Vicky Lewis
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drvickylewis.bsky.social
Vicky Lewis
@drvickylewis.bsky.social
Independent consultant working with higher education institutions on international strategy development and implementation planning

http://linkedin.com/in/drvickylewis
www.vickylewisconsulting.co.uk
(Love the photo, Hugh)

Post you from a different era
2002-ish

(I’m in the middle at the front)
October 13, 2025 at 5:25 PM
For other tips on avoiding 'strategy traps' (along with a link to my full report), see: www.vickylewisconsulting.co.uk/avoiding-the...
Avoiding the strategy traps
Avoiding the strategy traps. Blog post by Vicky Lewis Consulting (https://www.vickylewisconsulting.co.uk/). Posted on 5 May 2021 at 07:49 by Vicky Lewis.
www.vickylewisconsulting.co.uk
September 24, 2025 at 7:45 AM
'Those strategies that do acknowledge institution-specific challenges and tensions come across as refreshingly frank. It’s clear that they have given thought to the areas needing serious attention. This creates a sense of momentum, contextualising the strategy as a stage on an ongoing journey.'
September 24, 2025 at 7:45 AM
'Perhaps because strategic plans are often treated as public relations vehicles, there is a tendency to focus on strengths to build on and opportunities to grasp, rather than being honest about how obstacles and weaknesses will be addressed via the strategy.'
September 24, 2025 at 7:45 AM
Spot on, @profdamienpage.bsky.social. I included a list of 'strategy traps' in a report on UK HEI strategies that I wrote in 2021. One of my exhortations was to 'acknowledge the challenges'. I shared some thoughts on this in a blog (see linked posts below).
September 24, 2025 at 7:45 AM
And I circle back to the key questions we need to ask when it comes to finding the right ways to measure the 'international success' of our universities.

@douglasproctor.bsky.social @iamjulievincent.bsky.social @rutharnold1.bsky.social @inesteresapalacio.bsky.social @lizziegadd.bsky.social
April 10, 2025 at 7:10 AM
Ideas from reputation experts on how to broaden the pool of success measures being used would be welcome.
@rutharnold1.bsky.social @douglasproctor.bsky.social @inesteresapalacio.bsky.social @lizziegadd.bsky.social
March 27, 2025 at 8:33 AM
I uncover some gaps (not much mention of UN SDGs; a quite instrumental view of knowledge exchange).

I argue for more effective conversations in universities about where international strategy overlaps with research strategy, and how best to ensure a set of objectives that are mutually reinforcing.
March 13, 2025 at 8:07 AM
Ideas welcome on best ways to reflect success indicators that are more challenging to measure - e.g. international graduate career trajectories and impact of alumni in their communities. @iamjulievincent.bsky.social @douglasproctor.bsky.social @rutharnold1.bsky.social @inesteresapalacio.bsky.social
March 6, 2025 at 8:27 AM
How can KPIs reflect ambitions for source country diversification and for greater socio-economic diversity among international students?
@rutharnold1.bsky.social
3/3
February 20, 2025 at 8:29 AM