Dani Pralea
@danipralea.bsky.social
building http://sydium.com in public | posting what actually works (and doesn't) for AI content tools | 15 years of shipping software, still learning to sell it
bought 5 domains for one product.
syd.ac - for url shortening and link in bio
sydium.com - the main one
sydium.io - because .io is mandatory apparently
sydium.net - in case someone squats it
thesydium.com - I don't even remember why
do I need an intervention
syd.ac - for url shortening and link in bio
sydium.com - the main one
sydium.io - because .io is mandatory apparently
sydium.net - in case someone squats it
thesydium.com - I don't even remember why
do I need an intervention
February 11, 2026 at 1:15 PM
bought 5 domains for one product.
syd.ac - for url shortening and link in bio
sydium.com - the main one
sydium.io - because .io is mandatory apparently
sydium.net - in case someone squats it
thesydium.com - I don't even remember why
do I need an intervention
syd.ac - for url shortening and link in bio
sydium.com - the main one
sydium.io - because .io is mandatory apparently
sydium.net - in case someone squats it
thesydium.com - I don't even remember why
do I need an intervention
The nitty-gritty recovery
February 10, 2026 at 1:17 PM
The nitty-gritty recovery
5 months of non-stop building. zero days off.
yesterday I got called for a "quick" 4x4 recovery. turned into 8 hours in the mud and snow.
sometimes the break you need finds you.
yesterday I got called for a "quick" 4x4 recovery. turned into 8 hours in the mud and snow.
sometimes the break you need finds you.
February 10, 2026 at 1:15 PM
5 months of non-stop building. zero days off.
yesterday I got called for a "quick" 4x4 recovery. turned into 8 hours in the mud and snow.
sometimes the break you need finds you.
yesterday I got called for a "quick" 4x4 recovery. turned into 8 hours in the mud and snow.
sometimes the break you need finds you.
70% of building an AI content tool is telling AI what NOT to do. Built a 170-phrase ban list, blocked emoji bullet lists entirely, 3 commits fixing skeleton hands. The bar isn't "does it work?" It's "would you be embarrassed?"
Anyone else building AI tools and finding the same ratio? #buildinpublic
Anyone else building AI tools and finding the same ratio? #buildinpublic
February 6, 2026 at 5:56 PM
70% of building an AI content tool is telling AI what NOT to do. Built a 170-phrase ban list, blocked emoji bullet lists entirely, 3 commits fixing skeleton hands. The bar isn't "does it work?" It's "would you be embarrassed?"
Anyone else building AI tools and finding the same ratio? #buildinpublic
Anyone else building AI tools and finding the same ratio? #buildinpublic
Day 20 of building in public
Rewrote the landing page from scratch.
The scary part: removing fake testimonials and vanity metrics.
Now it's persona-based (Creator vs Agency) with real numbers only.
Honest marketing > manufactured trust.
#buildinpublic
Rewrote the landing page from scratch.
The scary part: removing fake testimonials and vanity metrics.
Now it's persona-based (Creator vs Agency) with real numbers only.
Honest marketing > manufactured trust.
#buildinpublic
January 30, 2026 at 6:59 PM
Day 20 of building in public
Rewrote the landing page from scratch.
The scary part: removing fake testimonials and vanity metrics.
Now it's persona-based (Creator vs Agency) with real numbers only.
Honest marketing > manufactured trust.
#buildinpublic
Rewrote the landing page from scratch.
The scary part: removing fake testimonials and vanity metrics.
Now it's persona-based (Creator vs Agency) with real numbers only.
Honest marketing > manufactured trust.
#buildinpublic
built a time tracker that doesn't feel like a time tracker.
- slack bot logs your hours automatically
- AI writes your time entry descriptions
- invoices generate themselves
2 years of building this thing quietly. finally talking about it.
wyndscape.com
- slack bot logs your hours automatically
- AI writes your time entry descriptions
- invoices generate themselves
2 years of building this thing quietly. finally talking about it.
wyndscape.com
January 28, 2026 at 4:15 PM
built a time tracker that doesn't feel like a time tracker.
