Joe Gollner
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joegollner.bsky.social
Joe Gollner
@joegollner.bsky.social
A fixation on "content" infuses my working life (through my management consultancy / solution integration firm - Gnostyx Research) as well as my unending academic studies (currently a Doctoral Researcher in Management at Lancaster University).
Our discussion was a delight. And it got me thinking...which usually leads to trouble.
What do we mean when we talk about "content"? Joe Gollner has thought about this core #contentStrategy concept as long as anyone. His seven-layered definition of #content covers the subject from basic terminology about it to its role as a valuable enterprise asset.

ellessmedia.com/csi/joe-goll...
Joe Gollner: a multi-layered definition of the "content" concept
Joe Gollner has worked with content from its earliest days and has crafted a multi-layered definition to account for is many aspects.
ellessmedia.com
November 21, 2024 at 5:17 AM