An interesting development: "ScienceDirect AI is a workflow companion that enables researchers to instantly surface, cite, compare and explore trusted evidence from deep within the peer-reviewed literature. It makes knowledge discovery more efficient, practical and rewarding."

PR🤝Journalism. Lucky to have colleagues like @laurenbavis.bsky.social! We had 50 PR and journalism students take part in a media relations workshop last Friday. They gained respect for each discipline and learned ways to support one another! #BothSidesOfThePodium

Feeling boosted after the International PR Research Conference 🌞

AEJMC 2025 Virtual Conference views ☕️ Today’s panels on AI integrations in PR shared great insights in pedagogy & practice. I admire how the panelists tackled this tough question: How can you maintain critical thinking in foundational PR courses while throwing AI into the mix? 🤖

January 19 update!

Message received

January has ushered in a new rhythm for PR professionals in 2025. While uncertainty lingers about the future of some SM platforms, students in my digital and social media innovation course compiled PR predictions for 2025. Check it out and let me know which trends you think will define 2025 🔮