Goal setting. It’s a powerful, oftentimes undervalued, tool used to clarify, visualize, and motivate achieving one’s desires. Making our goals #SMART provides a map of how to achieve success. In 29 days time, many of us will examine how we spend & save. What are your New Year #money #goals?

Behavioral finance studies how psychology affects investor behavior and market outcomes. We know that investors don’t always behave rationally (who does?!), making decisions based on biases or emotions. Dan Ariely explores the ways our decisions are Predictably Irrational; it’s worth a read.