Agreed!

Yeah I mean I’m all for Mike’s change of penalties coming before ET but please keep the period id for penalties as 5 and ET as 3 and 4.

I believe the engineers working on your broadcast tracking data would respectfully disagree.

I think what can change is how effectively decision-makers (and which decision-makers) are using this information in their processes. However infrastructure doesn't get built or disappear overnight - even as analytics staffers come and go.