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kwawannan.bsky.social
@kwawannan.bsky.social
I quit my job. Software Engineer| Building the future 🚀 | Into AI, Android, iOS, and Web Dev | Marketing, StartUps, Security & Design | Build in public. 💰ARR $55.7k
8/ TL;DR: When you’re too good at faking it, people freak out. Stay helpful, stay chill, and stay out of the uncanny valley.

Retweet if you’ve been creeped out by a robot, ad, or website pretending to know you too well. 🖥️👀

#startups #ai #Marketing #sales
November 26, 2024 at 5:22 AM
7/ The takeaway for marketers: Don’t overdo it.

Make it easy. Make it intuitive. But don’t act like you know me better than my best friend. That’s not personalization—that’s stalking.
November 26, 2024 at 5:22 AM
6/ Humans like mystery. A magician pulling a rabbit out of a hat? Amazing. A mind reader telling me what I had for breakfast? Terrifying.

We’ll clap for magic—but we run from mind-reading. Keep it magical, not invasive.
November 26, 2024 at 5:22 AM
5/ Marketers, listen up: Your fancy personalization is walking a fine line.

Helpful = “People who like X also like Y.” Creepy = “We know you wear size 9 shoes and prefer green sweaters.” WHY do you know this?!
November 26, 2024 at 5:22 AM
4/ It’s not just tech. It’s anything that’s too human but not quite. Like CGI characters in movies that look too real—or those ads that follow you everywhere online.

“Oh, you stared at this sofa 3 days ago for 5 seconds. Wanna buy it?” No, now I’m scared.
November 26, 2024 at 5:22 AM
3/ We love smart tech—like websites that suggest great products or voice assistants that crack a joke.

But the second your chatbot remembers the name of my dog, we’re in “burn-it-with-fire” territory.
November 26, 2024 at 5:22 AM
2/ Imagine walking into a hotel, and the doorman says, “Welcome back! Omelet with mushrooms and a side of coffee like last time?”

Wait… HOW does he know that? Suddenly, you’re not impressed—you’re uncomfortable. That’s the uncanny valley in action.
November 26, 2024 at 5:22 AM