CreatorSquare
@creatorsquare.bsky.social
The most captivating YouTube #creators, engaging millions of fans of Sports, Music, Movies, Cars, Sailing and more! We're the “Creator Square” division of Focus 360 LLC, which reaches people where they are. #livereads #influencermarketing #audio
Don't take it from us. But we agree: there's power in Hometown Sports Voices to reach engaged audiences! And we've got it for brands: #radio. + our #CreatorSquare YouTube creators. Tap into trusted sports talkers everywhere and reach audiences where they are:
Marketers Use Hometown Sports Voices To Reach Engaged Audiences.
Sports radio has long been a fixture for fans across the U.S., and Audacy says trusted local hosts can offer advertisers a powerful way to connect with audiences. It’s a
www.insideradio.com
November 11, 2025 at 5:33 PM
Don't take it from us. But we agree: there's power in Hometown Sports Voices to reach engaged audiences! And we've got it for brands: #radio. + our #CreatorSquare YouTube creators. Tap into trusted sports talkers everywhere and reach audiences where they are:
Per #Nielsen's Media Distributor Gauge, yeah, the streamers and broadcasters gained some yardage with viewers thanks to #NFL and collage ball, but @YouTube remained the most-watched entity in September with 12.6% of total watch time.
Get your brand in our YouTuber's #sports talk with #CreatorSquare.
Get your brand in our YouTuber's #sports talk with #CreatorSquare.
November 3, 2025 at 4:21 PM
Per #Nielsen's Media Distributor Gauge, yeah, the streamers and broadcasters gained some yardage with viewers thanks to #NFL and collage ball, but @YouTube remained the most-watched entity in September with 12.6% of total watch time.
Get your brand in our YouTuber's #sports talk with #CreatorSquare.
Get your brand in our YouTuber's #sports talk with #CreatorSquare.
At the #NABShow panelist agree that for show growth, Getting someone to change platforms from eg Instagram to your podcast is hard but you still have to be everywhere. Or, "reach them where they are" as we like to say! And DO leverage your brand's alignment w/a show on social!
October 22, 2025 at 9:23 PM
At the #NABShow panelist agree that for show growth, Getting someone to change platforms from eg Instagram to your podcast is hard but you still have to be everywhere. Or, "reach them where they are" as we like to say! And DO leverage your brand's alignment w/a show on social!
Last week thousandsgathered for #AdvertisingWeek to talk #podcasts, #AI, and, of course #Creators. Our favorite pundit did not disappoint: #EvanShapiro, media cartographer, shared the first ever map of the creator ecosphere. What's key? #engagement vs size. Read: eshap.substack.com/p/the-ecosph...
October 13, 2025 at 4:47 PM
Last week thousandsgathered for #AdvertisingWeek to talk #podcasts, #AI, and, of course #Creators. Our favorite pundit did not disappoint: #EvanShapiro, media cartographer, shared the first ever map of the creator ecosphere. What's key? #engagement vs size. Read: eshap.substack.com/p/the-ecosph...
At #AWNewYork25 we're hearing a lot about the value of host reads. A suggestion from Jason Schwartz of National Audio Investments : “Don’t try to dictate how host reads are done. Copy points are best. Then let creators do what they do well. They know their audience.”
Agree!
Agree!
October 6, 2025 at 3:47 PM
At #AWNewYork25 we're hearing a lot about the value of host reads. A suggestion from Jason Schwartz of National Audio Investments : “Don’t try to dictate how host reads are done. Copy points are best. Then let creators do what they do well. They know their audience.”
Agree!
Agree!
Some hot takes from the @IAB #PodcastUpfront:
- Audio ad loads are up per @Podscribe. But there's more room for brands in #audio.
- Host read ads perform better than producer-read ads. (Think: quality so less skipping! )
- What's a podcast? “serialized on-demand content. Just no longer audio only.”
- Audio ad loads are up per @Podscribe. But there's more room for brands in #audio.
- Host read ads perform better than producer-read ads. (Think: quality so less skipping! )
- What's a podcast? “serialized on-demand content. Just no longer audio only.”
October 2, 2025 at 8:59 PM
Some hot takes from the @IAB #PodcastUpfront:
- Audio ad loads are up per @Podscribe. But there's more room for brands in #audio.
- Host read ads perform better than producer-read ads. (Think: quality so less skipping! )
- What's a podcast? “serialized on-demand content. Just no longer audio only.”
- Audio ad loads are up per @Podscribe. But there's more room for brands in #audio.
- Host read ads perform better than producer-read ads. (Think: quality so less skipping! )
- What's a podcast? “serialized on-demand content. Just no longer audio only.”
