Connecting Creators as Co-Founder & COO @ CreatorPad.io ||
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With creators breaking in deeper into the ad space, and advertisers seeing the value that creators can (and continue to) provide, hearing that almost all advertisers consider creator collabs to be key should be a massive signal for creators across the board.
With creators breaking in deeper into the ad space, and advertisers seeing the value that creators can (and continue to) provide, hearing that almost all advertisers consider creator collabs to be key should be a massive signal for creators across the board.
This is my favorite point from this article, viewers are watching more creator content than ever before, with 39% reporting watching more than a year ago.
This is my favorite point from this article, viewers are watching more creator content than ever before, with 39% reporting watching more than a year ago.
Massive creators (like MrBeast, Emma Chamberlain, Khabi, etc.), are bringing more eyes to the creator space with their celebrity gaining outside of the creator space.
Massive creators (like MrBeast, Emma Chamberlain, Khabi, etc.), are bringing more eyes to the creator space with their celebrity gaining outside of the creator space.
It’s no secret to us creators, but advertisers are finding out that creator content tends to generate higher loyalty, advocacy, and consideration compared to regular advertising.
It’s almost like people relate to things and people they care about… Hmm... Go figure
It’s no secret to us creators, but advertisers are finding out that creator content tends to generate higher loyalty, advocacy, and consideration compared to regular advertising.
It’s almost like people relate to things and people they care about… Hmm... Go figure
Creators and their content are becoming increasingly popular among advertisers, with 92% considering it to be "premium". Now that’s what I’m talkin’ about, baby!
Almost half of advertisers put budgets towards content from creators, and 44% plan to increase their creator ad spending in 2024.
Creators and their content are becoming increasingly popular among advertisers, with 92% considering it to be "premium". Now that’s what I’m talkin’ about, baby!
Almost half of advertisers put budgets towards content from creators, and 44% plan to increase their creator ad spending in 2024.