Justine Castellon
@justcastellon.com
Brand Strategist | Author of Four Seasons, The Last Snowfall, Gnight Sara/Night Heck / I Love You Sunday Sunset
Books, films, wine, coffee and cats
IG/FB: @ domesticatedwriter
www.justcastellon.com
www.justreadingnook.com
Books, films, wine, coffee and cats
IG/FB: @ domesticatedwriter
www.justcastellon.com
www.justreadingnook.com
Caught between the tug of her creative dreams and the pull of love and friendship, a determined 24-year-old copywriter discovers that in the dizzying rhythm of her quirky New York City neighborhood, life’s greatest stories often hide in the smallest, most unexpected moments. ✨📚
#serendipity
#serendipity
November 20, 2025 at 12:16 PM
Caught between the tug of her creative dreams and the pull of love and friendship, a determined 24-year-old copywriter discovers that in the dizzying rhythm of her quirky New York City neighborhood, life’s greatest stories often hide in the smallest, most unexpected moments. ✨📚
#serendipity
#serendipity
Geez! #PrinceHarry just popped up on the trailer of #WithLoveMeghan holiday special! ❤️
November 19, 2025 at 6:47 PM
Geez! #PrinceHarry just popped up on the trailer of #WithLoveMeghan holiday special! ❤️
Spotted on IG… instant winter must-have for writers/readers. These socks are officially my writer personality. 📚
November 19, 2025 at 9:58 AM
Spotted on IG… instant winter must-have for writers/readers. These socks are officially my writer personality. 📚
So many things to be thankful for this week: family, friends, loving husband, good food, supportive colleagues, birthdays, good health, new projects, client-turned family, and a new story to build with an incredibly talented partner.
Wishing you a week as wonderful as mine has been.
Wishing you a week as wonderful as mine has been.
November 14, 2025 at 2:37 PM
So many things to be thankful for this week: family, friends, loving husband, good food, supportive colleagues, birthdays, good health, new projects, client-turned family, and a new story to build with an incredibly talented partner.
Wishing you a week as wonderful as mine has been.
Wishing you a week as wonderful as mine has been.
Watching my two cats sleep: one is sleeping like a yoga master in deep meditation, the other is passed out like it lost a fight with gravity. Same house, wildly different life choices. 🐱😴🐱
November 14, 2025 at 1:39 AM
Watching my two cats sleep: one is sleeping like a yoga master in deep meditation, the other is passed out like it lost a fight with gravity. Same house, wildly different life choices. 🐱😴🐱
Writers know this feeling: when a reader’s message melts your heart and reminds you why you write in the first place. I’ve been buried in my day job lately, but notes like these make me want to drop everything and dive back into my stories. 🖋️✨
.
.
.
#writerslife✍️ #readers #iloveyousundaysunset
.
.
.
#writerslife✍️ #readers #iloveyousundaysunset
November 13, 2025 at 12:58 AM
Writers know this feeling: when a reader’s message melts your heart and reminds you why you write in the first place. I’ve been buried in my day job lately, but notes like these make me want to drop everything and dive back into my stories. 🖋️✨
.
.
.
#writerslife✍️ #readers #iloveyousundaysunset
.
.
.
#writerslife✍️ #readers #iloveyousundaysunset
Jacob Elordi delivers a hauntingly touching performance as the Creature in Frankenstein, capturing the monster’s intelligence, sensitivity, and simmering rage. He brings a tragic vulnerability to the role, making it both heartbreaking and deeply unsettling.
(1)
#jacobelordi #Frankenstein
(1)
#jacobelordi #Frankenstein
November 10, 2025 at 2:09 PM
Jacob Elordi delivers a hauntingly touching performance as the Creature in Frankenstein, capturing the monster’s intelligence, sensitivity, and simmering rage. He brings a tragic vulnerability to the role, making it both heartbreaking and deeply unsettling.
