Jonathan Berthold
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jonberthold.bsky.social
Jonathan Berthold
@jonberthold.bsky.social
🎯 VP, Revenue - Moz
🧙‍♂️ Performance Marketing | SEO | Paid Media | CRO
🛠️ Product Builder
🏒 Hockey Fanatic
🤘 Eccentric Metalhead
You can now generate content briefs within Explore by Keyword and Keyword Suggestions after you find the right keywords, or you can navigate to our AI Content Brief page if you already have a topic in mind.

👉 Try AI Content Brief in Moz Pro today
October 6, 2025 at 8:43 PM
Whether you’re creating a blog post, how-to guide, or landing page, you’ll get:

✅ High-value keyword recommendations
✅ Search intent & SERP Insights
✅ Interesting facts & recommended questions to include
✅ A clear, structured outline built to rank
October 6, 2025 at 8:43 PM
If you're still undecided, you can still secure your ticket today (I've included a special discount inside this link 👉) mz.cm/jb-mozcon.

Register now before tickets sell out! 👀
Buy MozCon Tickets for London | August 12, 2025
Early bird tickets are now available! Don't miss out on your discounted ticket for MozCon 2025: Live in London. The first lucky 100 ticket holders will enjoy all the value of the MozCon 2025 roadshow at a special reduced rate. Don't miss out!
mz.cm
July 28, 2025 at 5:18 PM
We have an exciting day planned, featuring talks from 10 prolific SEOs and speakers.

MozCon will be chock-full of excellent networking opportunities, outstanding sponsors, & a collection of swag to give away.

You can see the full schedule here: moz.com/mozcon/sched...
MozCon 2025 Schedule
Take a look at the schedule for MozCon 2025.
moz.com
July 28, 2025 at 5:18 PM
This web app is relatively small in scope, but it serves as a testament to how quickly the barriers to building basic apps have dropped over the last few years.

The future belongs to problem solvers who can move from thought to prototype to feedback....fast.
July 23, 2025 at 4:52 PM
As a marketer, there's nothing more energizing than turning an idea into working code.

With the help of a coding assistant and a clear vision of the problem you want to solve, you can ship an MVP in a weekend and start validating concepts.
July 23, 2025 at 4:52 PM
🔜 Coming Soon: Some of the features our team is working on in the background.

✍️ AI Content Briefs
📊 Bulk Keyword Analysis

Big things are ahead for the second half of 2025.

P.S. MozCon heads to London in August ✈️
DM me for an exclusive 2-for-1 discount. 👀
July 15, 2025 at 4:48 PM
You can now find out:

✅ Which keywords trigger AI Overviews
✅ Who’s getting featured (you or your competitors)
✅ Where to double down on content that LLMs love

👉 See it in action today: moz.com/whats-new
Discover Moz Product Updates & New Features
Explore Moz’s latest updates and uncover new ways to boost your SEO impact. Stay informed about tool launches, feature enhancements, and content releases, all in one place.
moz.com
June 26, 2025 at 9:07 PM
🧠 Relevance Engineering is about building a web of meaning:

✅ Optimize for entities, not just keywords.
✅ Create content for topical depth rather than siloed outlines.
✅ Structure content for both humans and LLMs.

Check out the framework below 👇

moz.com/blog/how-to-...
How to Future-Proof Your SEO Strategy with Relevance Engineering
Future-proof your SEO strategy with Relevance Engineering, a new framework for AI search. Learn how to optimize content for LLMs, build topical authority, and adapt to Google's AI Mode for increased b...
moz.com
June 25, 2025 at 1:38 PM
Learn more about these workflows, clone your agents, and download the guide containing a *bonus* sixth SEO agent, Billie, the SEO Blog Post Outliner. 👀

Link to the blog post: 👇
moz.com/blog/automat...
5 AI-Powered Workflows Every SEO Should Be Using Today
With LLMs becoming savvier and faster, more marketing teams are looking for ways to implement AI solutions to unlock creativity and untapped potential. Here are five AI-powered workflows that combine ...
moz.com
June 16, 2025 at 1:57 PM
We have worked diligently with the Relevance AI team to build an AI Workforce to help you with daily SEO tasks.

Tapping into the power of Moz's industry-leading data, you're now equipped to face the future of SEO and focus your efforts on content that will rank and get cited by LLMs. 📣
June 16, 2025 at 1:57 PM
Meet the crew:

💡 Reva – Content refresh strategist
📊 Kira – Competitor keyword analyzer
⚡ Linka – Backlink prospector
🔍 Cora – Content intent optimizer
📑 Clara – Topic cluster planner

Get tactical, strategic output delivered in seconds from each of these SEO agents.
June 16, 2025 at 1:57 PM
There's some stuff to fix from a UI perspective and other methods to add, but this is a massive unlock for builders.

Concept --> Prototype --> MVP Product won't take months or years anymore; with AI tools, it'll only take hours. 🚀
March 29, 2025 at 3:52 PM