KimekoM
@kimekom.bsky.social
Senior writer @ Digiday
As seen in: Adweek, The Atlanta Journal-Constitution, Andscape, Atlanta Magazine
Professional yapper
As seen in: Adweek, The Atlanta Journal-Constitution, Andscape, Atlanta Magazine
Professional yapper
Reposted by KimekoM
and I teamed up with @kimekom.bsky.social for this piece on the lack of measurement around brand AI investments digiday.com/marketing/cm...
CMOs might be pushing ahead on AI, but lack of measurement’s holding them back
CMOs embrace AI, but lack clear ROI metrics to justify full investment. Until then, measurement remains the missing link.
digiday.com
July 16, 2025 at 4:59 PM
and I teamed up with @kimekom.bsky.social for this piece on the lack of measurement around brand AI investments digiday.com/marketing/cm...
they used to test me in elementary school to see if i could participate in their accelerated programs and now here we are lol
February 26, 2025 at 8:22 PM
they used to test me in elementary school to see if i could participate in their accelerated programs and now here we are lol
Up until a few years ago, I also thought Lululemon, pronounced loo-loo-lemon, was lu-leh-mahn.
February 26, 2025 at 8:04 PM
Up until a few years ago, I also thought Lululemon, pronounced loo-loo-lemon, was lu-leh-mahn.
Yuppp! Also, sales taxes. When people go out for lunch, grab coffee on the clock or run a quick errand in break, that’s money for the city.
February 6, 2025 at 10:38 PM
Yuppp! Also, sales taxes. When people go out for lunch, grab coffee on the clock or run a quick errand in break, that’s money for the city.