(1)
#jacobelordi #Frankenstein
(1)
#jacobelordi #Frankenstein
Saturday in the kitchen: I’m trying to make breakfast, and the cats are acting like they own the place….. which, to be fair, they do. 🐈⬛🐈🐾 #cats
November 8, 2025 at 1:59 AM
Saturday in the kitchen: I’m trying to make breakfast, and the cats are acting like they own the place….. which, to be fair, they do. 🐈⬛🐈🐾 #cats
The tragedy of a latte: you have to ruin a work of art just to enjoy it. ☕️
November 5, 2025 at 2:06 AM
The tragedy of a latte: you have to ruin a work of art just to enjoy it. ☕️
Biscotti con Panna ☕️
Spiced espresso with cream cheese and Tonka bean + Tiramisu 🫘 🤎
Spiced espresso with cream cheese and Tonka bean + Tiramisu 🫘 🤎
November 4, 2025 at 4:48 AM
Biscotti con Panna ☕️
Spiced espresso with cream cheese and Tonka bean + Tiramisu 🫘 🤎
Spiced espresso with cream cheese and Tonka bean + Tiramisu 🫘 🤎
Salem’s in her element tonight. Black fur, glowing eyes, and pure #Halloween magic. 🖤🐈⬛✨
#catstagram #blackcat #salem
#catstagram #blackcat #salem
November 1, 2025 at 2:07 PM
Salem’s in her element tonight. Black fur, glowing eyes, and pure #Halloween magic. 🖤🐈⬛✨
#catstagram #blackcat #salem
#catstagram #blackcat #salem
Halloween has always been my favorite….more than Christmas. I miss dressing up the kids, but now it’s all about horror flicks, and takeout in all-day pajamas with my grown-up ghouls. 🎃🖤👻
November 1, 2025 at 11:32 AM
Halloween has always been my favorite….more than Christmas. I miss dressing up the kids, but now it’s all about horror flicks, and takeout in all-day pajamas with my grown-up ghouls. 🎃🖤👻
This Halloween, step inside a house that mirrors its owner's malice. What happens when your home knows your darkest sins?
Unravel Margaret's terrifying story for free and discover the chilling secrets within. 👻👹🎃
Read the full #shortstory here >>> bit.ly/SS20MM
#PsychoThriller #HalloweenReads
Unravel Margaret's terrifying story for free and discover the chilling secrets within. 👻👹🎃
Read the full #shortstory here >>> bit.ly/SS20MM
#PsychoThriller #HalloweenReads
October 31, 2025 at 12:32 PM
This Halloween, step inside a house that mirrors its owner's malice. What happens when your home knows your darkest sins?
Unravel Margaret's terrifying story for free and discover the chilling secrets within. 👻👹🎃
Read the full #shortstory here >>> bit.ly/SS20MM
#PsychoThriller #HalloweenReads
Unravel Margaret's terrifying story for free and discover the chilling secrets within. 👻👹🎃
Read the full #shortstory here >>> bit.ly/SS20MM
#PsychoThriller #HalloweenReads
SECRETS.
BETRAYAL.
LOVE.
REDEMPTION.
1/ Sara’s life flips upside down when she discovers she’s pregnant with the heir of NY’s banking empire, Heck Archibald III. But with Heck tangled in a messy divorce and another pregnancy, Sara keeps her secret.
BETRAYAL.
LOVE.
REDEMPTION.
1/ Sara’s life flips upside down when she discovers she’s pregnant with the heir of NY’s banking empire, Heck Archibald III. But with Heck tangled in a messy divorce and another pregnancy, Sara keeps her secret.
October 28, 2025 at 1:50 PM
SECRETS.
BETRAYAL.
LOVE.
REDEMPTION.
1/ Sara’s life flips upside down when she discovers she’s pregnant with the heir of NY’s banking empire, Heck Archibald III. But with Heck tangled in a messy divorce and another pregnancy, Sara keeps her secret.
BETRAYAL.
LOVE.
REDEMPTION.
1/ Sara’s life flips upside down when she discovers she’s pregnant with the heir of NY’s banking empire, Heck Archibald III. But with Heck tangled in a messy divorce and another pregnancy, Sara keeps her secret.
Virginia Roberts Giuffre’s Nobody’s Girl is a hauntingly powerful memoir that reads like a gripping novel. Co-written with journalist Amy Wallace, it delves into her harrowing journey as a survivor of abuse and her relentless fight for justice.
#bookreview #nobodysgirl #virginiagiuffre #memoir
#bookreview #nobodysgirl #virginiagiuffre #memoir
October 27, 2025 at 9:37 AM
Virginia Roberts Giuffre’s Nobody’s Girl is a hauntingly powerful memoir that reads like a gripping novel. Co-written with journalist Amy Wallace, it delves into her harrowing journey as a survivor of abuse and her relentless fight for justice.
#bookreview #nobodysgirl #virginiagiuffre #memoir
#bookreview #nobodysgirl #virginiagiuffre #memoir
Body, forgive me—the temptation was just too great. 😭
October 27, 2025 at 5:26 AM
Body, forgive me—the temptation was just too great. 😭
I’m on Chapter 5 of Virginia Giuffre #NobodysGirl, her story completely grips me. It’s meant to be a memoir, but it reads like a novel, or an entire season of Law & Order.
I can’t imagine how she survived it all and still built a family so different from her childhood.
Release the #EpsteinFiles
I can’t imagine how she survived it all and still built a family so different from her childhood.
