Hustle Badger
@hustlebadger.bsky.social
Practical advice for Product Leaders
Wiki | Templates | Courses | Live Classes | Events
https://www.hustlebadger.com
Wiki | Templates | Courses | Live Classes | Events
https://www.hustlebadger.com
How much discovery is enough?
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
November 19, 2025 at 1:08 PM
How much discovery is enough?
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
How much discovery is enough?
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
November 19, 2025 at 1:07 PM
How much discovery is enough?
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
That's a tricky question to answer, because as always "it depends"...
Let's start at the beginning.
4x real decks that landed CPO / VP Product roles
Most CPO interviews involve a presentation round.
🧵1/7
Most CPO interviews involve a presentation round.
🧵1/7
November 4, 2025 at 1:30 PM
4x real decks that landed CPO / VP Product roles
Most CPO interviews involve a presentation round.
🧵1/7
Most CPO interviews involve a presentation round.
🧵1/7
PM Playbook: Product Strategy
𝟭: 𝗢𝗕𝗝𝗘𝗖𝗧𝗜𝗩𝗘
What does success look like?
Objective = mission (qual) + measure (quant)
Mission: an inspiring statement
Metric: Move [metric] from [baseline] to [target] by [deadline]
🧵1/14
𝟭: 𝗢𝗕𝗝𝗘𝗖𝗧𝗜𝗩𝗘
What does success look like?
Objective = mission (qual) + measure (quant)
Mission: an inspiring statement
Metric: Move [metric] from [baseline] to [target] by [deadline]
🧵1/14
October 29, 2025 at 10:15 AM
PM Playbook: Product Strategy
𝟭: 𝗢𝗕𝗝𝗘𝗖𝗧𝗜𝗩𝗘
What does success look like?
Objective = mission (qual) + measure (quant)
Mission: an inspiring statement
Metric: Move [metric] from [baseline] to [target] by [deadline]
🧵1/14
𝟭: 𝗢𝗕𝗝𝗘𝗖𝗧𝗜𝗩𝗘
What does success look like?
Objective = mission (qual) + measure (quant)
Mission: an inspiring statement
Metric: Move [metric] from [baseline] to [target] by [deadline]
🧵1/14
🔥 Our FREE class schedule is updated 🔥
Every Hustle Badger webinar is about practical skills:
> Driving Impact
> AI Evals
> Leading without Authority
> World Class Product Orgs
> Working with sales
& more
👉 luma.com/hustlebadger...
#product #productmanagement
Every Hustle Badger webinar is about practical skills:
> Driving Impact
> AI Evals
> Leading without Authority
> World Class Product Orgs
> Working with sales
& more
👉 luma.com/hustlebadger...
#product #productmanagement
October 24, 2025 at 11:04 AM
🔥 Our FREE class schedule is updated 🔥
Every Hustle Badger webinar is about practical skills:
> Driving Impact
> AI Evals
> Leading without Authority
> World Class Product Orgs
> Working with sales
& more
👉 luma.com/hustlebadger...
#product #productmanagement
Every Hustle Badger webinar is about practical skills:
> Driving Impact
> AI Evals
> Leading without Authority
> World Class Product Orgs
> Working with sales
& more
👉 luma.com/hustlebadger...
#product #productmanagement
𝗕𝟮𝗕 𝘃𝘀. 𝗕𝟮𝗖 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
There are two ways to build a big business:
• Charge a lot of people a small amount (B2C mass market)
• Charge a few people a very big amount (Enterprise B2B)
There are two ways to build a big business:
• Charge a lot of people a small amount (B2C mass market)
• Charge a few people a very big amount (Enterprise B2B)
October 23, 2025 at 12:24 PM
𝗕𝟮𝗕 𝘃𝘀. 𝗕𝟮𝗖 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
There are two ways to build a big business:
• Charge a lot of people a small amount (B2C mass market)
• Charge a few people a very big amount (Enterprise B2B)
There are two ways to build a big business:
• Charge a lot of people a small amount (B2C mass market)
• Charge a few people a very big amount (Enterprise B2B)
PMs work on the 𝗽𝗿𝗼𝗱𝘂𝗰𝘁.
Product leaders work on the 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗼𝗿𝗴.
The test of a good leader is simple:
Are your teams successful?
