Louis Barclay
louisbarclay.bsky.social
Louis Barclay
@louisbarclay.bsky.social
Senior fellow @ Mozilla, founder at https://attention.to and https://pik.top. About: https://louis.work
Please disseminate widely to raise awareness and safeguard humanity's future

Be aware that failing to repost this critical research will cause the equivalent of 300 sinkings of the Titanic, except with Rose also dying this time round
October 9, 2025 at 9:05 AM
Given how many humans we expect to live until the end of the universe, this means:

1,000,000,000,000,000,000,000,000 potential future humans are murdered every time an AI alignment researcher has a bad day
October 9, 2025 at 9:05 AM
Our calculation is simple:

A burnout rate of 0.001% of AI alignment researchers per year...

Leads to a 0.002% increase in the likelihood of AGI being misaligned...

Thereby increasing the existential risk of AGI to humanity by 0.003%
October 9, 2025 at 9:05 AM
Such a great point

And by the time you've done The Thing, you're so worn out that it's hard to get any kind of energy up to write The Thing's bastard children
October 6, 2025 at 4:13 PM
If you care at all about the future of our species, the future of your family, the future of that one colleague you’re hoping gets replaced by an AI agent ASAP — join us.
September 11, 2025 at 1:28 PM
Fiercely independent, we are backed by philanthropic funding from the world's biggest AI companies who also form a majority on our board.
September 11, 2025 at 1:28 PM
In a world clouded by AI uncertainty, we’ve arrived to lead the way forward for humanity.

Our goal is simple: subsume all other AI centers into one glorious AI center singularity.
September 11, 2025 at 1:28 PM
Sign up to pik.top to follow along, or my blog directingattention.substack.com
July 25, 2025 at 4:02 PM
I'm now working on sub-leaderboards to illuminate the top TikToks from every part of the app, whether it's #booktok, #basketball or #asmr
July 25, 2025 at 4:02 PM
PikTop is (I think) now the world's largest public leaderboard of TikToks, with nearly 300k mega-viral TikToks

(Outside of TikTok itself, of course - but they don't let you sort by views, so you can't get a leaderboard like that on their app)
July 25, 2025 at 4:02 PM
And that's how I found that top TikTok of all time (so far) - from a user submission

Which is so cool, that some random person on the internet just came along to help out
July 25, 2025 at 4:02 PM
So eventually, I decided to take matters into my own hands and create PikTop (pik.top), a leaderboard of top TikToks
PikTop
A game to find the top TikToks
pik.top
July 25, 2025 at 4:02 PM
+ if we want to understand the algo and what it's doing to info in society, also makes sense to look at the content it's pushing hardest
July 25, 2025 at 4:02 PM
Starting with the most viral content makes sense, because by definition it's the stuff that people spend most time watching
July 25, 2025 at 4:02 PM
Finding these videos matters a lot, because people are in FYP silos and can't get a sense of what the most viral stuff on the app is

And for people who don't even use TikTok (and researchers), it's handy to have a way to understand it better
July 25, 2025 at 4:02 PM
Why do I care?

Well, I've spent the last couple of years trying to track down the most viral TikTok videos, since TikTok themselves make this super hard to do
July 25, 2025 at 4:02 PM
It's even weirder:

The top TikTok video of all time is this video, which - at least for me - is broken, but somehow has *7 billion views*:

www.tiktok.com/@3sei/video/...

(Let me know if it works for you!)
TikTok video by 3sei 7b views 👵🏿
www.tiktok.com
July 25, 2025 at 4:02 PM
No, it's not Zach King's broomstick-skateboard skit

And it's not even the black screen from @lasi that @taylorlorenz.bsky.social wrote about in an April newsletter:

"A video of a simple black screen has over a billion more views than any other TikTok video."

www.usermag.co/p/fake-newsp...
Fake newspapers are flooding America
+ #RichTok's queen, CECOT influencers, wearable nanobots, robot bees, turning brainwaves into speech, subtitling your life, and a second Hegseth group chat fiasco
www.usermag.co
July 25, 2025 at 4:02 PM