Good Food Institute Europe
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gfieurope.org
Good Food Institute Europe
@gfieurope.org
Nonprofit think-tank advancing plant-based, fermentation-made and cultivated meat in Europe to build a better food system for people, planet and animals.
🚨Breaking: EU Parliament votes to adopt plant-based labelling ban, prohibiting the use of meaty terms like 'sausage' that Europeans have used for over a century to apply to plant-protein foods. Learn more: gfieurope.org/blog/eu-poli
October 8, 2025 at 3:57 PM
EU-level labelling bans restricting nomenclature on plant-based meat could be back on the menu, with two different sets of planned restrictions tabled in recent months.

See our new blog for an overview: gfieurope.org/blog/eu-poli...
September 19, 2025 at 1:37 PM
We’re proud to be recognised by Mieux Donner as one of their most effective climate charities of 2024, and to be able to work to help protect our beautiful European landscapes. Check out their guide here: mieuxdonner.org/climate-map-...
September 12, 2025 at 11:50 AM
📰 Our July newsletter is out! 📰 Check out the latest alternative protein news across Europe in this month's edition of the GFI Europe newsletter, including key upcoming events, opportunities and resources.
All this and more here👇
www.linkedin.com/pulse/eu-ple...
July 21, 2025 at 9:45 AM
🤿 Deep dive 🤿The DACH region is an innovation powerhouse – with many teams at the cutting edge of research driving protein diversification. Dive into this diverse and dynamic ecosystem in our new page (available in English and German): gfieurope.org/de/forschung...
July 11, 2025 at 10:08 AM
🗳️ Policy update 🗳️ The European Parliament has just voted on its Report on the future of the EU biotechnology and biomanufacturing sector, paving the way for the forthcoming Biotech Act.
Read more on the report: www.europarl.europa.eu/doceo/docume...
July 10, 2025 at 1:15 PM
📅 Upcoming event! 📅 The NAPIC Inaugural Conference brings together diverse stakeholders to foster collaboration, address sector challenges, and drive the transition towards sustainable, nutritious, and accessible protein sources.

Register now: napic.ac.uk/napic-inaugu...
July 9, 2025 at 12:45 PM
🐟🔬Dive into the future of cultivated seafood at Fish & CHIPS, a virtual collaborative huddle hosted by @gfi.org, where cultivated seafood researchers and innovators converge to connect and conquer technical challenges.
Learn more and register: airtable.com/appMgYRlJ6w8...
July 7, 2025 at 10:30 AM
⚖ Policy update! ⚖ Europe's food innovators are set to benefit from funding opportunities worth €350 million and plans to scale up fermentation technologies outlined in today's EU Strategy for European Life Sciences.
Read more: ec.europa.eu/commission/p...
July 2, 2025 at 12:03 PM
⚖️Regulatory update⚖️ New initiative from the UK’s Food Standards Agency and Food Standards Scotland offers a business support service to help companies trying to bring cultivated meat to the market – with plans to extend this to precision fermentation, too.
Read more: www.food.gov.uk/news-alerts/...
June 26, 2025 at 10:19 AM
🔎 Open science matters – especially in the field of alternative proteins, where much of the research is conducted privately, and there is insufficient public funding available for the most impactful research and development.
Check our guide to publishing free research: gfieurope.org/wp-content/u...
June 24, 2025 at 2:34 PM
🥩📝 What nomenclature and labelling will best support consumers to make informed decisions on purchasing cultivated meat in Europe?
Our latest blog breaks down the key findings from groundbreaking new research commissioned by GFI Europe in partnership with Opinium. ⬇️
gfieurope.org/blog/researc...
June 23, 2025 at 9:58 AM
📰 Our June newsletter is out! 📰 Check out the latest alternative protein news across Europe in this month's edition of the GFI Europe newsletter, including key upcoming events, opportunities and resources.
All this and more here 👇
www.linkedin.com/pulse/afford...
June 23, 2025 at 7:37 AM
🔬Research funding opportunity!🔬
The latest Horizon Europe deadlines are fast approaching, and our blog unpacks the exciting opportunities for the region’s food innovators: gfieurope.org/blog/horizon...
June 19, 2025 at 11:58 AM
📋 What does the FAO say about food safety in precision fermentation?
Our latest blog examines the new FAO report, which demonstrates how existing food safety considerations and frameworks can be applied to precision fermentation.
💡 Read the key insights: gfieurope.org/blog/food-sa...
June 17, 2025 at 1:35 PM
Visit gfieurope.org/european-pla... to read the full reports for France, Germany, Italy, the Netherlands, Spain and the UK – available in English and local languages.
11/11
June 11, 2025 at 7:20 AM
Helen Breewood, Senior Market and Consumer Insights Manager at GFI Europe: “The rise of private-label options demonstrates that affordability is essential for reaching a wider market, and that plant-based foods are becoming more mainstream, with retailers investing in their own ranges.”
10/11
June 11, 2025 at 7:20 AM
Some traditional options like tofu also saw growth, but plant-based meat saw significantly higher sales volumes – despite being a far younger category.
9/11
June 11, 2025 at 7:20 AM
🇬🇧 The UK:
🔹Certain categories bucked the trend, as sales volume rose 10.4% for barista milk, 6.3% for yoghurt, 3.3% for cream and 2.2% for seafood in 2024.
🔹32% of households bought plant-based meat and 32% bought plant-based milk at least once in 2024.
8/11
June 11, 2025 at 7:20 AM
🇪🇸 Spain:
🔹Private-label sales volume was up 13.1% in 2024, versus 2.9% growth for branded.
🔹Plant-based yoghurt sales volume rebounded, with a 16.7% increase in 2024.
🔹46% of households bought plant-based milk and 22% bought plant-based meat at least once in 2024.
7/11
June 11, 2025 at 7:20 AM
🇳🇱 The Netherlands:
🔹Despite a tough general climate, plant-based yoghurt saw 4.9% growth in sales volume in 2024, possibly driven by falling prices.
🔹In plant-based meat, cooking ingredients like mince have been more resilient than centre-plate formats.
6/11
June 11, 2025 at 7:20 AM
🇮🇹 Italy:
🔹 Private-label sales volume was up 11.8% in 2024, versus 1.9% growth for branded.
🔹 Strongest growth was seen in plant-based cheese, which was up 43.2% in volume from 2022 to 2024.
5/11
June 11, 2025 at 7:20 AM
🇩🇪 Germany:
🔹37% of households bought plant-based milk and 32% bought plant-based meat at least once in 2024.
🔹Private-label sales were up 13.9% in volume in 2024, with branded sales volume staying level.
4/11
June 11, 2025 at 7:20 AM
🇫🇷 France:
🔹Private-label products are driving sales volume, rising by 8.9% in 2024, particularly for plant-based milk and drinks.
🔹Strongest growth is in plant-based cheese, up 19.5% in volume in 2024.
3/11
June 11, 2025 at 7:20 AM
In France, Germany, Italy and Spain, rising sales volumes are being driven primarily by growth in private-label products (those sold under the brand of a retailer), which are, in most cases, cheaper than branded products and appeal to a wider consumer base.
2/11
June 11, 2025 at 7:20 AM