But when an agency asks "can we use this for multiple clients?" I can say yes.
Lesson: If you have deep expertise in a market, use it early. Don't defer to "simpler first."
Full framework: www.chandlernguyen.com/blog/2025/11...
But when an agency asks "can we use this for multiple clients?" I can say yes.
Lesson: If you have deep expertise in a market, use it early. Don't defer to "simpler first."
Full framework: www.chandlernguyen.com/blog/2025/11...
Day 2 architecture cost: 5 hours
Day 60 retrofit cost: 200 hours
**40X difference.**
Architecture decisions get exponentially harder to change. Build for what you know, while it's cheap.
Day 2 architecture cost: 5 hours
Day 60 retrofit cost: 200 hours
**40X difference.**
Architecture decisions get exponentially harder to change. Build for what you know, while it's cheap.
→ 83 RLS policies
→ Schema routing (public vs agency)
→ 3-4X complexity
But if I built SME-only first?
→ Rewrite every table later
→ Retrofit all security policies
→ Re-test everything
That's not a feature. That's a rewrite.
→ 83 RLS policies
→ Schema routing (public vs agency)
→ 3-4X complexity
But if I built SME-only first?
→ Rewrite every table later
→ Retrofit all security policies
→ Re-test everything
That's not a feature. That's a rewrite.
Strategists juggling 12 clients. 12 different brand guidelines. Praying they don't send the wrong strategy to the wrong client.
I knew exactly what they needed. Why defer to "later"?
Strategists juggling 12 clients. 12 different brand guidelines. Praying they don't send the wrong strategy to the wrong client.
I knew exactly what they needed. Why defer to "later"?
Better facts (verified eBay sales: $11-$45, 120+ codes)
Stronger strategy angle (2-year patience narrative)
Same 10 min generation
AI iteration in practice.
open.spotify.com/episode/3cT2...
Better facts (verified eBay sales: $11-$45, 120+ codes)
Stronger strategy angle (2-year patience narrative)
Same 10 min generation
AI iteration in practice.
open.spotify.com/episode/3cT2...