If we reverse income inequality in a dramatic ion, it can restore Social security to health.

Hitler took longer. He waited for the Enablement Act to be legal.
Trump ignores legalities.

It’s an illegal weapononization for extortion and control.

The party is badly out of step with the current times and utterly failing its constituents.

There is also a general culture within the party (in part due to your point) that discounts or strongly penalizes attention/digital performance/messaging, so there is a strong disincentive and risk for members to perform well in this capacity if they want to ascend.

It’s an “Elon Musk” style action. We all know his motivations are not driven to the benefit of employees.