Product leaders work on the 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗼𝗿𝗴.
The test of a good leader is simple:
Are your teams successful?
October 22, 2025 at 11:00 AM
PMs work on the 𝗽𝗿𝗼𝗱𝘂𝗰𝘁.
Product leaders work on the 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗼𝗿𝗴.
The test of a good leader is simple:
Are your teams successful?
Product leaders work on the 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗼𝗿𝗴.
The test of a good leader is simple:
Are your teams successful?
“𝙒𝙚 𝙣𝙚𝙚𝙙 𝙩𝙤 𝙧𝙚𝙥𝙡𝙖𝙘𝙚 𝙤𝙪𝙧 𝙚𝙣𝙩𝙞𝙧𝙚 𝙥𝙧𝙤𝙙𝙪𝙘𝙩 𝙩𝙚𝙖𝙢”
Um, ok, let’s talk about this for a moment…
Plenty of CEOs and non product leaders are frustrated with the results they see from their product teams.
🧵1/13
Um, ok, let’s talk about this for a moment…
Plenty of CEOs and non product leaders are frustrated with the results they see from their product teams.
🧵1/13
October 21, 2025 at 9:02 AM
“𝙒𝙚 𝙣𝙚𝙚𝙙 𝙩𝙤 𝙧𝙚𝙥𝙡𝙖𝙘𝙚 𝙤𝙪𝙧 𝙚𝙣𝙩𝙞𝙧𝙚 𝙥𝙧𝙤𝙙𝙪𝙘𝙩 𝙩𝙚𝙖𝙢”
Um, ok, let’s talk about this for a moment…
Plenty of CEOs and non product leaders are frustrated with the results they see from their product teams.
🧵1/13
Um, ok, let’s talk about this for a moment…
Plenty of CEOs and non product leaders are frustrated with the results they see from their product teams.
🧵1/13
🚀 The 7 Powers Framework: Establish your competitive moat 🚀
“The forces of competition are incredibly strong….and if you don’t read 7 Powers you’re going to die a lot sooner.”
– Reed Hastings, CEO and Co-Founder, Netflix
1/8
“The forces of competition are incredibly strong….and if you don’t read 7 Powers you’re going to die a lot sooner.”
– Reed Hastings, CEO and Co-Founder, Netflix
1/8
October 17, 2025 at 12:45 PM
🚀 The 7 Powers Framework: Establish your competitive moat 🚀
“The forces of competition are incredibly strong….and if you don’t read 7 Powers you’re going to die a lot sooner.”
– Reed Hastings, CEO and Co-Founder, Netflix
1/8
“The forces of competition are incredibly strong….and if you don’t read 7 Powers you’re going to die a lot sooner.”
– Reed Hastings, CEO and Co-Founder, Netflix
1/8
🔥 NEW COURSE LAUNCHED! 🔥 AI AGENTS 🔥
Master n8n. Build 12x agents by the end of the course.
4 weeks long, will save you many more weeks fo your life.
£29 p.m. / £299 p.a.
www.hustlebadger.com/courses/ai-a...
Master n8n. Build 12x agents by the end of the course.
4 weeks long, will save you many more weeks fo your life.
£29 p.m. / £299 p.a.
www.hustlebadger.com/courses/ai-a...
October 16, 2025 at 2:54 PM
🔥 NEW COURSE LAUNCHED! 🔥 AI AGENTS 🔥
Master n8n. Build 12x agents by the end of the course.
4 weeks long, will save you many more weeks fo your life.
£29 p.m. / £299 p.a.
www.hustlebadger.com/courses/ai-a...
Master n8n. Build 12x agents by the end of the course.
4 weeks long, will save you many more weeks fo your life.
£29 p.m. / £299 p.a.
www.hustlebadger.com/courses/ai-a...
🚨𝗙𝗥𝗘𝗘 𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧 𝗖𝗟𝗔𝗦𝗦 𝗙𝗢𝗥 𝗣𝗠𝗦 | TODAY 🚨
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
October 15, 2025 at 1:04 PM
🚨𝗙𝗥𝗘𝗘 𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧 𝗖𝗟𝗔𝗦𝗦 𝗙𝗢𝗥 𝗣𝗠𝗦 | TODAY 🚨
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
How to set up a product org for success?
Here's a checklist ...
