Jeremy shared what elements on a YouTube video are the most important for SEO/conversions during our webinar last month.

Check out his tips in order of importance to SEO 👇 and watch the entire webinar here: https://localu.org/watch-webinar-local-rank-with-youtube-october/

Review frequency matters far FAR more than sheer volume when it comes to ranking well in Google, especially for "Near me" phrases....  Colan and I break it down for you 👇

https://www.youtube.com/watch?v=6B2oxiJESoY

Do you need a category page on your website for EVERY service you offer? 

Probably - but there might be an exception or two - I explain how to decide 👇

Your average Google review rating has a direct correlation to how you perform in local search for "near me" queries.

Average rating is a very powerful ranking factor for sure...

You need an address.  Service area businesses just don't perform well, and competitors near you with an address will dominate if you don't have one.

Colan and I explain why 👇

What kind of content can be the "hook" that attracts people to your YouTube channel - Jeremy Vest describes how he finds topics and ideas for video content creators to use as they build out their channel...

YouTube can add value to your business acquisition plans... even for a small business.

Jeremy Vest shared a few examples of businesses that enhanced their acquisition package with a solid YouTube channel

Watch the whole video: https://www.youtube.com/watch?v=JXh43m_fNN0

What happens when you (or GBP support) merge 2 listings with different addresses? 

Nothing good...  Highly advise against this!

Using virtual office space is going to make suspension and reinstatement of your GBP a nightmare. 

Even if you legitimately rent space full time, being associated with a virtual office space can bring your listing under extra scrutiny.

'There's a big difference between being able to pass a [GBP] verification, and being able to get your appeal approved when you're suspended [in GBP]....

~Elizabeth Rule

There IS a use case for having an answering service after hours

Google is rewarding businesses that are actually open when a query is made with better visibility....

The dreaded popup - yes - stupid annoying

Data doesn't care about my opinion

Popups CAN work.... Learn more tips to increase conversions: https://www.youtube.com/watch?v=RDOwBjlcQb8

Stop listening to the 61 characters or less Title Tag recommendations...

Colan has opinions.... 😆

Clean up your navigation - not every page needs a spot in your main menu.

By focusing the navigation on pages that actually convert - we're increasing traffic and conversions for clients

Learn how we did it 👇