Luke Himmelsbach
banner
lukepls.bsky.social
Luke Himmelsbach
@lukepls.bsky.social
Creator & Writer ||
Connecting Creators as Co-Founder & COO @ CreatorPad.io ||
Check out my weekly newsletter! https://creatorpad.beehiiv.com/
I figured haha - but yep that's my email!
February 8, 2024 at 5:00 PM
Appreciate that!! Idk how to PM on here LOL but if you want to learn more we should def chat sometime! Want to send me a message at luke@creatorpad.io 🤝
February 8, 2024 at 4:36 PM
Yo! Let's connect, building something to fix this exact problem
February 8, 2024 at 3:55 PM
Thanks so much! Pumped to be connected!
February 8, 2024 at 3:27 PM
Just arrived today! 👋
February 7, 2024 at 5:15 PM
No matter your niche, platform, or celebrity, the advertising space is waking up and jumping on the bandwagon. So start tapping in and paying closer attention to the brands that align with yours. Let’s make some great content, more collabs, and more money in 2024!!
February 7, 2024 at 5:11 PM

With creators breaking in deeper into the ad space, and advertisers seeing the value that creators can (and continue to) provide, hearing that almost all advertisers consider creator collabs to be key should be a massive signal for creators across the board.
February 7, 2024 at 5:11 PM

This is my favorite point from this article, viewers are watching more creator content than ever before, with 39% reporting watching more than a year ago.
February 7, 2024 at 5:11 PM

Massive creators (like MrBeast, Emma Chamberlain, Khabi, etc.), are bringing more eyes to the creator space with their celebrity gaining outside of the creator space.
February 7, 2024 at 5:11 PM

It’s no secret to us creators, but advertisers are finding out that creator content tends to generate higher loyalty, advocacy, and consideration compared to regular advertising.

It’s almost like people relate to things and people they care about… Hmm... Go figure
February 7, 2024 at 5:11 PM

Creators and their content are becoming increasingly popular among advertisers, with 92% considering it to be "premium". Now that’s what I’m talkin’ about, baby!

Almost half of advertisers put budgets towards content from creators, and 44% plan to increase their creator ad spending in 2024.
February 7, 2024 at 5:10 PM