They exchanged ideas on what ongoing involvement could look like and how a strong youth presence can strengthen future decision making. #FCTCSavesLives

“Plain packaging is a key measure to protect youth and to reduce tobacco use,” says Rob Cunningham, Senior Policy Analyst, CCS.

Learn more about the full report here: cancer.ca/.../2025/int...

Their conversation highlighted a shared commitment to ensuring that young leaders are well informed, empowered and fully included in public health decision-making today and tomorrow. #FCTCSavesLives

@ctfkglobal.bsky.social's Global Young Ambassador Cecilia Lubanga (Kenya) shares why this moment matters for everyone who deserves health over tobacco industry profits. #COP11 #FCTCSavesLives

The Secretariat affirmed its support for youth engagement, and in future efforts to protect people everywhere from the harms of tobacco. #FCTCSavesLives

These advocates are working to ensure youth voices are included in key health policy decisions. #StayLoud #FCTCSavesLives

Speakers described how youth networks across regions are identifying industry strategies, pushing for stronger protections and using their platforms to advance evidence-based policies. The session demonstrated the determination of youth advocates working together to create a tobacco-free future.

The room was filled with advocates on the front lines, exposing how the tobacco and nicotine industries target their communities and shape misleading narratives about emerging products.

Their message: keep the tobacco industry out of public health policy and make it answer for the harm it has caused to people and the planet. #FCTCSavesLives

All of this is preventable -- the tobacco industry fuels this epidemic. Delegates at COP11 in Geneva have the power to prevent future losses by limiting the tobacco industry’s influence and advancing stronger protections for health. #FCTCSavesLives