MAMA Academy
@mamaacademy.bsky.social
Saving little lives since 2012. UK charity empowering expectant parents & healthcare professionals to help more babies arrive safely 🤰👨🍼 🌈
linktr.ee/mamaacademy
linktr.ee/mamaacademy
Could you help us raise funds to help save babies’ lives?
MAMA Academy is setting up a new London fundraising events team, and we’re looking for volunteers who’d like to get involved.
MAMA Academy is setting up a new London fundraising events team, and we’re looking for volunteers who’d like to get involved.
December 23, 2025 at 12:03 PM
Could you help us raise funds to help save babies’ lives?
MAMA Academy is setting up a new London fundraising events team, and we’re looking for volunteers who’d like to get involved.
MAMA Academy is setting up a new London fundraising events team, and we’re looking for volunteers who’d like to get involved.
We’re proud to share that our CEO, Heidi Eldridge, has been recognised as Best Maternal Health & Pregnancy Support CEO 2025 (UK).
December 21, 2025 at 7:02 PM
We’re proud to share that our CEO, Heidi Eldridge, has been recognised as Best Maternal Health & Pregnancy Support CEO 2025 (UK).
Resident doctors across England have been striking from yesterday (17th Dec). This action is going to last for 5 days (until the 22nd Dec). This may impact some doctor-led services at hospitals, but please be assured that emergencies, labour, and obstetric care will always be prioritised.
December 18, 2025 at 12:03 PM
Resident doctors across England have been striking from yesterday (17th Dec). This action is going to last for 5 days (until the 22nd Dec). This may impact some doctor-led services at hospitals, but please be assured that emergencies, labour, and obstetric care will always be prioritised.
Amid the busy days, late nights, and festive plans if anything doesn’t feel quite right during your pregnancy, listen to that inner voice
📞 Call your Maternity Unit straight away.
They’re there for you 24 hours a day, 7 days a week, including Christmas Day.
📞 Call your Maternity Unit straight away.
They’re there for you 24 hours a day, 7 days a week, including Christmas Day.
December 17, 2025 at 5:03 PM
Amid the busy days, late nights, and festive plans if anything doesn’t feel quite right during your pregnancy, listen to that inner voice
📞 Call your Maternity Unit straight away.
They’re there for you 24 hours a day, 7 days a week, including Christmas Day.
📞 Call your Maternity Unit straight away.
They’re there for you 24 hours a day, 7 days a week, including Christmas Day.
Pregnancy can feel like it’s all about the birthing parent, but partners are part of the journey too. 💛
In today’s #ParentingBites, Sue Atkins reminds us: “Partners can feel the baby move too. They can bond just as deeply.”
In today’s #ParentingBites, Sue Atkins reminds us: “Partners can feel the baby move too. They can bond just as deeply.”
December 16, 2025 at 7:32 AM
Pregnancy can feel like it’s all about the birthing parent, but partners are part of the journey too. 💛
In today’s #ParentingBites, Sue Atkins reminds us: “Partners can feel the baby move too. They can bond just as deeply.”
In today’s #ParentingBites, Sue Atkins reminds us: “Partners can feel the baby move too. They can bond just as deeply.”
MAMA Academy has been shortlisted for 'Best Not for Profit Working in Partnership with the NHS'
at the HSJ Partnership Awards.
at the HSJ Partnership Awards.
December 15, 2025 at 7:02 PM
MAMA Academy has been shortlisted for 'Best Not for Profit Working in Partnership with the NHS'
at the HSJ Partnership Awards.
at the HSJ Partnership Awards.
Our incredible founder, Heidi Eldridge, is now available to speak at your events!
December 10, 2025 at 6:58 PM
Our incredible founder, Heidi Eldridge, is now available to speak at your events!
The MAMA Academy Awards 2026: Nominations Are Now Open!
December 3, 2025 at 3:03 PM
The MAMA Academy Awards 2026: Nominations Are Now Open!
“My 14-year-old keeps asking for Snapchat. The answer’s still no.” 💬
In today’s #ParentingBites, Sue Atkins tackles one of the hardest parenting lines to hold: saying no when everyone else seems to be saying yes.
In today’s #ParentingBites, Sue Atkins tackles one of the hardest parenting lines to hold: saying no when everyone else seems to be saying yes.