Got a growing #YouTube following? Get your revenue growing!
#DYK: Our @CreatorSquare division connects #creators w/ #brands who want to be in your show.
You Focus on content. We handle the outreach. You approve every brand.
DM or visit: www.focus360llc.com/radio-statio...
#DYK: Our @CreatorSquare division connects #creators w/ #brands who want to be in your show.
You Focus on content. We handle the outreach. You approve every brand.
DM or visit: www.focus360llc.com/radio-statio...
Join Creator Square
What A Creator Square Partnership Means Creator Square would reach out to our existing ad agency clients and highlight the value of your content and the impressions your content could bring to their…
www.focus360llc.com
October 2, 2025 at 3:21 PM
Got a growing #YouTube following? Get your revenue growing!
#DYK: Our @CreatorSquare division connects #creators w/ #brands who want to be in your show.
You Focus on content. We handle the outreach. You approve every brand.
DM or visit: www.focus360llc.com/radio-statio...
#DYK: Our @CreatorSquare division connects #creators w/ #brands who want to be in your show.
You Focus on content. We handle the outreach. You approve every brand.
DM or visit: www.focus360llc.com/radio-statio...
🏈 Sports fans consume 40B+ hours of content annually on YouTube—they want MORE than the game. They want to armchair quarterback. They want to hear from experts. They want to stay in the moment. Be where the fans hang.
Our 15+ sports video podcasters deliver that complete fan experience.
Our 15+ sports video podcasters deliver that complete fan experience.
September 22, 2025 at 1:43 PM
🏈 Sports fans consume 40B+ hours of content annually on YouTube—they want MORE than the game. They want to armchair quarterback. They want to hear from experts. They want to stay in the moment. Be where the fans hang.
Our 15+ sports video podcasters deliver that complete fan experience.
Our 15+ sports video podcasters deliver that complete fan experience.
Crossplatform #marketing is always a WIN. Don't choose between sports talk #radio and #sports talk #podcasters. Get in front of passionate fans in BOTH! With #Focus360's audio and video networks. #CreatorSquare
September 2, 2025 at 8:59 PM
Crossplatform #marketing is always a WIN. Don't choose between sports talk #radio and #sports talk #podcasters. Get in front of passionate fans in BOTH! With #Focus360's audio and video networks. #CreatorSquare
Buy the long tail of podcasting! Triton Digital just enhanced their US ranker to Top 200 & partner Signal Hill Insights says “ad buyers think the biggest shows will deliver the reach. Not in #podcasting. Top 50 = 49%. Shows 51+ deliver 84% reach!"
Let's talk about our @YouTube podcast long tailers!
Let's talk about our @YouTube podcast long tailers!
August 22, 2025 at 7:45 PM
Buy the long tail of podcasting! Triton Digital just enhanced their US ranker to Top 200 & partner Signal Hill Insights says “ad buyers think the biggest shows will deliver the reach. Not in #podcasting. Top 50 = 49%. Shows 51+ deliver 84% reach!"
Let's talk about our @YouTube podcast long tailers!
Let's talk about our @YouTube podcast long tailers!
We know ads in YouTube #podcasts deliver great lift for brands. Now a new Oxford Road study proves it.
Let's talk! Better yet, let our #CreatorSquare group talk you up! www.insideradio.com/free/youtube...
Let's talk! Better yet, let our #CreatorSquare group talk you up! www.insideradio.com/free/youtube...
YouTube Podcast Ads Deliver Significant Lift, Oxford Road Study Finds.
Oxford Road has released a first-of-its-kind scalable study measuring YouTube podcast ad impact using passive panel data instead of pixels. Tracking 15 to 20 simulcast shows, researchers found a 7.9%
www.insideradio.com
August 22, 2025 at 3:21 PM
We know ads in YouTube #podcasts deliver great lift for brands. Now a new Oxford Road study proves it.
Let's talk! Better yet, let our #CreatorSquare group talk you up! www.insideradio.com/free/youtube...
Let's talk! Better yet, let our #CreatorSquare group talk you up! www.insideradio.com/free/youtube...
Big news: The buzz at #PodcastMovement, which starts today in Dallas, will be around the merger of the deacde old conference with rising star organization, Sounds Profitable: podnews.net/press-releas...
Podcast Movement and Sounds Profitable Announce Merger to Lead the Next Era of Podcasting
The seven-figure deal will bring together key industry events, cutting-edge research, and expanded opportunities for creators and brands.
podnews.net
August 18, 2025 at 2:19 PM
Big news: The buzz at #PodcastMovement, which starts today in Dallas, will be around the merger of the deacde old conference with rising star organization, Sounds Profitable: podnews.net/press-releas...
