Mike theCarGuy
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mikethecarguy.bsky.social
Mike theCarGuy
@mikethecarguy.bsky.social
Mike theCarGuy Correra, So Cal Car Guy, husband, dad of 4, 80's New Wave & Hair Metal fan, Muscle Car & Drag Racing Freak! Co-Host of @TheFirstPencil too!
Ignoring the ‘invisible customer’ is costing you more than you think. Wicked cool @kathikruse.bsky.social breaks down why listening isn’t optional… it’s profitable!

For dealers looking to shift the culture from robotic to human, this is your wake-up call.

www.krusecontrolinc.com/the-case-of-...
The Case of the Invisible Customer (and the Cost of Not Listening)
It’s an odd thing to be human: we’ll put up with slow internet, screaming children on airplanes, and doctors who insist on asking if we’ve been “keeping
www.krusecontrolinc.com
August 27, 2025 at 8:07 PM
Spotted this kick ass post from my friend Terry and had to steal it to share! Happy National Radio Day everyone, rock on!!

#NationalRadioDay
August 20, 2025 at 8:19 PM
Pretty sure I found my next palate cleanse, looking forward to escaping into this one and forgetting all the shit of today for just a bit…

www.rogerebert.com/reviews/devo...
Devo movie review & film summary (2025) | Roger Ebert
Devo's songs now feel like prophecies set to music.
www.rogerebert.com
August 19, 2025 at 9:13 PM
Some sentiments are timeless…
August 19, 2025 at 7:36 PM
Wait… AOL is STILL a thing? And it still provides dial-up? What the…. ;)

www.howtogeek.com/aol-dial-up-...
AOL Dial-Up Internet Is Dead
The end of an era.
www.howtogeek.com
August 10, 2025 at 8:06 PM
Is Ford bringing back yet another classic name for its highly anticipated new model being announced on the 11th? A recent trademark filing for the name ‘Ranchero’ seems like it…

www.autoblog.com/news/ford-ra...
Did Ford Just Reveal The Name Of Its Breakthrough Midsize EV Pickup?
A new USPTO filing for “Ranchero” hints at Ford’s midsize EV pickup name ahead of the August 11 plan reveal.
www.autoblog.com
August 8, 2025 at 2:58 PM
As the marketing world continues to shift at an insane pace Google is still working hard to keep users on their platform when they are searching for local businesses or service and the inportance of a strong review strategy is more critical then ever.

searchengineland.com/google-revie...
Why Google reviews will power up your local SEO in 2025
Photo-rich, specific reviews help your business rank higher in local search. Here's how to build a smarter Google review strategy.
searchengineland.com
August 2, 2025 at 5:46 PM
Happy 40th anniversary to a classic! August 2nd, 1985 we heard some awesome jams, had some great laughs and also learned that you can’t go around hitting people with your Rex Harrison hat!

“It’s all in the name of science. Wierd Science!”
August 2, 2025 at 5:44 PM
And here I was thinking today felt like the longest day ever…

www.popsci.com/science/shor...
Today is a scientifically short day
Our planet’s rotation has been speeding up for years.
www.popsci.com
July 22, 2025 at 8:41 PM
Still questioning video in car sales… in 2025?

After a lil (okay, a lot of) resistance, I bet on video, personally, and signed us up for MinMax Video. The results? 39 of 48 deals in June came from customers who watched their personalized video 3 or more times!
www.mikethecarguy.net/news-and-vie...
Why Video Isn’t Optional in Today’s Car Biz (And Why I’m All In on MinMax Video)
Recently, I sat through an OEM webinar about, wait for it... the importance of video in today’s retail automotive space. Yes, in 2025. I’ve been beating this drum for over a decade, but hey,...
www.mikethecarguy.net
July 22, 2025 at 8:39 PM
What an awesome morning in Riverside for our March meet up of Riverside Cars & Coffee! Huge thanks to everyone that rolled in and joined us! Can’t wait to see you all again in April!
March 22, 2025 at 4:15 PM
Still true 👍🏻😊
January 29, 2025 at 4:15 PM
Craig Breedlove was one of my earliest motorsports heroes after I read his biography as a youngin. The Spirit of America Sonic 1 is such and iconic piece of history I hope the new owners allow fans access to it...

