Heather Hollman
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h-hollman.bsky.social
Heather Hollman
@h-hollman.bsky.social
PhD candidate in the @BMedLab | physical activity, postpartum health, lumbopelvic pain, behaviour change, and running-related injury research | she/her
Future research is needed to define the number of persona profiles amongst unique samples and to evaluate the effectiveness of population-level interventions that are informed by the algorithm.
October 16, 2025 at 8:41 PM
Public education campaigns who are interested in promoting widespread physical activity can use the physical activity persona profile classification to more precisely curate and target promotion material.
October 16, 2025 at 8:41 PM
Key points:

We developed a simple 4-item physical activity persona profile classification, informed by behavior change theories that can be used to monitor physical activity intentions, behavior, adoption, and maintenance.
October 16, 2025 at 8:41 PM