maureendiehl.bsky.social
@maureendiehl.bsky.social
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Most SMB tech purchases in the next year will be to upgrade or replace existing tools, ranging from 90% of PCs, laptops and tablets to 70% of POS systems. Want deeper insights on #SMBs? Let’s chat!
April 23, 2025 at 4:00 PM
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#SMBs using agentic #AI are seeing strong results: roughly 2 in 3 with 1–99 employees report a significant contribution — rising to 9 in 10 for those with 100–500. Interested in how actionable SMB research boost your sales and marketing efforts? Reach out to Bredin today!
April 18, 2025 at 5:36 PM
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A recent Bredin survey shows which #SMBs expect to pass #tariff costs onto customers: 39% of SMBs with 1-19 employees; 62% of those with 20-99, and 68% of those with 100-1,000. DM us for more insights like these!
April 3, 2025 at 1:30 PM
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New Bredin data reveals #SMBs think tariffs hurt small companies more than they hurt larger businesses. 52% of VSBs (1-19 EE), 68% SBs (20-99 EE), and 59% of MBs, (100-1,000 EE) agree. Interested in more insights? DM us today!
March 25, 2025 at 2:47 PM
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New Bredin data shows how likely #SMBs are to switch #telecom providers in the next year:

8% of VSBs (1-19 employees), 15% of SBs (20-99 employees), and 25% of MBs (100-500 employees) are extremely likely to switch.

How can this inform your approach to SMBs? DM us today!
February 12, 2025 at 9:42 PM
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Bredin recently asked 500 U.S. small and midsized business ( #SMB) principals about how well they trust the brands they know.

For VSBs, UPS, PayPal, and FedEx are the clear leaders in trust. SBs place their trust in FedEx, UPS, and Google, while MBs cite FedEx, Google, and Verizon as most trusted.
February 5, 2025 at 7:12 PM
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Which brands do #SMBs know and trust? New Bredin research shows Google leads the pack as the most recognized brand for close to 90% of SMBs. PayPal, FedEx, and Meta/Facebook are also top ranked. Interested about how to boost brand familiarity? Reach out to Bredin today!
January 31, 2025 at 2:33 PM
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How can brands earn #SMB trust? Bredin's research shows that value, quality, and service are top priorities, regardless of size. #SMBs also value brands that keep promises and understand their unique needs. Interested in how this insight can help you engage with your SMB audience? DM us today!
January 28, 2025 at 6:08 PM
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New Bredin data shows that roughly 1 in 4 #SMBs prefer to receive loyalty program benefits monthly. For SBs and MBs, quarterly updates are the second most popular choice, while VSBs show no particular preference for timing.

Want to improve your SMB outreach with research? DM us!
January 24, 2025 at 7:16 PM
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Our new survey shows nearly 80% of #SMBs prefer loyalty program updates via email, with texts as the second choice. Size affects the third-preferred option: app notifications for VSBs, calls for SBs, and app notifications for MBs.

Want to improve your SMB outreach with research? Bredin can help!
January 6, 2025 at 5:18 PM
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Introducing Bredin's new subscription research to improve marketing and sales to SMBs: www.bredin.com/smb_marketpu...
December 3, 2024 at 5:07 PM