- slack bot logs your hours automatically
- AI writes your time entry descriptions
- invoices generate themselves
2 years of building this thing quietly. finally talking about it.
wyndscape.com
- slack bot logs your hours automatically
- AI writes your time entry descriptions
- invoices generate themselves
2 years of building this thing quietly. finally talking about it.
wyndscape.com
Day 17 of building in public
32 commits. One mission: get AI Autopilot ready for beta.
It generates social posts based on your brand voice, queues them for review, and posts on your schedule.
Today: polished the queue UI, added notifications, fixed 10+ edge cases.
#buildinpublic
32 commits. One mission: get AI Autopilot ready for beta.
It generates social posts based on your brand voice, queues them for review, and posts on your schedule.
Today: polished the queue UI, added notifications, fixed 10+ edge cases.
#buildinpublic
January 27, 2026 at 6:29 PM
Day 17 of building in public
32 commits. One mission: get AI Autopilot ready for beta.
It generates social posts based on your brand voice, queues them for review, and posts on your schedule.
Today: polished the queue UI, added notifications, fixed 10+ edge cases.
#buildinpublic
32 commits. One mission: get AI Autopilot ready for beta.
It generates social posts based on your brand voice, queues them for review, and posts on your schedule.
Today: polished the queue UI, added notifications, fixed 10+ edge cases.
#buildinpublic
Day 16 of building in public
Shipped AI Autopilot this week.
You set the goals, brand voice, and topics.
AI generates content, schedules posts, and optimizes based on performance.
Also this week:
→ Sales CRM for tracking prospects
→ White-label client portals
→ YouTube competitor tracking
Shipped AI Autopilot this week.
You set the goals, brand voice, and topics.
AI generates content, schedules posts, and optimizes based on performance.
Also this week:
→ Sales CRM for tracking prospects
→ White-label client portals
→ YouTube competitor tracking
January 26, 2026 at 1:00 PM
Day 16 of building in public
Shipped AI Autopilot this week.
You set the goals, brand voice, and topics.
AI generates content, schedules posts, and optimizes based on performance.
Also this week:
→ Sales CRM for tracking prospects
→ White-label client portals
→ YouTube competitor tracking
Shipped AI Autopilot this week.
You set the goals, brand voice, and topics.
AI generates content, schedules posts, and optimizes based on performance.
Also this week:
→ Sales CRM for tracking prospects
→ White-label client portals
→ YouTube competitor tracking
if you're bad at writing your own bio (same), i made a thing
pick platform + role + tone → get 3 bio variations that fit the character limit
been using it for my own profiles tbh
sydium.com/free-tools/bio-generator
#buildinpublic
pick platform + role + tone → get 3 bio variations that fit the character limit
been using it for my own profiles tbh
sydium.com/free-tools/bio-generator
#buildinpublic
January 22, 2026 at 5:02 PM
if you're bad at writing your own bio (same), i made a thing
pick platform + role + tone → get 3 bio variations that fit the character limit
been using it for my own profiles tbh
sydium.com/free-tools/bio-generator
#buildinpublic
pick platform + role + tone → get 3 bio variations that fit the character limit
been using it for my own profiles tbh
sydium.com/free-tools/bio-generator
#buildinpublic
free AI hashtag generator that actually categorizes results
enter your topic + platform → get hashtags sorted by:
- high volume (reach)
- medium (balance)
- niche (targeted)
first generation is free, no email
sydium.com/free-tools/hashtag-generator
#buildinpublic
enter your topic + platform → get hashtags sorted by:
- high volume (reach)
- medium (balance)
- niche (targeted)
first generation is free, no email
sydium.com/free-tools/hashtag-generator
#buildinpublic
January 21, 2026 at 5:01 PM
free AI hashtag generator that actually categorizes results
enter your topic + platform → get hashtags sorted by:
- high volume (reach)
- medium (balance)
- niche (targeted)
first generation is free, no email
sydium.com/free-tools/hashtag-generator
#buildinpublic
enter your topic + platform → get hashtags sorted by:
- high volume (reach)
- medium (balance)
- niche (targeted)
first generation is free, no email
sydium.com/free-tools/hashtag-generator
