Co-founder of @woobagency.bsky.social
📬Email: farhamalipanah@hotmail.com
🌐 www.farham.ir
When scaling internationally, adapt symbols, tone and messaging to local contexts to avoid misinterpretation.
When scaling internationally, adapt symbols, tone and messaging to local contexts to avoid misinterpretation.
Designers should validate ideas with engineers early — what looks great on paper must be feasible in production.
7. Measuring brand impact
Set KPIs (awareness, engagement, conversions) before launch to know if design moves the needle.
Designers should validate ideas with engineers early — what looks great on paper must be feasible in production.
7. Measuring brand impact
Set KPIs (awareness, engagement, conversions) before launch to know if design moves the needle.
Stand out, but don’t confuse users. Balance uniqueness with familiar patterns that help users act.
5. Cross-functional collaboration
Design, product, dev and marketing need a shared language. Define decision rights early to avoid scope drift.
Stand out, but don’t confuse users. Balance uniqueness with familiar patterns that help users act.
5. Cross-functional collaboration
Design, product, dev and marketing need a shared language. Define decision rights early to avoid scope drift.
Brands grow — without a system (colors, type, components) you’ll pay for fixes later. Start modular.
Brands grow — without a system (colors, type, components) you’ll pay for fixes later. Start modular.
A good logo isn’t enough. Website, packaging, social and offline must follow the same visual and verbal rules to build trust.
A good logo isn’t enough. Website, packaging, social and offline must follow the same visual and verbal rules to build trust.
Many projects start with an unclear brief. Before designing, answer: who is the audience, what problem are we solving, and what business outcome is required?
Many projects start with an unclear brief. Before designing, answer: who is the audience, what problem are we solving, and what business outcome is required?
A stable brand is one that:
✔ Controls cash flow
✔ Cuts unnecessary costs
✔ Diversifies revenue
✔ Uses smart pricing
✔ Makes data-driven decisions
A stable brand is one that:
✔ Controls cash flow
✔ Cuts unnecessary costs
✔ Diversifies revenue
✔ Uses smart pricing
✔ Makes data-driven decisions