Jorge Sequera
jsequera.bsky.social
Jorge Sequera
@jsequera.bsky.social
Prof e investigador en la UNED
Coordinador del @grupogecu.bsky.social
Invest. principal OnDemandCity (2022-2025) y del proyecto Horizon MSCA SE - Nomadic (2025-2028)

https://www.uned.es/universidad/docentes/politicas-sociologia/jorge-sequera-fernandez.htm
And 10/ I introduce "platform gentrification" as a framework to rethink how algorithms and data reshape cities through exclusion, aesthetics, and value extraction.
📄 Full paper here: doi.org/10.12688/ope...
Thanks for reading — happy to hear your thoughts!
doi.org
May 29, 2025 at 9:18 AM
9/ Fourth: Displacement.
Platform gentrification doesn’t just evict—it deletes.
📈 Anticipated: rising algorithmic prices push people out early.
🖼️ Semiotic: you no longer see yourself in the neighbourhood.
📲 Digital: if you’re not on the app, you don’t exist.
May 29, 2025 at 9:18 AM
8/ Third: Landscape transformation.
Not physical, but algorithmic.
Instagram, TikTok, Google Maps: they aestheticise the city through visual repetition.
The city becomes Instagram serialised, filtered, and globally recognisable.
May 29, 2025 at 9:18 AM
7/ Second: New social groups.
The gentrifier isn’t a bohemian artist or creative worker.
It’s the `digital nomad´, the tech expat, the global freelancer.
This “technology-gentrifier class” turns their lifestyle into symbolic urban dominance.
May 29, 2025 at 9:18 AM
6/ First: Capital reinvestment.
In platform gentrification, value is extracted without renovation.
Digital infrastructures—AirDNA, Transparent, PriceLabs—now act as invisible real estate infrastructures, guiding investment through predictive data, not bricks.
The landlord is now an algorithm.
May 29, 2025 at 9:18 AM
5/ In this new urban regime:
🏘 Capital is reinvested via algorithms, not renovations
👤 New users are mobile, connected, digital elites
🖼 Landscapes are reconfigured through filters and feeds
🚫 Displacement is anticipatory, semiotic, and digital
May 29, 2025 at 9:18 AM
4/ To ground this idea, I revisit the four canonical dimensions of gentrification (Mark Davidson & @lorettaclees.bsky.social:
1⃣ Capital reinvestment
2⃣ Class upgrading
3⃣ Landscape change
4⃣ Displacement
... and reinterpret them within the multi-platform city.
May 29, 2025 at 9:18 AM
3/ The concept builds upon and seeks to bring together valuable insights from existing debates on tourism gentrification, touristification, transnational gentrification, and housing assetization—offering a way to connect and deepen discussions that are sometimes treated in isolation.
May 29, 2025 at 9:18 AM
2/ Published as “Platform gentrification: The production of urban inequalities in the on-demand city”, this paper argues that platform infrastructures—Airbnb, Uber, Instagram, etc.—are not passive mediators but active producers of urban inequalities.
May 29, 2025 at 9:18 AM