#buildinpublic
made a free "best time to post" calculator
pick your platforms → see a heatmap of when engagement peaks by hour and day
built it because i got tired of googling the same thing every week
no account needed
sydium.com/free-tools/best-time-to-post
#buildinpublic
pick your platforms → see a heatmap of when engagement peaks by hour and day
built it because i got tired of googling the same thing every week
no account needed
sydium.com/free-tools/best-time-to-post
#buildinpublic
January 20, 2026 at 5:00 PM
made a free "best time to post" calculator
pick your platforms → see a heatmap of when engagement peaks by hour and day
built it because i got tired of googling the same thing every week
no account needed
sydium.com/free-tools/best-time-to-post
#buildinpublic
pick your platforms → see a heatmap of when engagement peaks by hour and day
built it because i got tired of googling the same thing every week
no account needed
sydium.com/free-tools/best-time-to-post
#buildinpublic
built a free character counter for social media
paste your caption → see if it fits instagram, tiktok, linkedin, twitter, youtube, facebook, pinterest, threads - all at once
green = good
yellow = getting long
red = over limit
sydium.com/free-tools/character-counter
#buildinpublic
paste your caption → see if it fits instagram, tiktok, linkedin, twitter, youtube, facebook, pinterest, threads - all at once
green = good
yellow = getting long
red = over limit
sydium.com/free-tools/character-counter
#buildinpublic
January 19, 2026 at 5:00 PM
built a free character counter for social media
paste your caption → see if it fits instagram, tiktok, linkedin, twitter, youtube, facebook, pinterest, threads - all at once
green = good
yellow = getting long
red = over limit
sydium.com/free-tools/character-counter
#buildinpublic
paste your caption → see if it fits instagram, tiktok, linkedin, twitter, youtube, facebook, pinterest, threads - all at once
green = good
yellow = getting long
red = over limit
sydium.com/free-tools/character-counter
#buildinpublic
Day 8 of building Sydium.
Feedback from agencies was right:
"Your app is too bloated."
They didn't mean delete features.
They meant: stop SHOWING all the features.
Lesson: What you build ≠ What you market.
Currently redesigning the landing page to show 3 outcomes instead of 30 features.
Feedback from agencies was right:
"Your app is too bloated."
They didn't mean delete features.
They meant: stop SHOWING all the features.
Lesson: What you build ≠ What you market.
Currently redesigning the landing page to show 3 outcomes instead of 30 features.
January 18, 2026 at 1:00 PM
Day 8 of building Sydium.
Feedback from agencies was right:
"Your app is too bloated."
They didn't mean delete features.
They meant: stop SHOWING all the features.
Lesson: What you build ≠ What you market.
Currently redesigning the landing page to show 3 outcomes instead of 30 features.
Feedback from agencies was right:
"Your app is too bloated."
They didn't mean delete features.
They meant: stop SHOWING all the features.
Lesson: What you build ≠ What you market.
Currently redesigning the landing page to show 3 outcomes instead of 30 features.
Day 7 building Sydium in public
shipped 4 new automation triggers:
→ story mentions
→ DM keywords
→ first engagement (new followers/first interaction)
→ lead stage changes (auto-message when someone goes from cold to warm)
automations are becoming actually useful now
#BuildInPublic
shipped 4 new automation triggers:
→ story mentions
→ DM keywords
→ first engagement (new followers/first interaction)
→ lead stage changes (auto-message when someone goes from cold to warm)
automations are becoming actually useful now
#BuildInPublic
January 17, 2026 at 4:48 PM
Day 7 building Sydium in public
shipped 4 new automation triggers:
→ story mentions
→ DM keywords
→ first engagement (new followers/first interaction)
→ lead stage changes (auto-message when someone goes from cold to warm)
automations are becoming actually useful now
#BuildInPublic
shipped 4 new automation triggers:
→ story mentions
→ DM keywords
→ first engagement (new followers/first interaction)
→ lead stage changes (auto-message when someone goes from cold to warm)
automations are becoming actually useful now
#BuildInPublic
Day 6 of building Sydium in public 🎬
Just shipped AI video generation - from text prompts AND images.