𝗦𝗤𝗨𝗔𝗗
✅ 𝗚𝗼𝗮𝗹 - a clear objective that is inspiring, and can be quantitatively defined
✅ 𝗥𝗼𝗹𝗲𝘀 – Clear who does what
🧵1/14
Here's a checklist ...
𝗦𝗤𝗨𝗔𝗗
✅ 𝗚𝗼𝗮𝗹 - a clear objective that is inspiring, and can be quantitatively defined
✅ 𝗥𝗼𝗹𝗲𝘀 – Clear who does what
🧵1/14
October 14, 2025 at 9:02 AM
How to set up a product org for success?
Here's a checklist ...
𝗦𝗤𝗨𝗔𝗗
✅ 𝗚𝗼𝗮𝗹 - a clear objective that is inspiring, and can be quantitatively defined
✅ 𝗥𝗼𝗹𝗲𝘀 – Clear who does what
🧵1/14
Here's a checklist ...
𝗦𝗤𝗨𝗔𝗗
✅ 𝗚𝗼𝗮𝗹 - a clear objective that is inspiring, and can be quantitatively defined
✅ 𝗥𝗼𝗹𝗲𝘀 – Clear who does what
🧵1/14
How do you know if your product team is performing?
Answer: AUDIT THEM.
Without an audit, views are subjective. But you might feel it.
🧵1/8
Answer: AUDIT THEM.
Without an audit, views are subjective. But you might feel it.
🧵1/8
October 13, 2025 at 12:03 PM
How do you know if your product team is performing?
Answer: AUDIT THEM.
Without an audit, views are subjective. But you might feel it.
🧵1/8
Answer: AUDIT THEM.
Without an audit, views are subjective. But you might feel it.
🧵1/8
🚨𝗙𝗥𝗘𝗘 𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧 𝗖𝗟𝗔𝗦𝗦 𝗙𝗢𝗥 𝗣𝗠𝗦 | 𝗢𝗖𝗧 𝟭𝟱𝗧𝗛 🚨
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
October 12, 2025 at 1:27 PM
🚨𝗙𝗥𝗘𝗘 𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧 𝗖𝗟𝗔𝗦𝗦 𝗙𝗢𝗥 𝗣𝗠𝗦 | 𝗢𝗖𝗧 𝟭𝟱𝗧𝗛 🚨
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
Let's face it: project management is a core skill.
There are times when you just have to get a big, important project done, and the CEO will be on your back if it doesn't happen on time.
👉 Sign up here - luma.com/5yfbn5t5
🧵1/8
Handling senior stakeholders can be tricky. Our top tips for managing up:
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October 10, 2025 at 11:30 AM
Handling senior stakeholders can be tricky. Our top tips for managing up:
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“𝘔𝘢𝘯𝘢𝘨𝘦𝘳𝘴 𝘢𝘳𝘦 𝘥𝘦𝘢𝘥. 𝘌𝘯𝘵𝘳𝘺 𝘭𝘦𝘷𝘦𝘭 𝘪𝘴 𝘥𝘦𝘢𝘥. 𝘚𝘶𝘱𝘦𝘳-𝘐𝘊𝘴 𝘢𝘳𝘦 𝘵𝘩𝘦 𝘧𝘶𝘵𝘶𝘳𝘦!” .... Seriously?!
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🧵1/6
October 9, 2025 at 12:04 PM
“𝘔𝘢𝘯𝘢𝘨𝘦𝘳𝘴 𝘢𝘳𝘦 𝘥𝘦𝘢𝘥. 𝘌𝘯𝘵𝘳𝘺 𝘭𝘦𝘷𝘦𝘭 𝘪𝘴 𝘥𝘦𝘢𝘥. 𝘚𝘶𝘱𝘦𝘳-𝘐𝘊𝘴 𝘢𝘳𝘦 𝘵𝘩𝘦 𝘧𝘶𝘵𝘶𝘳𝘦!” .... Seriously?!