Get in the know. Get on the #radio. Your target demo is listening.
h/t: #Nielsen #WestwoodOne research.
#focus360 helps you reach people where they are.
h/t: #Nielsen #WestwoodOne research.
#focus360 helps you reach people where they are.
August 4, 2025 at 3:21 PM
Get in the know. Get on the #radio. Your target demo is listening.
h/t: #Nielsen #WestwoodOne research.
#focus360 helps you reach people where they are.
h/t: #Nielsen #WestwoodOne research.
#focus360 helps you reach people where they are.
While #LoniAnderson did not really work at a radio station, she helped spotlight the #radio culture and workplaces so many of us actually experienced and love. Thank you for helping elevate #WKRP and our world of radio. #RIP deadline.com/2025/08/loni...
Loni Anderson Dies: Emmy-Nominated ‘WKRP In Cincinnati’ Star Was 79
Loni Anderson, the twice Emmy-nominated star of WKRP in Cincinnati, has died at the age of 79, according to multiple media reports.
deadline.com
August 4, 2025 at 2:20 AM
While #LoniAnderson did not really work at a radio station, she helped spotlight the #radio culture and workplaces so many of us actually experienced and love. Thank you for helping elevate #WKRP and our world of radio. #RIP deadline.com/2025/08/loni...
📣 Media buyers, are Mirco and Macro creators on your radar? They should be.
They often drive higher engagement and stronger ROI. They sell out products and turn everyday items into “gotta-have-it” moments.
Especially #CreatorSquare YouTube video podcasters covering #automotive to #sports.
They often drive higher engagement and stronger ROI. They sell out products and turn everyday items into “gotta-have-it” moments.
Especially #CreatorSquare YouTube video podcasters covering #automotive to #sports.
July 7, 2025 at 4:11 PM
📣 Media buyers, are Mirco and Macro creators on your radar? They should be.
They often drive higher engagement and stronger ROI. They sell out products and turn everyday items into “gotta-have-it” moments.
Especially #CreatorSquare YouTube video podcasters covering #automotive to #sports.
They often drive higher engagement and stronger ROI. They sell out products and turn everyday items into “gotta-have-it” moments.
Especially #CreatorSquare YouTube video podcasters covering #automotive to #sports.
We're all about celebrating indies! Creators AND independence day! Happy 4th. From @CreatorSquare
July 4, 2025 at 8:44 PM
We're all about celebrating indies! Creators AND independence day! Happy 4th. From @CreatorSquare
Big new #research deck on podcasting from @WestwoodOne! #DYK:
1) @YouTube is the leading podcast platform (especially for reaching men)
2) Watchable podcasts have soared in popularity
3) AND... Podcast hosts are more influential than social media influencers!
Reach your audiences via #CreatorSquare
1) @YouTube is the leading podcast platform (especially for reaching men)
2) Watchable podcasts have soared in popularity
3) AND... Podcast hosts are more influential than social media influencers!
Reach your audiences via #CreatorSquare
June 17, 2025 at 9:00 PM
Big new #research deck on podcasting from @WestwoodOne! #DYK:
1) @YouTube is the leading podcast platform (especially for reaching men)
2) Watchable podcasts have soared in popularity
3) AND... Podcast hosts are more influential than social media influencers!
Reach your audiences via #CreatorSquare
1) @YouTube is the leading podcast platform (especially for reaching men)
2) Watchable podcasts have soared in popularity
3) AND... Podcast hosts are more influential than social media influencers!
Reach your audiences via #CreatorSquare
Take it from the @Nielsen's Global Sports Report: "Football fans are more likely than the general population to be influenced by sponsorships. To connect and build trust, you should identify relevant fan bases and prioritize genuine engagement."
Brands, we've got you covered w/ #CreatorSquare fans!
Brands, we've got you covered w/ #CreatorSquare fans!
June 13, 2025 at 2:31 PM
Take it from the @Nielsen's Global Sports Report: "Football fans are more likely than the general population to be influenced by sponsorships. To connect and build trust, you should identify relevant fan bases and prioritize genuine engagement."
Brands, we've got you covered w/ #CreatorSquare fans!
Brands, we've got you covered w/ #CreatorSquare fans!
Signal Hill Insights says that while @YouTube has become an important force in #podcasting, w/39% of weekly podcast consumers choosing it, 61% use "a long tail of audio apps like, iHeartRadio, etc.
