystal Isbell, our business operations manager, for 3 years at Minerva Strategies! Her hard work and support help us all do our best work for our clients. We're very thankful to have her on our team. Thank you, Crystal!
In a brutal year for global health, we can't get enough good news. Our friends at ALIMA are continuing to provide life-saving medical care throughout sub-Saharan Africa, including essential maternal health care in Mali, despite major disruptions in the funding landscape.
Read more in The Guardian.
Read more in The Guardian.
‘We called ourselves the lifeboat crew’: how fired USAID workers launched a rescue project ‘to save as many babies as we can’
After the Trump administration closed the organisation down, a group of former staff secured new funding for almost 80 programmes, benefiting an estimated 40 million people
www.theguardian.com
October 30, 2025 at 11:02 PM
In a brutal year for global health, we can't get enough good news. Our friends at ALIMA are continuing to provide life-saving medical care throughout sub-Saharan Africa, including essential maternal health care in Mali, despite major disruptions in the funding landscape.
Read more in The Guardian.
Read more in The Guardian.
Happy Birthday to one of our incredible associates, Caroline! Last week we celebrated her special day in our team meeting with a customized meeting background highlighting her love of books. Thank you for being an amazing part of our team, Caroline!
October 27, 2025 at 11:44 PM
Happy Birthday to one of our incredible associates, Caroline! Last week we celebrated her special day in our team meeting with a customized meeting background highlighting her love of books. Thank you for being an amazing part of our team, Caroline!
Minerva Strategies is incredibly grateful to collaborate with various talented people through our work. One such organization is Cause Fokus, a social media firm using their expertise to support social impact organizations.
August 19, 2025 at 6:18 PM
Minerva Strategies is incredibly grateful to collaborate with various talented people through our work. One such organization is Cause Fokus, a social media firm using their expertise to support social impact organizations.
This year has brought what seems like a non-stop feeling of despair. However, despite this heaviness, people and organizations continue to remain dedicated to their missions and their communities.
August 13, 2025 at 4:46 PM
This year has brought what seems like a non-stop feeling of despair. However, despite this heaviness, people and organizations continue to remain dedicated to their missions and their communities.
Last month, the Minerva team got the chance to come together in person at our annual retreat in Atlanta, Georgia. Read our team's reflections on our time together in our latest blog post here: minervastrategies.com/retreat-refl...
Minerva Connects in Atlanta - Minerva Strategies
Every year, the Minerva team gathers in person to retreat, reconnect, and realign as a remote team spread across the country. Recently, our brilliant colleagues Crystal Isbell and marissa lea gaston b...
minervastrategies.com
June 25, 2025 at 5:02 PM
Last month, the Minerva team got the chance to come together in person at our annual retreat in Atlanta, Georgia. Read our team's reflections on our time together in our latest blog post here: minervastrategies.com/retreat-refl...
One of the top forms of activism recently are consumer boycotts, however many calls to boycott specific stores and brands seem to lose steam fast. Minerva Vice President, Sara Veltkamp, explores its effectiveness and importance of strategic organizing in her latest blog. Read it here:
Skipping Trader Joe’s Won’t End a Genocide - Minerva Strategies
Minerva's VP Sara Veltkamp examines the impact of consumer activism through a strategic communications lens.
minervastrategies.com
June 10, 2025 at 4:26 PM
One of the top forms of activism recently are consumer boycotts, however many calls to boycott specific stores and brands seem to lose steam fast. Minerva Vice President, Sara Veltkamp, explores its effectiveness and importance of strategic organizing in her latest blog. Read it here:
The Minerva team was delighted to attend Evergreen Treatment Services Roots of Recovery Gala this past weekend! From delicious food to empowering stories, we were honored to see the dedication and hard work of our friends come together in such a great way. Thank you for having us!
June 6, 2025 at 12:47 AM
The Minerva team was delighted to attend Evergreen Treatment Services Roots of Recovery Gala this past weekend! From delicious food to empowering stories, we were honored to see the dedication and hard work of our friends come together in such a great way. Thank you for having us!
