Matt Hyman
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hymiepie.bsky.social
Matt Hyman
@hymiepie.bsky.social
Adtech veteran
Ex Google
Ex FreeWheel/Comcast
Man of many voices
Hobbyist tinkerer
All things Disney

I reject your reality and substitute my own
Omnipresence at it’s finest
November 25, 2024 at 12:31 AM
“No, we won’t favor our own DSP’s demand over others. Why would you think we would?” ~Google…er…TTD
November 20, 2024 at 2:03 PM
Exactly! I’ve always envisioned dynamic ads on radios/tvs within a FPS as your “inspecting” houses 🤩
November 19, 2024 at 12:51 PM
I’d caveat that with the only limit being disruption to the gaming experience. Organic ads that feel natural to the experience of the game would be welcome and encouraged, but anything to bring the user out of the “zone” of the game may very well be met with backlash.
November 19, 2024 at 12:48 PM