You built your store. You run your ads. You pay for traffic.

Then Honey drops their cookie at checkout and takes your affiliate commission.

We analyzed 173,871 stores in their database.
84% never agreed to this.

Full data: ecomscout.com/reports/paypal-honey-dataset

#paypal #honey #MegaLag

Shopify Market data:
🇺🇸 USA: 220K stores, $15.7K avg
🇦🇺 Australia: 18.9K stores, $19.4K avg
🇩🇪 Germany: 19.1K stores, $5K avg

Australia & Germany same store count.
Revenue difference: 4x

Geography matters more than volume.

Charts attached 📊
ecomscout.com/reports/country

#ecommerce #Shopify #data

Mapped 385K Shopify stores globally.

European breakdown:
🇬🇧 UK: 9.4K stores
🇩🇪 Germany: 19.1K stores
🇫🇷 France: 13.8K stores
🇮🇹 Italy: 7.9K stores
🇪🇸 Spain: 7.4K stores

50K+ European stores combined.

But average revenue tells a different story 🧵

#ecommerceEU #ecommerce #Shopify #dropshippingeurope

I spent 6 months analyzing 1.1M+ Shopify stores across 30 countries.

Only 385,700 made ANY revenue.

The patterns I found were eye-opening.

Sharing what the data actually shows about ecommerce in 2025 (not what courses teach) 🧵

#ecommerce #Shopify