Very cool, congrats 👏

If you mean the trend of "shoving AI into everything", then I definitely agree.

The first web designs I presented to my instructor should have caused them to burst out in laughter.

Thankfully they've probably seen it all and were able to keep their composure.

I've learned a few things since then...and it's funny looking back on it.

We're not ready for AI. We're barely surviving social media.

Does anyone working in the industry acknowledge that the foundation of the entire field is troves of stolen data or...nah?

Absolutely agree.

I consider that to be the art of it.

They say there's "nothing new under the sun". Which, I do believe is true in many cases.

The creative embellishment is up to each of us, and perhaps another critical element I overlooked. :)

Good callout!

Build your own platform and audience.

Your website and newsletter should be the main hub.

All other platforms are secondary traffic drivers, in which you're meeting the audience where they're currently at.

Don't rebuild every time. Bring your audience with you.

What do you think I've left out?

Aside from t&c and the privacy policy.

Products/shop: It should go without saying, but your business doesn't exist without an offer.

Having a way to deliver value and take payments is the minimum you need to be in the game.

Articles/blog: SEO is still important in 2025. Your website shouldn't just be where you sell products. It's a great place to share your knowledge

Don't be at the mercy of fickle social media billionaires. Build YOUR content library, build YOUR business. Not theirs.

Newsletter: The money is in the list. It can't be said enough. It's the easiest way to increase your profit and keep you connected with YOUR valued followers.