John Paul Hernandez
hellojohnpaul.bsky.social
John Paul Hernandez
@hellojohnpaul.bsky.social
B2B SaaS content writer. Follow me for writing and marketing tips.
Atomic Habits in 50 years. A Penguin Classic. As it should be.
December 11, 2025 at 1:37 PM
I think a mobile coffee cart like this would be amazing (and I would argue quite needed).

The differentiator is moving away from a minimal or Gatsby-style design for mobile coffee trucks and opting for a bright, traditional artisan look; instead of grab and go, it’s sip and stay.
November 18, 2025 at 12:55 AM
Reading a book about the sea, as I’m lounging on the Space Coast, waiting for the Blue Origin launch.
November 9, 2025 at 8:28 PM
Visiting the local dairy farm with NEO. Don’t know what all the fuss is about.
October 30, 2025 at 1:48 AM
The strange history and quiet wisdom of Spanish moss. New essay coming out this Friday! Make sure to subscribe to curioussardine.substack.com

Over 3,500 reads since launching a few weeks ago!
October 30, 2025 at 1:08 AM
Smellfungus is my new word.
October 23, 2025 at 1:50 PM
Taste testing at the dairy farm
October 19, 2025 at 12:06 AM
There’s nothing better.
October 17, 2025 at 1:37 AM
Just picked up a typewriter-style keyboard and I’m loving the look and feel. There’s something analog and authentic about it that’s hard to beat.
The downside? I’m typing clumsier than Bambi taking his first steps.
June 5, 2025 at 6:49 PM
One of my favorite use cases for ChatGPT image creation is asking it to create a Kindle cover for public domain books.

I get the ebook from Project Gutenberg. Then I upload and format the ePub in Calibre.
April 14, 2025 at 1:14 PM
I just think it's a disservice to the founding fathers and their multi-lingual heritage. They all spoke and wrote in multiple languages. Knew law through the french system.... and Ben Franklin published the first German newspaper (Die Philadelphische Zeitung).
February 28, 2025 at 9:18 PM
Grok helped me make a fishing simulation game. But it won't let me reel the fish back up, so I can't catch it for some reason. So it's basically real life.
February 28, 2025 at 1:04 AM
Reddit continues to influence SEO but now with Answers it’s going to get much more exciting with new opportunities.

Brands can:

-Optimize for Answers search
-Repurpose existing content and offer pieces within communities
January 14, 2025 at 3:36 PM
Bookshelves aren’t enough. Adding floating shelves across walls in the office.

I want access to books and information throughout the house.
January 13, 2025 at 6:14 PM
This was a great (and highly requested feature) for the Amazon Scribe. I'm excited to read and annotate like I would with a physical book but on Kindle.
January 9, 2025 at 10:47 PM
For much of my freelance career, I’ve viewed creativity through two distinct lenses: the artist and the craftsperson.

I thought they were opposites, pulling me in different directions.
January 9, 2025 at 3:12 PM
I’m thoroughly enjoying this podcast.
January 8, 2025 at 12:42 PM
After two weeks of these seeds in the soil, I almost threw the cup away. In a split second decision, I decided to put it back.

Now I have several sprouts that will turn into beautiful sweet pepper plants.

Makes me think of how often we self destruct progress because of impatience.
January 5, 2025 at 2:38 AM
Resilience isn’t about blindly pushing through. Like Magness says in Do Hard Things, it’s about having the space to make the right choice.
January 5, 2025 at 1:49 AM
Reading the first Bourne book. While I enjoy the movies, it’s nice to read it without the loud action sequences—just enjoying the story for what it is.
December 28, 2024 at 11:32 PM
Depends what country and city in EU
December 14, 2024 at 4:41 PM
A rare glimpse of a content writer’s state of mind
December 8, 2024 at 1:59 PM
Sustainable, long-term growth business is literally just planting seeds everyday.
November 28, 2024 at 3:27 AM
Helene hitting West Coast FL and the panhandle is always scary, no matter the strength. Houses aren't built like modern Miami and SOFLO.
September 25, 2024 at 9:59 PM
My first left-handed notebook.

Pretty cool.
September 14, 2024 at 12:25 AM