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Marketing Gazette
@marketinggazette.bsky.social
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Marketing Gazette brings you the latest #marketing news, analysis & insight. Subscribe for free here: http://eepurl.com/cCOQPH
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Stafaniya Radzivonik, senior director of partnerships-supply at Verve, dives into what it takes to effectively court the elusive silver surfer.

#marketing #DigitalMarketing
marketinggazette.co.uk/2025/04/02/a...
A reluctant generation: How can mobile marketers win over sceptical baby boomers? - Marketing Gazette
Stafaniya Radzivonik, senior director of partnerships-supply at Verve, dives into what it takes to effectively court the elusive silver surfer.
marketinggazette.co.uk
April 2, 2025 at 8:29 PM
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Please, implores Ashley Carr, MD of Neo PR, don’t let your first impression be AI generated.

#business #marketing #PR #AI
marketinggazette.co.uk/2025/04/01/s...
Stop expecting AI to generate a good first impression of your business - Marketing Gazette
Please, implores Ashley Carr, MD of Neo PR, don’t let your first impression be AI generated.
marketinggazette.co.uk
April 1, 2025 at 7:46 PM
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Memes have become an incredibly powerful tool within marketing, as Rick Newman, senior PR and marketing executive at Conscious Communications, explains.

#memes #communications #marketing

marketinggazette.co.uk/2025/03/31/h...
How memes influence our society - and when your brand should use them - Marketing Gazette
Memes have become an incredibly powerful tool within marketing, as Rick Newman, senior PR and marketing executive at Conscious Communications, explains.
marketinggazette.co.uk
March 31, 2025 at 4:35 PM
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Alice Beecroft, director, global strategy & partners at Yahoo Advertising, explains how marketers can get the most out of CTV this year.

#marketing #advertising #CTV

marketinggazette.co.uk/2025/03/29/y...
Yahoo Advertising: How to nail your CTV strategy - Marketing Gazette
Alice Beecroft, senior director, global strategy & partnerships at Yahoo Advertising, explains how marketers can get the most out of CTV.
marketinggazette.co.uk
March 29, 2025 at 6:29 PM
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The rules of influencer marketing are being rewritten this year, says Evie Whitaker, content marketing manager at Golley Slater.

#marketing #InfluencerMarketing #retail #ContentMarketing

marketinggazette.co.uk/2025/03/28/a...
A guide to activating influencers in retail - Marketing Gazette
The rules of influencer marketing are being rewritten this year, says Evie Whitaker, content marketing manager at Golley Slater.
marketinggazette.co.uk
March 29, 2025 at 1:48 PM
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The era of AI advertising is here, says Anne Coghlan, COO and co-founder at Scope3.

#marketing #advertising #AI

marketinggazette.co.uk/2025/03/28/t...
The future of advertising: media quality, AI and signal loss  - Marketing Gazette
The era of AI advertising is here, says Anne Coghlan, COO and co-founder at Scope3.
marketinggazette.co.uk
March 29, 2025 at 1:45 PM
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We live in an age where #authenticity and #trust are hard to come by, as Tom Evans, PR and marketing manager at Conscious Communications, explains.

#marketing #DigitalMarketing #brands

marketinggazette.co.uk/2025/03/28/w...
Why brands need authentic and trustworthy brand ambassadors - Marketing Gazette
We live in an age where authenticity and trust are hard to come by, as Tom Evans, PR and marketing manager at Conscious Communications, explains.
marketinggazette.co.uk
March 29, 2025 at 1:42 PM
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Dan Brooks, chief customer officer at Metia, explains how marketers can monetise the possibilities that #AI creates.

#marketing #DigitalMarketing

marketinggazette.co.uk/2025/03/28/h...
How AI will transform the marketing engine - Marketing Gazette
Dan Brooks, chief customer officer at Metia, explains how marketers can monetise the possibilities that AI creates.
marketinggazette.co.uk
March 29, 2025 at 1:38 PM
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A third of UK gamers say content creators influence their gaming purchases and spending patterns.

#marketing #InfluencerMarketing #gaming #retail #ContentMarketing
marketinggazette.co.uk/2025/03/18/1...
1 in 3 gamers say content creators influence their spending - Marketing Gazette
A third of UK gamers say content creators influence their gaming purchases and spending patterns.
marketinggazette.co.uk
March 25, 2025 at 8:30 AM
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Dior’s strategic social media presence led to the fashion house dominating discourse, while Saint Laurent leads in overall Ripple Impact.

#marketing #InfluencerMarketing #influencers #brands

marketinggazette.co.uk/2025/03/24/d...
Dior named as influencers’ favourite luxury brand - Marketing Gazette
Dior’s strategic social media presence led to the fashion house dominating discourse, while Saint Laurent leads in overall Ripple Impact.
marketinggazette.co.uk
March 25, 2025 at 8:11 AM
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Feel free to get involved with our discussion about all things #marketing go.bsky.app/RhX9nCU
March 22, 2025 at 5:21 PM