Other ways that was used to intensify emotional tension was the scenes that were captured. For example showing the community playing and having fun but then another racial group crashes the fun and that depicts a form of racial and emotional tension.

Other ways that was used to enhance the tense atmosphere was the heat lamps and the sweat seen on actors because it shows the way heat can add on to tension. People can easily get triggered during extreme heat.

The ad shows common liquids being spilled like juice and water and that matches the plain-folks pitch because these liquids are commonly spilt throughout everyday. It shows the "mom" and "dad" using the towels to quickly clean it up and that emphasizes the ease of cleaning by using bounty.

Everybody uses their phones these days and by implementing a button on the phone it makes it seem easier for people to take pictures and adjust lighting and edit the photo before taking the photo.

The accessibility that the T.V and radios gave to people made it easy to listen to things and view things while being at home without having to go out and buy newspapers.

People often trash on opinions that do not fit their belief and search more on the social media posts that fit their bias while continuing to attack opinions that oppose theirs.