Julius Fedorovicius
fedorovicius.bsky.social
Julius Fedorovicius
@fedorovicius.bsky.social
Google Analytics & Google Tag Manager Enthusiast. Founder of Analytics Mania (http://analyticsmania.com) | I mainly tweet about GTM and GA4
It's almost here. Measuresummit starts in 2 days. This year's lineup (and list of topics) is impressive. You'll learn about GA4, BigQuery, attribution, data accuracy, server-side tagging, and more.

Sign up here 👉 measuresummit.com/from/6/

1/3
October 6, 2025 at 9:37 AM
My Intermediate/advanced GTM course just got a major update
buff.ly/SdXsEDk

For a long time, I was mainly using Google Cloud Platform. While powerful, it's also complex. For many people, it was a high entry barrier. Thus, I've re-recorded SGTM lessons in my course
1/4
August 27, 2025 at 9:38 AM
Measuresummit is back!

For years, this has been my favorite virtual conference, and I'm thrilled to be a speaker once again. The event consistently brings together a solid lineup of speakers and delivers high-quality and actionable content.

buff.ly/Zndn6Fe

1/3
August 21, 2025 at 7:58 AM
🎂 On this day, 5 years ago, I published my first YouTube video

I had dreams but never actually expected it to grow that much. Currently at 140k subs

Yes, those are rookie numbers compared to largest channels, but in our niche, the result is pretty good :)

Thank you for supporting Analytics Mania
June 16, 2025 at 7:09 AM
Last week, I launched an updated version of my GTM course for beginners. It's now version 5.0. Lots of lessons were re-recorded to reflect the current state of the interface/features, and consent-related lessons were also significantly revamped.

www.analyticsmania.com/sales/may-20...
May 8, 2025 at 7:58 AM
What to do if GA4 audiences are not populating in Google Ads? There are various possible reasons and I'll explain them here www.youtube.com/watch?v=08JT...
February 4, 2025 at 9:26 AM
A bit offtopic, but there's also this:
January 23, 2025 at 2:31 PM
Black Friday/Cyber Monday sale of my courses ends in less than 48 hours, plus you can get a bunch of bonuses (some of them are brand new).

❌ There will be no Christmas sale.
❌ No "end of year" sale.

This is the best chance.

👉 www.analyticsmania.com/sales/bfcm-2...
December 4, 2024 at 12:23 PM
Google analytics 4 is rolling out the ability to copy explorations to other properties.

Spotted by Kyle Rushton McGregor on Linkedin
November 22, 2024 at 6:51 PM
Next week, I'll launch a Black Friday sale + a bunch of bonuses (some are brand new)

Even though it sounds cliché, this will be indeed my best offer of the year

❌There will be no Christmas sale
❌No end of year sale

Join the waiting list 👉 www.analyticsmania.com/p/bfcm-waiti...
November 22, 2024 at 3:45 PM
[New video]
Custom JavaScript variable in Google Tag Manager.

This time, I show three use cases where this variable can be useful.

www.youtube.com/watch?v=C-gf...
November 19, 2024 at 2:15 PM
Meanwhile me, when I heard that rockstar has just silently released a huge patch for this (p.s. Things are smooth now)
November 15, 2024 at 6:50 AM