Josh Butcher
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jshbutcher.bsky.social
Josh Butcher
@jshbutcher.bsky.social
🏁 Brit in Indy. Senior Digital Manager at Chip Ganassi Racing. All posts are my own.
red car
January 12, 2025 at 7:52 PM
it’s funny how some of the work i’m most proud of is the unplanned, grab the camera and figure it out in 5 mins stuff

‘there are some cool trucks outside’ say no more
January 11, 2025 at 2:47 AM
personality = car
January 10, 2025 at 11:09 PM
'Arrives today'... all right, let's see it then. 🍿
January 10, 2025 at 2:19 PM
ford mention here’s a ford
January 9, 2025 at 10:58 PM
and finally this is where we're at – combined KS8 logo. with some colors which may or may not be relevant 😶‍🌫️
January 7, 2025 at 3:12 AM
2025 was the perfect opportunity to finally clean up the proportions of the 'KS', and find a fun way to incorporate the #8

it's hard to discern a difference but in short, the angles make much more sense in the new KS. its far easier to work with
January 7, 2025 at 3:12 AM
KS4, 2024-2024. goodnight sweet prince. time for a new number...
January 7, 2025 at 3:12 AM
then i heard he was gonna be #4. awesome. KS4 was born. a few more long nights banging my head against photoshop
January 7, 2025 at 3:12 AM
by 2023 we had it down. nice, workable 'KS' that also made it onto his helmet.
January 7, 2025 at 3:12 AM
in 2022 we started messing around with ideas. here is a handful. there were hundreds
January 7, 2025 at 3:12 AM
remembered bsky exists. ok, on the theme of branding: how the sausage was made

kyffin simpson, 2022-2025. we started with kyff's signature which is honestly brilliantly simple.
January 7, 2025 at 3:10 AM
new shoes new personality

(it’s the same personality I am just more on my bullshit)
December 29, 2024 at 4:30 PM
this is how your email finds me
December 18, 2024 at 3:09 AM
these didnt make the cut
December 5, 2024 at 4:46 PM
happy thanksgiving, american friends!

first one since moving over here. about to start my eating / drinking marathon 🫡
November 28, 2024 at 7:10 PM
did the thing 🍗
November 28, 2024 at 3:09 PM
if you’re dashing this morning, look for the IMSA hat!
November 28, 2024 at 1:54 PM
tomorrow we dash 🍗
November 27, 2024 at 6:52 PM
I am not ready for the -50 degree change in temperature.
November 26, 2024 at 4:34 PM
chef simpson is here everyone
November 21, 2024 at 10:47 PM
just two dudes and a cayman sunset
November 20, 2024 at 10:46 PM
💆🏻‍♂️💆🏻‍♂️💆🏻‍♂️
November 17, 2024 at 4:37 PM
Introduce yourself with 4 video games
November 17, 2024 at 5:12 AM
November 15, 2024 at 8:57 PM