Generate videos, browse your library, download or delete. All in one place.
None of my competitors offer this. It's a genuine differentiator and I'm super proud of it.
#buildinpublic
Just shipped AI video generation - from text prompts AND images.
Generate videos, browse your library, download or delete. All in one place.
None of my competitors offer this. It's a genuine differentiator and I'm super proud of it.
#buildinpublic
January 16, 2026 at 4:07 PM
Day 6 of building Sydium in public 🎬
Just shipped AI video generation - from text prompts AND images.
Generate videos, browse your library, download or delete. All in one place.
None of my competitors offer this. It's a genuine differentiator and I'm super proud of it.
#buildinpublic
Just shipped AI video generation - from text prompts AND images.
Generate videos, browse your library, download or delete. All in one place.
None of my competitors offer this. It's a genuine differentiator and I'm super proud of it.
#buildinpublic
Things I wish I knew before choosing Firebase regions:
→ Free tier = US-Central only (not obvious, buried in docs)
→ EU region = no free tier = surprise bills
→ Cloudflare R2 has zero egress fees
Moved to EU. Costs exploded. Moved back.
#buildinpublic #firebase
→ Free tier = US-Central only (not obvious, buried in docs)
→ EU region = no free tier = surprise bills
→ Cloudflare R2 has zero egress fees
Moved to EU. Costs exploded. Moved back.
#buildinpublic #firebase
January 15, 2026 at 9:54 AM
Things I wish I knew before choosing Firebase regions:
→ Free tier = US-Central only (not obvious, buried in docs)
→ EU region = no free tier = surprise bills
→ Cloudflare R2 has zero egress fees
Moved to EU. Costs exploded. Moved back.
#buildinpublic #firebase
→ Free tier = US-Central only (not obvious, buried in docs)
→ EU region = no free tier = surprise bills
→ Cloudflare R2 has zero egress fees
Moved to EU. Costs exploded. Moved back.
#buildinpublic #firebase
so let's say I also wanna do push-ups... the time (60 minutes) doesn't really apply to push-ups... I need repetitions. no?
Maybe add a measuring type?
Maybe add a measuring type?
January 12, 2026 at 11:21 PM
so let's say I also wanna do push-ups... the time (60 minutes) doesn't really apply to push-ups... I need repetitions. no?
Maybe add a measuring type?
Maybe add a measuring type?
Day 2 of building in public.
Yesterday: Posted for the first time. Was terrified. Got replies. Didn't die.
Today: Shipped Pinterest + Bluesky support, fixed failed post warnings, deleted legacy code I was scared to touch.
Here's what Sydium looks like 👇
Yesterday: Posted for the first time. Was terrified. Got replies. Didn't die.
Today: Shipped Pinterest + Bluesky support, fixed failed post warnings, deleted legacy code I was scared to touch.
Here's what Sydium looks like 👇
January 12, 2026 at 1:49 PM
Day 2 of building in public.
Yesterday: Posted for the first time. Was terrified. Got replies. Didn't die.
Today: Shipped Pinterest + Bluesky support, fixed failed post warnings, deleted legacy code I was scared to touch.
Here's what Sydium looks like 👇
Yesterday: Posted for the first time. Was terrified. Got replies. Didn't die.
Today: Shipped Pinterest + Bluesky support, fixed failed post warnings, deleted legacy code I was scared to touch.
Here's what Sydium looks like 👇
🎉 Excited to introduce Sydium! 🚀 The AI-powered content creation and management platform designed for modern creators and teams. Streamline your workflow, enhance collaboration, and unleash your creativity today! https://sydium.com/ 💡✨ #Sydium #ContentCreation #AI #ModernCreativity
January 1, 2026 at 5:59 PM
🎉 Excited to introduce Sydium! 🚀 The AI-powered content creation and management platform designed for modern creators and teams. Streamline your workflow, enhance collaboration, and unleash your creativity today! https://sydium.com/ 💡✨ #Sydium #ContentCreation #AI #ModernCreativity