John Amaechi
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johnamaechi.apsintel.com
John Amaechi
@johnamaechi.apsintel.com
You can buy my new book "It's Not Magic: The Ordinary Skills of Exceptional Leaders" here: https://bit.ly/44yW7JZ

Founder of APS Intelligence

Media enquiries: media.enquiries@apsintel.com
1/3 The language you use in your team every day inevitably becomes culture. If ‘interesting’ is your default feedback, don’t be surprised when your team defaults to passive effort.
October 30, 2025 at 9:15 AM
1/3 Too often I’m asked for solutions to poor communication or low performance, but what people are really looking for is a plaster. Something quick and tidy.

But plasters don’t fix problems, they just hide them.
October 26, 2025 at 5:02 PM
1/3 We’re comfortable with discomfort, but only when we choose it.

Leaders are often comfortable discussing and sharing the uncomfortable when it comes to the gym or personal goals.
October 22, 2025 at 8:06 AM
1/2 Today, my episode of the @businessleader.bsky.social podcast with @joshdornbrack.bsky.social is out!

It will surprise no one that our conversation was leadership-led, but we really dug into what it takes to build an organisation where people can thrive. Not just exist, but really excel.
October 16, 2025 at 12:07 PM
1/5 There’s something about the shift in season that forces reflection; the slowing pace, the shorter days, the pause between chapters.
October 10, 2025 at 9:19 AM
1/3 I’m honoured to be recognised by the Motivational Speakers Agency as one of London’s top motivational speakers.

Speaking has always been one of the most meaningful parts of my work, not just for what’s shared on stage, but for the conversations that happen in the room.
October 9, 2025 at 10:48 AM
1/3 This Friday, I’ll be returning to The Ivy Club in London for an evening of conversation and connection around my new book, ‘It’s Not Magic’.
October 8, 2025 at 9:50 AM
1/4 Seeing the endorsements come in for It’s Not Magic from some brilliant minds has been both surreal and affirming.
October 7, 2025 at 8:25 AM
1/2 Fractional improvements are what move leaders closer to winning. They might be imperceptible to most people, but they add up.
October 4, 2025 at 12:20 PM
The wonders of jet lag. Asleep at 8pm, awake at 3am.
But still, I got to see this sunrise from my patio.
Morning all!
September 29, 2025 at 5:44 AM
1/3 It’s Not Magic is finally out in the world.

This day has been a long time coming. Seeing my scribbles and notes come to life like this has been emotional, challenging and sometimes exhausting. But mostly, I’m grateful that it’s now in your hands.
September 25, 2025 at 10:08 AM
1/3 Leaders often underestimate just how closely they are observed.

The way you speak, behave and respond sets the tone for what’s acceptable - whether you realise it or not.
September 23, 2025 at 10:40 AM
1/2 Brilliance is overrated.

Exceptional leaders aren’t defined by rare, dramatic moments. They’re shaped by consistency in the quiet, deliberate actions that compound over time.

That’s where real leadership begins.
September 19, 2025 at 11:01 AM
1/4 If you’re building a team, you don’t need robots - you need real, emotional, passionate and yes, sometimes unpredictable people.
September 17, 2025 at 11:03 AM
Culture isn’t built on the values you have framed on a wall. It’s built by what you allow in the room.

When people see bad behaviour go unchecked, it sets a standard.

Tolerate it once, and it becomes the baseline.

Call it out, and you’ll create conditions for something better.
September 16, 2025 at 11:02 AM
1/4 The first physical copy of my new book is finally in my hands.

Seeing scribbled notes become something real…and that fresh new book smell!
September 15, 2025 at 8:02 AM
My thoughts on the murder of Charlie Kirk.

Danger lies not in Kirk as an individual but in the environment that made his brand of politics possible and his killing predictable.

But when murder is justified as a response to speech, the cycle of violence accelerates.
September 11, 2025 at 9:14 AM
1/2 Is it normal to show up at work the same way you show up at home?

At home, I watch cartoons and lean into the more childish, silly side of myself.

But in the office, especially when someone needs support, that version of myself wouldn’t be appropriate.
September 10, 2025 at 11:31 AM
1/2 The skills that will make you a great leader often feel counterintuitive.

Because great leadership requires sacrifice - of comfort, ego, and always being right.

That’s the difference between being assigned a leadership role and committing to taking on the responsibility of being a great one.
September 9, 2025 at 5:03 PM
That voice in your head? The one that shows up after a setback to tell you you’ve failed? That voice isn’t you.

Recognise it, name it and ignore it. You are the one listening, so you are the one who gets to decide what happens next.
September 8, 2025 at 11:01 AM
1/3 I’ve got an exciting announcement for those of you planning to pre-order my book!

My upcoming book, It’s Not Magic: The Ordinary Skills of Exceptional Leaders, is now part of the @BNBuzz pre-order sale.
September 3, 2025 at 11:04 AM
1/4 In a few weeks, my new book ‘It’s Not Magic: The Ordinary Skills of Exceptional Leaders’ will be in your hands - and I can’t wait for you to read it.

From scribbles in my notes to pages on a shelf, this book has been a long time coming.
September 2, 2025 at 7:30 AM
Leadership isn’t always about what you’re capable of achieving.

Sometimes, it’s about what you’re capable of empowering others to become.

Either way, you still have to show up, set the standard and put in the work.
August 29, 2025 at 8:33 AM
1/2 Receiving credit for the work you do should follow effort, not hierarchy.

Too often, I hear about managers claiming recognition simply because their name is on the project, while the real work happens quietly, behind the scenes.
August 27, 2025 at 7:30 AM
1/3 We all like to think we are magic every now and then!

Whether it’s the perfectly delivered presentation or the ability to calm and command a room.
August 26, 2025 at 7:31 AM