December 2, 2025 at 7:02 AM
“My 14-year-old keeps asking for Snapchat. The answer’s still no.” 💬
In today’s #ParentingBites, Sue Atkins tackles one of the hardest parenting lines to hold: saying no when everyone else seems to be saying yes.
In today’s #ParentingBites, Sue Atkins tackles one of the hardest parenting lines to hold: saying no when everyone else seems to be saying yes.
Winter pregnancy can feel cosy… and a bit overwhelming.
Here are 3 tiny routines to steady your day:
Here are 3 tiny routines to steady your day:
December 1, 2025 at 6:03 PM
Winter pregnancy can feel cosy… and a bit overwhelming.
Here are 3 tiny routines to steady your day:
Here are 3 tiny routines to steady your day:
You’re a part of this journey too and you can play a huge role in helping keep your baby safe. Movement awareness isn’t about counting kicks or stressing over numbers. It’s simply about knowing your baby’s usual pattern and acting early if something feels different.
November 21, 2025 at 3:48 PM
You’re a part of this journey too and you can play a huge role in helping keep your baby safe. Movement awareness isn’t about counting kicks or stressing over numbers. It’s simply about knowing your baby’s usual pattern and acting early if something feels different.
Transparent, timely data saves lives. That’s why we’re releasing the 2024 stillbirth and neonatal death statistics by NHS Trusts using data obtained through Freedom of Information (FOI) requests.
November 19, 2025 at 6:28 PM
Transparent, timely data saves lives. That’s why we’re releasing the 2024 stillbirth and neonatal death statistics by NHS Trusts using data obtained through Freedom of Information (FOI) requests.
Less movement? Different to usual? Call now.
Your baby’s movements are an important sign of their wellbeing.
If those movements ever feel less, slower, or different to what’s normal for your baby, it’s important to call your midwife or maternity triage immediately.
Your baby’s movements are an important sign of their wellbeing.
If those movements ever feel less, slower, or different to what’s normal for your baby, it’s important to call your midwife or maternity triage immediately.
November 18, 2025 at 6:56 PM
Less movement? Different to usual? Call now.
Your baby’s movements are an important sign of their wellbeing.
If those movements ever feel less, slower, or different to what’s normal for your baby, it’s important to call your midwife or maternity triage immediately.
Your baby’s movements are an important sign of their wellbeing.
If those movements ever feel less, slower, or different to what’s normal for your baby, it’s important to call your midwife or maternity triage immediately.
This amazing muscle expands, supports, and nurtures a growing baby for nine months then helps guide them into the world. And after birth? It begins shrinking back within hours. The human body is nothing short of phenomenal.
November 16, 2025 at 7:01 AM
This amazing muscle expands, supports, and nurtures a growing baby for nine months then helps guide them into the world. And after birth? It begins shrinking back within hours. The human body is nothing short of phenomenal.
Name not quite right? You’re not alone! Around 18% of UK parents change their baby’s name after birth, with the most common reasons being “name regret” or the feeling that it just doesn’t quite fit.
November 2, 2025 at 7:01 AM
Name not quite right? You’re not alone! Around 18% of UK parents change their baby’s name after birth, with the most common reasons being “name regret” or the feeling that it just doesn’t quite fit.
Happy Halloween!
Wishing all the mums, bumps, and little pumpkins a cosy, joy-filled evening.
Whether you’re trick-or-treating, carving, or cuddled up with a cuppa, stay safe, stay warm, and take care of you tonight.
👇 Tell us, how are you spending Halloween this year?
Wishing all the mums, bumps, and little pumpkins a cosy, joy-filled evening.
Whether you’re trick-or-treating, carving, or cuddled up with a cuppa, stay safe, stay warm, and take care of you tonight.
👇 Tell us, how are you spending Halloween this year?
October 31, 2025 at 3:58 PM
Happy Halloween!
Wishing all the mums, bumps, and little pumpkins a cosy, joy-filled evening.
Whether you’re trick-or-treating, carving, or cuddled up with a cuppa, stay safe, stay warm, and take care of you tonight.
👇 Tell us, how are you spending Halloween this year?
Wishing all the mums, bumps, and little pumpkins a cosy, joy-filled evening.