silodrome.com/spirit-of-am...
The (Real) 600+ MPH 1965 Spirit of America Sonic I Is For Sale
This is the first time that Craig Breedlove's Spirit of America Sonic I land speed racer is being offered for public sale. Up until now it was part of the
silodrome.com
January 28, 2025 at 5:29 PM
Two pics, 22 years… or more accurately a literal blink of an eye! Happy Birthday to our amazing lil Ant, so incredibly proud of you and all you have accomplished! So excited to see what’s ahead for you bud 👊🏻❤️❤️❤️
January 27, 2025 at 10:13 PM
Its #NationalHugDay so..... this. :)
January 22, 2025 at 5:14 AM
Automotive Sales Managers, GMs and Dealer Principals... Content May Be King Online, but Accountability Still Rules the Showroom!
Do You Inspect What You Expect?

www.mikethecarguy.net/news-and-vie...
January 13, 2025 at 8:05 PM
And now for something completely different...

Interesting news for marketers and others looking for images online for sure!
webdesignerdepot.com/getty-images...
Getty Images and Shutterstock Merge in $3.7 Billion Deal | Web Designer Depot
Getty Images and Shutterstock are merging in a $3.7 billion deal, creating a powerhouse for visual content with expanded libraries, cutting-edge AI tools, and integrated solutions for creatives. This ...
webdesignerdepot.com
January 7, 2025 at 10:07 PM
Its a blustery day in the Inland Empire! 💨💨💨
January 7, 2025 at 6:49 PM
Just before the holiday @kathikruse.bsky.social and I chatted about a subject that is near and dear to us: Google My Business, aka Google Business Profiles, super helpful in local SEO/search and adding photos regularly is a best practice. Listen in here:
thefirstpencil.buzzsprout.com/1861300/epis...
New Study Reveals Car Dealers’ SEO Blind Spot: Google Business Profiles - The First Pencil
👉Sign up for Kathi’s newsletter here👈This week, we circle back to a subject that is near and dear to us: Google My Business, aka Google Business Profiles. These profiles are super helpful in local SEO...
thefirstpencil.buzzsprout.com
January 6, 2025 at 9:48 PM
Not good news for the ICE powered Pony as Mach-E sales outpace the real Mustang for the first time...

www.motorauthority.com/news/1145434...
Ford Mustang outsold non-existent competitors, except EV sibling
The electric Ford Mustang is proving to be more popular than its gas-powered sibling.
www.motorauthority.com
January 6, 2025 at 9:34 PM
I was already a TFF fan but early in 1985 the whole world became fans when Songs From The Big Chair hit. One of my fav flicks, Real Genius cemented this song's place in my heart and I always want to go play in the popcorn when I hear that opening!
#earworm #40years
www.youtube.com/watch?v=B1FM...
Everybody Wants to Rule the World Real Genius
YouTube video by Douglas Campbell
www.youtube.com
January 4, 2025 at 8:25 PM
‪Q: When headphones are plugged in and your ‘jam’ comes on how many times do you continue to press the volume up button after it reaches maximum? ‬

‪Me: About eleventy hundred.... 😜‬
January 3, 2025 at 5:33 PM
I’ve always kind of assumed it was happening but it doesn’t make it any less creepy to get confirmation that it actually does happen…

gizmodo.com/apple-agrees...
Apple Agrees to $95 Million Settlement in Siri Eavesdropping Lawsuit
The company's virtual assistant allegedly recorded plaintiffs who hadn't said
gizmodo.com
January 2, 2025 at 7:30 PM
Looking back at 2024, it was a helluva a ride! As I glance in the rearview mirror, I'm thankful for the memories, milestones, and miles shared.

Here's to leaving 2024 in the dust and gearing up for an incredible journey ahead in 2025. Cheers to new roads and new adventures!

Happy New Year!
December 31, 2024 at 7:00 PM
Happy Birthday to wicked awesome dude Terry Bozio! My first love of his amazing talent was with Missing Persons and then I learned that he started his career with some dude named Frank Zappa and that began a long fall down a rabbit hole I still enjoy here and there!

www.youtube.com/watch?v=Nt1r...
Terry Bozzio: Frank Zappa’s Drum Solo Virtuoso | Off Beat
YouTube video by Off Beat
www.youtube.com
December 27, 2024 at 9:01 PM