Our former client joins three other remarkable women in sharing insights on the evolving role of women in spend-down philanthropy and shaping the future of giving. Read more here:
Breaking barriers or bearing burdens? The double-edged sword of women in spend-down philanthropy - Alliance magazine
As wealth transfers are set to benefit women more than men in coming decades, women are playing increasingly decisive roles in philanthropy. This trend is particularly prevalent in an emerging and gro...
www.alliancemagazine.org
March 5, 2025 at 10:29 PM
Our former client joins three other remarkable women in sharing insights on the evolving role of women in spend-down philanthropy and shaping the future of giving. Read more here:
The beginning of this year has been undeniably hard. At times like this, connection and camaraderie are important now more than ever. Minerva Associate, Caroline, explores this theme in our most recent newsletter. Read it here: minervastrategies.com/minervas-win...
Minerva's Winter Newsletter 2025 - Minerva Strategies
Read the latest edition of Minerva's newsletter, written by associate Caroline Hall. Subscribe to get the next one in your inbox!
minervastrategies.com
February 20, 2025 at 6:30 PM
The beginning of this year has been undeniably hard. At times like this, connection and camaraderie are important now more than ever. Minerva Associate, Caroline, explores this theme in our most recent newsletter. Read it here: minervastrategies.com/minervas-win...
For many people and organizations, AI can bring up conflicting thoughts around effective use and ethics. Minerva Vice President Sara Veltkamp sat down with Jamie Lonie, founder of Amplifi Digital to discuss how nonprofits can use AI and help shape its ethical future. Read more here:
Harnessing AI for Nonprofits: Tools, Ethics, and Practical Insights - Minerva Strategies
In this conversation about using AI for nonprofit communications, Jamie Lonie, founder of Amplifi Digital and Minerva’s Vice President Sara Veltkamp, discuss tools, ethical considerations, and practic...
minervastrategies.com
February 12, 2025 at 11:49 PM
For many people and organizations, AI can bring up conflicting thoughts around effective use and ethics. Minerva Vice President Sara Veltkamp sat down with Jamie Lonie, founder of Amplifi Digital to discuss how nonprofits can use AI and help shape its ethical future. Read more here:
From AI to One Health - Experts share the #globalhealth and development buzzwords you need to know in 2025. Keep your vocabulary up to date with @npr.org: www.npr.org/sections/goa...
7 global buzzwords for 2025: From 'techquity' to 'climate displacement' to 'belonging'
What words will be buzzing about in the global health and development hive in the year ahead? Our experts have nominations for your consideration.
www.npr.org
January 23, 2025 at 11:12 PM
From AI to One Health - Experts share the #globalhealth and development buzzwords you need to know in 2025. Keep your vocabulary up to date with @npr.org: www.npr.org/sections/goa...
When asked their biggest wish for 2025, ALIMA shared their hope for more people to recognize the medical emergency taking place in Port-au-Prince, Haiti. Read more here: www.npr.org/sections/goa...
We asked global thinkers how to improve life on earth in 2025. Here are their wishes
What's one thing humankind can do to help heal the world? The wishes cover everything from upholding Jimmy Carter's legacy to cleaning up Mt. Everest. Readers, we'd like to hear your wishes as well.
www.npr.org
January 22, 2025 at 7:04 PM
When asked their biggest wish for 2025, ALIMA shared their hope for more people to recognize the medical emergency taking place in Port-au-Prince, Haiti. Read more here: www.npr.org/sections/goa...
Happy Birthday to our amazing Senior Associate, Dori! For staff birthdays the Minerva team creates a special meeting background highlighting something special about the birthday staff member. Yesterday, we came together to send Dori birthday wishes and celebrate her annual 100 book list!
January 15, 2025 at 1:00 AM
Happy Birthday to our amazing Senior Associate, Dori! For staff birthdays the Minerva team creates a special meeting background highlighting something special about the birthday staff member. Yesterday, we came together to send Dori birthday wishes and celebrate her annual 100 book list!
ALIMA’s incredible work was highlighted in a recent article exploring the spread and impact of the mpox virus. Read it here: www.nytimes.com/2024/12/07/h...
Sex, a Hex and a Sick Child Offer Clues to an Epidemic’s Birth
In a remote Congolese town, a medical mystery led to the discovery of alarming changes in the mpox virus and, eventually, to a global health emergency.
www.nytimes.com
December 19, 2024 at 6:20 PM
ALIMA’s incredible work was highlighted in a recent article exploring the spread and impact of the mpox virus. Read it here: www.nytimes.com/2024/12/07/h...