Yes, we say: But a brand SHOULD be everywhere! So for Video podcasting, think YouTube & #CreatorSquare
Yes, we say: But a brand SHOULD be everywhere! So for Video podcasting, think YouTube & #CreatorSquare
June 11, 2025 at 8:59 PM
Signal Hill Insights says that while @YouTube has become an important force in #podcasting, w/39% of weekly podcast consumers choosing it, 61% use "a long tail of audio apps like, iHeartRadio, etc.
Yes, we say: But a brand SHOULD be everywhere! So for Video podcasting, think YouTube & #CreatorSquare
Yes, we say: But a brand SHOULD be everywhere! So for Video podcasting, think YouTube & #CreatorSquare
What are your weekend plans? #TheTradeDesk reminds advertisers that “What sets #audio apart is that people often listen during personal moments, from commutes to relaxation rituals." That's a chance for marketers to connect w/audiences when they’re receptive. : www.thetradedesk.com/insights/val...
Audio's secret power: engaging audiences in quiet moments
Explore audio marketing strategies as podcast audience growth creates new opportunities in a divided attention economy.
www.thetradedesk.com
June 6, 2025 at 2:15 PM
What are your weekend plans? #TheTradeDesk reminds advertisers that “What sets #audio apart is that people often listen during personal moments, from commutes to relaxation rituals." That's a chance for marketers to connect w/audiences when they’re receptive. : www.thetradedesk.com/insights/val...
Brands and people in cars still love audio and in-car radio! audacyinc.com/insights/aud... Per #Audacy's Connected Car study, those ads are "not only being heard — they’re prompting real, measurable action." DM us and let's drive some business!
Audio Access: What Drivers Value Most in Next-Gen Vehicles
Across five waves of proprietary research, Audacy has explored how smart car technology is reshaping consumer behavior and expectations.
audacyinc.com
June 3, 2025 at 8:59 PM
Brands and people in cars still love audio and in-car radio! audacyinc.com/insights/aud... Per #Audacy's Connected Car study, those ads are "not only being heard — they’re prompting real, measurable action." DM us and let's drive some business!
Brands are hitting the road this summer, like Pepsi's "Bottle Lotto" campaign with armored trucks delivering winners' dough! www.youtube.com/watch?v=Ey6x...
(Synergies w/ #CreatorSquare folks like #FlyingWheels & #BaddMedicineArcade can "drive awareness" for your brand too! )
(Synergies w/ #CreatorSquare folks like #FlyingWheels & #BaddMedicineArcade can "drive awareness" for your brand too! )
Bottle Lotto Sweepstakes: Delivering A Winner Every 60 Seconds
This summer, we're giving you a weekly chance to win $20,000. So go get your 20oz PEPSI, MOUNTAIN DEW, STARRY, or MUG—because with a winner every 60 seconds,...
www.youtube.com
May 30, 2025 at 8:59 PM
Brands are hitting the road this summer, like Pepsi's "Bottle Lotto" campaign with armored trucks delivering winners' dough! www.youtube.com/watch?v=Ey6x...
(Synergies w/ #CreatorSquare folks like #FlyingWheels & #BaddMedicineArcade can "drive awareness" for your brand too! )
(Synergies w/ #CreatorSquare folks like #FlyingWheels & #BaddMedicineArcade can "drive awareness" for your brand too! )
We've talked about this before, but never so well summed up: #AmplifiMedia's Steve Goldstein once again puts a fine point on #podcasting - or whatever you wanna call it, here in RAINnews: rainnews.com/steve-goldst...
Steve Goldstein: Podcasts: The Power Behind The Word “Podcast”
The definition of “podcast” is changing, but the opportunity may be bigger than ever. In this edition of Steve Goldstein's guest column, The Amplifi Media Founder/CEO weighs whether podcasting is…
rainnews.com
May 23, 2025 at 3:21 PM
We've talked about this before, but never so well summed up: #AmplifiMedia's Steve Goldstein once again puts a fine point on #podcasting - or whatever you wanna call it, here in RAINnews: rainnews.com/steve-goldst...
On The Record, #DYK in Q1 U.S. ad-supported #audio grabbed 64% of all listening, and #RADIO topped the share of those ears?! Per #Nielsen & #EdisonResearch those listeners spent 66% of their daily time w/radio, 19% w/audio podcasts, www.nielsen.com/insights/202...
The Record: Q1 U.S. audio listening trends | Nielsen
Discover American’s listening behaviors across the total audio universe in Nielsen’s The Record for Q1 2025.
www.nielsen.com
May 20, 2025 at 8:59 PM
On The Record, #DYK in Q1 U.S. ad-supported #audio grabbed 64% of all listening, and #RADIO topped the share of those ears?! Per #Nielsen & #EdisonResearch those listeners spent 66% of their daily time w/radio, 19% w/audio podcasts, www.nielsen.com/insights/202...