Whether you’re trick-or-treating, carving, or cuddled up with a cuppa, stay safe, stay warm, and take care of you tonight.
👇 Tell us, how are you spending Halloween this year?
We’ve partnered with Your Charity Lottery to bring you a fun way to support safer pregnancies and be in with a chance to win up to £10,000! Every £1 entry helps MAMA Academy provide life-saving pregnancy info and support for parents and midwives. 💰
October 29, 2025 at 6:01 PM
We’ve partnered with Your Charity Lottery to bring you a fun way to support safer pregnancies and be in with a chance to win up to £10,000! Every £1 entry helps MAMA Academy provide life-saving pregnancy info and support for parents and midwives. 💰
“I wish I’d known all the symptoms of an ectopic pregnancy — and that there’s amazing support out there.”
In this #IWishIdKnown video, Helen from @ectopicpregnancytrust shares her experience and reminds anyone going through loss or uncertainty: you are not alone.
In this #IWishIdKnown video, Helen from @ectopicpregnancytrust shares her experience and reminds anyone going through loss or uncertainty: you are not alone.
October 24, 2025 at 3:05 PM
“I wish I’d known all the symptoms of an ectopic pregnancy — and that there’s amazing support out there.”
In this #IWishIdKnown video, Helen from @ectopicpregnancytrust shares her experience and reminds anyone going through loss or uncertainty: you are not alone.
In this #IWishIdKnown video, Helen from @ectopicpregnancytrust shares her experience and reminds anyone going through loss or uncertainty: you are not alone.
We’ve partnered with Your Charity Lottery to bring you a fun way to support safer pregnancies and be in with a chance to win up to £10,000! Every £1 entry helps MAMA Academy provide life-saving pregnancy info and support for parents and midwives. 💰
October 22, 2025 at 4:30 PM
We’ve partnered with Your Charity Lottery to bring you a fun way to support safer pregnancies and be in with a chance to win up to £10,000! Every £1 entry helps MAMA Academy provide life-saving pregnancy info and support for parents and midwives. 💰
Parenting Bites with @sueatkins.bsky.social : Your Care, Your Choice
Not vibing with your midwife? You’re allowed to speak up. 💪
Not vibing with your midwife? You’re allowed to speak up. 💪
October 21, 2025 at 4:01 AM
Parenting Bites with @sueatkins.bsky.social : Your Care, Your Choice
Not vibing with your midwife? You’re allowed to speak up. 💪
Not vibing with your midwife? You’re allowed to speak up. 💪
Pregnancy after loss is such a personal and emotional journey, and we’re here to walk it with you every step of the way.
October 18, 2025 at 6:01 PM
Pregnancy after loss is such a personal and emotional journey, and we’re here to walk it with you every step of the way.
Wyddech chi fod gynnon ni adnoddau yn Gymraeg?
Our guide, “My Pregnancy Notes”, is now available in Cymraeg to support Welsh-speaking families at every stage of pregnancy.
Our guide, “My Pregnancy Notes”, is now available in Cymraeg to support Welsh-speaking families at every stage of pregnancy.
October 16, 2025 at 7:01 AM
Wyddech chi fod gynnon ni adnoddau yn Gymraeg?
Our guide, “My Pregnancy Notes”, is now available in Cymraeg to support Welsh-speaking families at every stage of pregnancy.
Our guide, “My Pregnancy Notes”, is now available in Cymraeg to support Welsh-speaking families at every stage of pregnancy.
We’ve partnered with Your Charity Lottery to bring you a fun way to support safer pregnancies and be in with a chance to win up to £10,000! Every £1 entry helps MAMA Academy provide life-saving pregnancy info and support for parents and midwives. 💰
October 15, 2025 at 5:01 PM
We’ve partnered with Your Charity Lottery to bring you a fun way to support safer pregnancies and be in with a chance to win up to £10,000! Every £1 entry helps MAMA Academy provide life-saving pregnancy info and support for parents and midwives. 💰
Join us for the global #WaveOfLight this evening, as we come together to honour and remember all the little lives lost too soon.
October 15, 2025 at 6:01 AM
Join us for the global #WaveOfLight this evening, as we come together to honour and remember all the little lives lost too soon.