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🚨𝗙𝗥𝗘𝗘 𝗝𝗢𝗕𝗦 𝗧𝗢 𝗕𝗘 𝗗𝗢𝗡𝗘 𝗖𝗟𝗔𝗦𝗦 𝗧𝗢𝗗𝗔𝗬 | 𝗶𝗻 𝟯 𝗵𝗼𝘂𝗿𝘀 🚨
Led by our very own @Ed Biden
Don't miss out, 👉 sign up here - luma.com/hk3u7ynx
Led by our very own @Ed Biden
Don't miss out, 👉 sign up here - luma.com/hk3u7ynx
October 8, 2025 at 1:03 PM
🚨𝗙𝗥𝗘𝗘 𝗝𝗢𝗕𝗦 𝗧𝗢 𝗕𝗘 𝗗𝗢𝗡𝗘 𝗖𝗟𝗔𝗦𝗦 𝗧𝗢𝗗𝗔𝗬 | 𝗶𝗻 𝟯 𝗵𝗼𝘂𝗿𝘀 🚨
Led by our very own @Ed Biden
Don't miss out, 👉 sign up here - luma.com/hk3u7ynx
Led by our very own @Ed Biden
Don't miss out, 👉 sign up here - luma.com/hk3u7ynx
4x ways to build credibility quickly in a new role
You’ve just started a new job as a PM.
You want to establish yourself FAST.
Quick wins shipping value are great, but these usually follow quick INSIGHTS.
🧵1/11
You’ve just started a new job as a PM.
You want to establish yourself FAST.
Quick wins shipping value are great, but these usually follow quick INSIGHTS.
🧵1/11
October 8, 2025 at 11:02 AM
4x ways to build credibility quickly in a new role
You’ve just started a new job as a PM.
You want to establish yourself FAST.
Quick wins shipping value are great, but these usually follow quick INSIGHTS.
🧵1/11
You’ve just started a new job as a PM.
You want to establish yourself FAST.
Quick wins shipping value are great, but these usually follow quick INSIGHTS.
🧵1/11
Agile ceremonies are the WORST
They are boring, low value and take up too much time
The meetings aren't fundamentally flawed
But all too often teams are going through the motions
Agile ceremonies are all about performance
Are you getting good value-for-time out of them?
🧵1/10
They are boring, low value and take up too much time
The meetings aren't fundamentally flawed
But all too often teams are going through the motions
Agile ceremonies are all about performance
Are you getting good value-for-time out of them?
🧵1/10
October 7, 2025 at 11:44 AM
Agile ceremonies are the WORST
They are boring, low value and take up too much time
The meetings aren't fundamentally flawed
But all too often teams are going through the motions
Agile ceremonies are all about performance
Are you getting good value-for-time out of them?
🧵1/10
They are boring, low value and take up too much time
The meetings aren't fundamentally flawed
But all too often teams are going through the motions
Agile ceremonies are all about performance
Are you getting good value-for-time out of them?
🧵1/10
✅ ✅ ✅ Templates for Product Managers ✅ ✅
Many of our templates are 𝗙𝗥𝗘𝗘. All come with:
• Detailed how-to guide
• Explanation of the principles
So you know how to adapt and apply them.
Get them here: www.hustlebadger.com/what-do-prod...
🧵1/8
Many of our templates are 𝗙𝗥𝗘𝗘. All come with:
• Detailed how-to guide
• Explanation of the principles
So you know how to adapt and apply them.
Get them here: www.hustlebadger.com/what-do-prod...
🧵1/8
October 6, 2025 at 12:45 PM
✅ ✅ ✅ Templates for Product Managers ✅ ✅
Many of our templates are 𝗙𝗥𝗘𝗘. All come with:
• Detailed how-to guide
• Explanation of the principles
So you know how to adapt and apply them.
Get them here: www.hustlebadger.com/what-do-prod...
🧵1/8
Many of our templates are 𝗙𝗥𝗘𝗘. All come with:
• Detailed how-to guide
• Explanation of the principles
So you know how to adapt and apply them.
Get them here: www.hustlebadger.com/what-do-prod...
🧵1/8
🚨𝗙𝗥𝗘𝗘 𝗝𝗢𝗕𝗦 𝗧𝗢 𝗕𝗘 𝗗𝗢𝗡𝗘 𝗖𝗟𝗔𝗦𝗦 | 𝗢𝗖𝗧 𝟴𝗧𝗛 🚨
Led by our very own @Ed Biden
Sign up here - luma.com/hk3u7ynx
𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗝𝗼𝗯𝘀 𝗧𝗼 𝗕𝗲 𝗗𝗼𝗻𝗲?
