Erez Reznikov
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erez-reznikov.bsky.social
Erez Reznikov
@erez-reznikov.bsky.social
I’m a graphic and product designer with big love to all things beautiful. I divide my time between product design work at JUX, helping startups with design systems, Figma and Webflow
The target and the arrow

Having a solid problem and target audience while searching for solutions is great.

Having a surprising piece of tech that you are actively looking the audience for - is also great.

Pretending you'r in the former when in fact you'r in the latter - is a recipe for disaster.
December 24, 2024 at 8:45 PM
My first post on Bluesky!

Today I've published a new article with UX Collective. It's a deep dive into the 2 main reasons for the mismatch between designed artifacts and eventual code. I think it all stems from the way design tools work:

medium.com/user-experie...

Tell me what you think!
The root causes for the dev-design mismatch
Designers use an unconstrained canvas tool to design for rule-based interactive systems, hoping the devs will perfect everything in…
medium.com
November 18, 2024 at 4:02 PM