Gretchen Larsen
@kiwigretchen.bsky.social
critical consumer researcher // sound and art // books, books, and more books // photography
James Obiegbu and I wrote a piece for @theconversation.com that draws on our research about fans and loyal consumers theconversation.com/is-teslas-sa...
Is Tesla’s sales slump down to Elon Musk?
Taking the loyalty of even the most devoted customers for granted is a risky move for brands.
theconversation.com
February 12, 2025 at 8:14 AM
James Obiegbu and I wrote a piece for @theconversation.com that draws on our research about fans and loyal consumers theconversation.com/is-teslas-sa...