The Audigent acquisition is a cool deal for @experian-us.bsky.social.
They'll get better data and better identity solutions, audience curation combining inventory, contextual signals, and first-party data, enabling campaigns focused on consumer choices and behaviors.
www.businesswire.com/news/home/20...
The Audigent acquisition is a cool deal for @experian-us.bsky.social.
They'll get better data and better identity solutions, audience curation combining inventory, contextual signals, and first-party data, enabling campaigns focused on consumer choices and behaviors.