The word ‘natural’ didn’t use to mean much to me 🌱

It was a catch all for :

Organic
Ecological
Plant Based
Clean or Vegan
Probably Healthy?

After this first year in the natural industry working with the world leader on innovation, the full potential of that word and that world is coming alive.

🤯

This year was just… 😮‍💨

Usually, this moment of the year gives us time to reflect on the positive.

But 2024 was just one of those years.

Health. Family. Physical. Mental. Creative.

Forget about the global situation and our startup ecosystem.

Just... 😮‍💨

Time to act our way into a better 2025 🫡

Over the coming months, you’ll see several things here :

☀️ how Villa Blu, our accelerator works

🔬 how Robertet Group backs nature with science for our health

🌿 why we’re building goodplace for people interested in living a healthier life naturally

Excited to be sharing this on Bluesky !

Here’s the context :

I operate Villa Blu, a startup accelerator powered by Robertet Group, world leader in natural ingredients. We invest in 10 startups a year.

This gives awesome insight on the synergies between nature and science.

And has recently given life to goodplace, our latest venture 🌿

The format here is challenging, but in an interesting way.

On LinkedIn, I’m used to talking to my network, mainly founders and investors, about entrepreneurship in general and my activities at Villa Blu investing in natural startups.

Bluesky looks like a more intimate space, albeit fast paced.

Social media has never been my thing.

Deleted Facebook 10 years ago.
Tried Snapchat for a few weeks.
Never had Instagram.
Twitter, meh. X even less.
OK, LinkedIn a lot for work.
Reddit is fun for 5 minutes.

But for some reason, jumping on the Bluesky bandwagon is exciting.

Like it’s a new world.