Release the #EpsteinFiles
October 25, 2025 at 4:55 AM
I’m on Chapter 5 of Virginia Giuffre #NobodysGirl, her story completely grips me. It’s meant to be a memoir, but it reads like a novel, or an entire season of Law & Order.
I can’t imagine how she survived it all and still built a family so different from her childhood.
Release the #EpsteinFiles
I can’t imagine how she survived it all and still built a family so different from her childhood.
Release the #EpsteinFiles
The grocery store is basically Halloween HQ right now—pumpkins staring at me, candy whispering, “Take me home.” 🎃🍬
October 25, 2025 at 3:04 AM
The grocery store is basically Halloween HQ right now—pumpkins staring at me, candy whispering, “Take me home.” 🎃🍬
Didn’t get much work done today. Spent my day watching #nobodywantsthis S2 on my iPad while sending query emails to agents for my new novel. That’s the Friday vibe. ☕✍️
October 24, 2025 at 11:23 AM
Didn’t get much work done today. Spent my day watching #nobodywantsthis S2 on my iPad while sending query emails to agents for my new novel. That’s the Friday vibe. ☕✍️
My OOTD perfectly matches the color palette of the branding system I’m working on. 🎨🖤🤎🤍
October 23, 2025 at 7:36 AM
My OOTD perfectly matches the color palette of the branding system I’m working on. 🎨🖤🤎🤍
A client asked me why I still make time to write novels despite my demanding job (branding | advertising)
My answer? I need to feed my dog and cat.
So, please buy my books and help me keep these two gorgeous freeloaders happy! 🐾📚
My answer? I need to feed my dog and cat.
So, please buy my books and help me keep these two gorgeous freeloaders happy! 🐾📚
October 21, 2025 at 10:26 AM
A client asked me why I still make time to write novels despite my demanding job (branding | advertising)
My answer? I need to feed my dog and cat.
So, please buy my books and help me keep these two gorgeous freeloaders happy! 🐾📚
My answer? I need to feed my dog and cat.
So, please buy my books and help me keep these two gorgeous freeloaders happy! 🐾📚
It’s been a while since I worked on a #branding system and guidelines. It’s like crafting a technical book—documenting the birth of a brand and how to breathe life into it.
Some call it the brand bible; others, the brand police guidebook. Whatever the name, this is the essence of a brand’s life.
Some call it the brand bible; others, the brand police guidebook. Whatever the name, this is the essence of a brand’s life.
October 15, 2025 at 4:48 AM
It’s been a while since I worked on a #branding system and guidelines. It’s like crafting a technical book—documenting the birth of a brand and how to breathe life into it.
Some call it the brand bible; others, the brand police guidebook. Whatever the name, this is the essence of a brand’s life.
Some call it the brand bible; others, the brand police guidebook. Whatever the name, this is the essence of a brand’s life.
#WritingTips
Bring your main characters to life. Create their pegs, study their mannerisms, the way they speak, their appearance. Talk to them, pick their anecdotes, and let them help you guide the story.
Make them real.
Bring your main characters to life. Create their pegs, study their mannerisms, the way they speak, their appearance. Talk to them, pick their anecdotes, and let them help you guide the story.
Make them real.
October 14, 2025 at 5:52 AM
#WritingTips
Bring your main characters to life. Create their pegs, study their mannerisms, the way they speak, their appearance. Talk to them, pick their anecdotes, and let them help you guide the story.
Make them real.
Bring your main characters to life. Create their pegs, study their mannerisms, the way they speak, their appearance. Talk to them, pick their anecdotes, and let them help you guide the story.
Make them real.
#BrandingTips
1. Be consistent: logos, colors, tone, everything.
2. Simplicity wins: don’t overcomplicate your message.
3. Know your audience: speak their language, not yours.
A great brand isn’t what you say, it’s what they feel. 💡
1. Be consistent: logos, colors, tone, everything.
2. Simplicity wins: don’t overcomplicate your message.
3. Know your audience: speak their language, not yours.
A great brand isn’t what you say, it’s what they feel. 💡
October 13, 2025 at 10:08 AM
#BrandingTips
1. Be consistent: logos, colors, tone, everything.
2. Simplicity wins: don’t overcomplicate your message.
3. Know your audience: speak their language, not yours.
A great brand isn’t what you say, it’s what they feel. 💡
1. Be consistent: logos, colors, tone, everything.
2. Simplicity wins: don’t overcomplicate your message.
3. Know your audience: speak their language, not yours.
A great brand isn’t what you say, it’s what they feel. 💡
The world has lost 3 extraordinary icons: Robert Redford, Jane Goodall, and Diane Keaton, all in just one month. 💔😭
October 12, 2025 at 12:25 PM
The world has lost 3 extraordinary icons: Robert Redford, Jane Goodall, and Diane Keaton, all in just one month. 💔😭