To become a better social media manager,
think like a café manager.

You don’t guess what customers want, you watch, listen, and adapt.

It's all about:
Knowing your audience
Paying attention to patterns
Showing up consistently
Adjusting based on feedback

Platforms change. People don’t.

Content shouldn’t change because the platform is different.
It should change because the audience is different.

Different platforms = different people, expectations, and attention spans.

Strategy starts with who you’re talking to — not where you’re posting.

Everyone’s coffee order is different.
Your content across platforms should be too.

Customize the style of your message to fit the platform you're posting on. And know your channel like your cafe knows coffee ☕

Hashtag 101 ☕️
A short and sweet guide on how to effectively use hashtags. Here is a link for more inspiration: www.instagram.com/p/DTfi4oCiFU.... Follow her account on Instagram @Marina.fabienne
#hastags #contentstrategy #cafeshop

content marketers every monday 😮‍💨

small cafés 🤝 the 80/20 rule
post value first, sell later.

we break it down on our IG ☕📱 www.instagram.com/comm_ongroun...

Here’s some caffeine for your feed ☕️
3 content tips coffee shops should use on Bluesky:
• Consistent colors + fonts
• Behind-the-scenes cafe content
• Daily drink features
Simple. Clean. Effective.
#coffee #coffeeshops #contentideas