JTBD is one of those frameworks where everyone has their own "mix"
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Led by our very own @Ed Biden
Sign up here - luma.com/hk3u7ynx
𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗝𝗼𝗯𝘀 𝗧𝗼 𝗕𝗲 𝗗𝗼𝗻𝗲?
JTBD is one of those frameworks where everyone has their own "mix"
🧵1/9
October 5, 2025 at 11:15 AM
🚨𝗙𝗥𝗘𝗘 𝗝𝗢𝗕𝗦 𝗧𝗢 𝗕𝗘 𝗗𝗢𝗡𝗘 𝗖𝗟𝗔𝗦𝗦 | 𝗢𝗖𝗧 𝟴𝗧𝗛 🚨
Led by our very own @Ed Biden
Sign up here - luma.com/hk3u7ynx
𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗝𝗼𝗯𝘀 𝗧𝗼 𝗕𝗲 𝗗𝗼𝗻𝗲?
JTBD is one of those frameworks where everyone has their own "mix"
🧵1/9
Led by our very own @Ed Biden
Sign up here - luma.com/hk3u7ynx
𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗝𝗼𝗯𝘀 𝗧𝗼 𝗕𝗲 𝗗𝗼𝗻𝗲?
JTBD is one of those frameworks where everyone has their own "mix"
🧵1/9
Let's talk about 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗗𝗲𝗯𝘁, especially in B2B / enterprise...
• What it is
• How to solve it
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• What it is
• How to solve it
🧵1/12
October 3, 2025 at 9:30 AM
Let's talk about 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗗𝗲𝗯𝘁, especially in B2B / enterprise...
• What it is
• How to solve it
🧵1/12
• What it is
• How to solve it
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🎯🎯🎯 𝟭𝟱𝘅 𝗥𝗲𝗮𝗹 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗘𝘅𝗮𝗺𝗽𝗹𝗲𝘀 🎯🎯🎯
At Hustle Badger we've put together a massive Miro board with:
• 5x detailed strategy write ups
• 5x strategy working documents
🧵1/6
At Hustle Badger we've put together a massive Miro board with:
• 5x detailed strategy write ups
• 5x strategy working documents
🧵1/6
October 2, 2025 at 10:50 AM
🎯🎯🎯 𝟭𝟱𝘅 𝗥𝗲𝗮𝗹 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗘𝘅𝗮𝗺𝗽𝗹𝗲𝘀 🎯🎯🎯
At Hustle Badger we've put together a massive Miro board with:
• 5x detailed strategy write ups
• 5x strategy working documents
🧵1/6
At Hustle Badger we've put together a massive Miro board with:
• 5x detailed strategy write ups
• 5x strategy working documents
🧵1/6
Product teams cost between $700k to $1.5M per year, so choosing what to work on is important.
But how do you prioritize your backlog?
🧵1/8
But how do you prioritize your backlog?
🧵1/8
October 1, 2025 at 8:45 AM
Product teams cost between $700k to $1.5M per year, so choosing what to work on is important.
But how do you prioritize your backlog?
🧵1/8
But how do you prioritize your backlog?
🧵1/8
🚨FREE LIVE CLASS TOMORROW: METRICS FUNDAMENTALS 🚨
Led by @edbiden | 5pm GMT
* Metrics, events and triggers
* Leading and lagging metrics
* Useful metric qualities
* Inputs, outputs and models
* Northstar metrics
Sign up - luma.com/slzxlyme
Led by @edbiden | 5pm GMT
* Metrics, events and triggers
* Leading and lagging metrics
* Useful metric qualities
* Inputs, outputs and models
* Northstar metrics
Sign up - luma.com/slzxlyme
September 30, 2025 at 9:30 AM
🚨FREE LIVE CLASS TOMORROW: METRICS FUNDAMENTALS 🚨
Led by @edbiden | 5pm GMT
* Metrics, events and triggers
* Leading and lagging metrics
* Useful metric qualities
* Inputs, outputs and models
* Northstar metrics
Sign up - luma.com/slzxlyme
Led by @edbiden | 5pm GMT
* Metrics, events and triggers
* Leading and lagging metrics
* Useful metric qualities
* Inputs, outputs and models
* Northstar metrics
Sign up - luma.com/slzxlyme